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IBM Business Partner marks

Highlight your IBM relationship and expertise with the Business
Partner marks.

BP Marks tabset

The following includes links to other marks available to qualified Business Partners, naming guidelines, and other resources.

Business Partner marks - Awards

Several awards, for example Beacon and other IBM Business Partner conference awards, recognize Business Partner excellence, innovation and success. Business Partners that receive awards are able to generate an award mark via the Business Partner Mark Generator to promote their award recipient status.

Business Partner marks - Award for Centre of Technical Excellence

The Centre of Technical Excellence (CoTE) awards and certificates are available to qualified Business Partners in Europe, Middle East and Africa locations. Those Business Partners that qualify for the award are able to generate the award mark via the Business Partner Mark Generator to promote their award recipient status. The CoTE certificates can be created via the Business Partner Certificate Generator. Refer to the IBM Business Partner Identity System guidelines, (PDF, 9 MB) Stand-alone Awards sections, for usage of the award marks.

Business Partner marks - 'Ready for IBM...'

Business Partner marks - Specialty

Gain recognition for expertise in IBM systems technology and solution areas such as Power Systems, System Storage, PureFlex, and System x, to drive greater revenue and improve customer value and visibility. Leverage the education and enablement roadmaps to help you qualify for a specialty which includes a specialty Business Partner mark to promote your skills.

As a result of Lenovo's acquisition of IBM x86 portfolio, Lenovo will be responsible on a phased implementation schedule for the System x and PureFlex & Flex System Specialty programs starting October 1, 2014. This phased implementation will occur at a country level and is expected to be completed in 2015 for all countries. The IBM Specialty Business Partner mark and certificate usage will end concurrent with the acquisition timetable for each country. x86 Transition

Business Partner marks - Authorizations

IBM authorizations provide multiple benefits to qualifying Business Partners, including a Business Partner mark. IBM Distributors also have access to a Business Partner mark, as well as IBM Global Training Providers.

As a result of Lenovo's acquisition of IBM x86 portfolio, Lenovo will be responsible on a phased implementation schedule for the System x and PureFlex System authorizations starting October 1, 2014. This phased implementation will occur at a country level and is expected to be completed in 2015 for all countries. The IBM authorization Business Partner mark usage will end concurrent with the acquisition timetable for each country. x86 Transition

Business Partner marks - Managed Services Provider initiative

Business Partners who have a Service Provider business model, e.g., infrastructure, platform, software, may qualify for the Managed Services Provider initiative. The initiative has a corresponding Business Partner mark.

Business Partner marks - Business Partner Innovation Center

IBM Business Partner Innovation Centers (BPICs) are ideal venues for Business Partners to showcase their industry-leading solutions and new technologies. These centers are owned and operated by IBM Premier Business Partners who provide local delivery of complex solutions to clients. A Business Partner mark is available to showcase the center.

Business Partner Mark Generator tool

An easy to use the Business Partner Mark Generator on-line tool that enables you to customize the Business Partner mark to show some or all of your specific achievements. Only Business Partners who are eligible for Business Partner marks will have access to the tool.

Co-marketing

Guidelines for marketing collaboration (collateral, events, presentations, IBM material, etc.) between Business Partners and IBM.

Naming

Other IBM links

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