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Relationship management - Value Advantage Plus

IBM PartnerWorld Profiling System User Guide

Overview

Here you can apply to the Value Advantage Plus (VAP) initiative and view/update existing VAP applications.

The Software VAP incentive offers discounts on the price of IBM software to Business Partners who offer applications and services based on that software, which they have modified in order to increase their value to an end user customer.

Please note, as a Business Partner, you must derive at least 30% of your software revenue from the sale of your own assets or intellectual property, which is the value you have added to the completed solution. An example of a value add solution is if a Business Partner uses Lotus/Domino software to provide an application designed for libraries, customized to meet their specific needs for categorizing books and articles in their system. They have added to the value of IBM software through the solution they then offer to end users. IBM encourages them by providing them with discounts on the software licenses purchased.

After being accepted into the VAP initiative, you may either purchase IBM software at a discount from a value added Distributor (VAD) or receive a fee from IBM for being an Influencer, if the customer purchases their software fulfillment directly from ibm.com.

Navigation

To view a list of country enterprises that have and have not yet applied for VAP:

To apply:

  1. Select a link for the desired country enterprise you wish to sign up.
  2. Click the I Agree link to advance to the VAP form.
  3. Input the required information into the form.
  4. Click Save. You are taken to a confirmation page and given a confirmation number. Please retain the confirmation number for all future inquiries on the transaction.

There are two other areas you will need to provide information:

  1. Navigate to VAP Solutions and click on Add a Solution to provide details on your primary solution area.
  2. Input the required information into the form.
  3. Click Save.
  4. You will then need to navigate to Customer References (you must have at least 3 customer references for solution) and click Add a Customer Reference.
  5. Input the required information into the form.
  6. Click Save.
  7. You are taken to a confirmation page and given a confirmation number. Please retain the confirmation number for all future inquiries on the transaction.

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