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Sandy Carter

General ManagerEcosystem Development

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Executive corner

Driving success with cloud and data

February 2014

With 2014 under way, it’s a good time to take a fresh look at what we’re doing and where we should be heading. And IBM is positioned to lead in two areas: CLOUD and DATA.

It’s no secret that cloud is a big deal! Right now, 80% of the software being developed is for cloud. Cloud is a major driver of new business models, and more and more businesses are making cloud-related choices around what kind of architecture to use, how to manage their data and how to innovate in the cloud.

Clearly, cloud is ready for serious business...and IBM is remaking enterprise IT for the era of cloud! To date, IBM has invested $6 billion in cloud, including our recent acquisition of SoftLayer, a new $1.2 billion push to expand IBM cloud data centers worldwide and IBM BlueMix, an implementation of IBM's Open Cloud Architecture (currently in beta) that leverages Cloud Foundry to enable developers to rapidly build, deploy and manage cloud applications.

We’re also seeing enormous opportunity around data, the basis of competitive advantage in every industry. Data is the new natural resource: It’s unlimited (2.5 billion gigabytes of data are created every day), but it needs to be refined to be useful. Data analytics is a $212 billion market, and one in three companies is looking to monetize their data.

Every IBM client will face critical decisions around the type of information to use, the range of their analytics, the time value of data and how they will harness the power of cognitive computing.

IBM is working hard to make markets in industries and professions that will be transformed by data. Toward that end, we just launched the creation of a new IBM business unit, the Watson Group, which is dedicated to the development and commercialization of cloud-delivered cognitive innovations.

IBM is positioned to lead in both cloud and data, and we’re eager to use our knowledge and resources to benefit everyone in the ecosystem, including you, our Business Partners. One great way to take advantage of this opportunity is through education and networking events like these:

  • IBM Entrepreneur Week (3-7 Feb 2014)
    This free, jam-packed, five-day event will feature virtual and face-to-face opportunities for you to network and learn from entrepreneurs, venture capitalists, academic leaders, IBM executives and other IBM Business Partners. Find out more in my recent blog post.
  • IBM Pulse 2014 (23-26 Feb 2014 in Las Vegas)
    The “Premier Cloud Conference” will showcase the full breadth of the newly expanded IBM Cloud content, which is supported by our deep portfolio for Mobile Enterprise, Security Intelligence and Smarter Infrastructure.
  • dev@Pulse (24-25 Feb 2014 in Las Vegas)
    The first-ever, two-day dev@Pulse event, which takes place alongside Pulse 2014, is geared toward mobile app and Web developers and features the latest content in app design and delivery. The best part? Registration is free!
  • SXSW Interactive (7-11 Mar 2014 in Austin, Texas)
    This popular annual festival is an incubator of cutting-edge technologies and digital creativity, and features presentations, panels and networking events. A wide range of sessions will be led by IBMers, and both IBM and SoftLayer will exhibit on the Trade Show floor.

And we’ve got plenty more on tap for 2014!

I’m so excited about these opportunities, and I look forward to helping IBM lead the way in these two important areas. I am certain that our leadership will pay dividends for the entire ecosystem!

Feel free to reach out to me with questions or comments—my Twitter ID is @sandy_carter and my blog is


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