About this resource
Are you using online content marketing and capturing market share as part of your lead generation activities?
This benefit from B2B MarketDirect provides you with a syndicated approach to place your content on targeted websites, helping you to maximize your marketing budget to deliver a high volume of leads and achieve a high return for your investment.
B2B MarketDirect (link resides outside of ibm.com) provides leading Internet demand generation solutions that help technology companies generate demand through their experienced network of online marketing providers.
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All registered PartnerWorld members are eligible.
This benefit is available in any country where Internet marketing is an accepted marketing practice.
Expenses for these services may be eligible for reimbursement through IBM co-marketing. Contact your IBM representative to determine your eligibility for co-marketing funding.