Your application optimized with IBM's combination of IBM systems and software gives you an advantage over your competition by lowering your overall solution costs. The optimization of IBM WebSphere® Application Server and IBM DB2® on IBM Power Systems™ servers means this for you:

As you further optimize your application on IBM, the benefits to you and your customers get even greater. You can team with IBM to include and resell all or parts of the infrastructure as part of your overall solution, which can help increase your profit, helping to further reduce the overall solution cost or both.

Tightly optimized and integrated solutions can provide great value to our customers. Working with IBM to recommend our joint solution can provide great value to you.

Follow this roadmap to build and sell your solution.

How to use this roadmap:
As an independent solution vendor (ISV), IBM offers you a comprehensive set of resources and offerings to help you deliver a successful solution.

This roadmap will guide you through the stages of your project, from building the offering to marketing and selling it. Through PartnerWorld benefits provided to IBM Business Partners, you will: work with IBM Project Resource Managers for personalized guidance; attend virtual and in-person events; access technical enablement resources; and use go-to-market and sales support.

Understanding the Build on Blue opportunity:
Follow these simple steps to better understand the opportunity for you in optimizing your application with IBM systems and software. ... [more]