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Jon Iwata

Senior Vice President, Marketing and Communications

Full biography

Jon Iwata leads IBM’s marketing, communications and citizenship organization.  His global team is responsible for the marketing of IBM’s product and services portfolio, market intelligence, communications, and stewardship of the IBM brand, recognized as one of the most valuable in the world.

Jon and his team lead the marketing of Watson, the breakthrough technology that is bringing cognition and artificial intelligence to healthcare, retail, financial services, education and all industries being transformed by the phenomenon of data.

Jon reports to IBM Chairman, President and Chief Executive Officer Ginni Rometty.  He is a member of IBM’s Operating Team, responsible for day-to-day marketplace execution, and IBM’s Client Experience Team, which focuses on making distinctive client experience systemic across IBM.  He is vice chairman of the IBM International Foundation.

Jon joined IBM in 1984 at the company’s Almaden Research Center in Silicon Valley.  He was appointed vice president of Corporate Communications in 1995 and senior vice president, Communications, in 2002.  He assumed his current role on July 1, 2008.

Jon is a trustee of Cooper Hewitt, Smithsonian Design Museum, a director of the Japan Society and a director of the Association of National Advertisers.  He is past chairman of both the Arthur W. Page Society and The Seminar, organizations serving Chief Communications Officers.

He holds a B.A. from the School of Journalism and Mass Communications at San Jose State University.

Jon is co-inventor of a U.S. patent for advanced semiconductor lithography technology.