Back at the Storage Networking
World Fall 2012 conference, I participated in a round table on storage
hypervisors hosted by ESG Senior Analyst Mark
Peters. I was joined by Claus Mikkelsen - Chief Scientist at Hitachi Data
Systems, Mark Davis – CEO of Virsto (now a VMware company), and George Teixeira
– CEO of DataCore. Following the conference, Mark Peters posted a very nice series
of three video blogs with perspective from the round table participants. They
are worth a listen.
The discussion is
continuing at SNW Spring 2013 at Rosen Shingle Creek in Orlando, Florida. The
panel discussion "Analyst Perspective: The Storage Hypervisor: Myth or
Reality?" will happen on Tuesday, April 2 at 5:00 pm EDT.
As we prepare for the round table next week, I thought it worthwhile
to offer a point of view on storage hypervisors. Check out my new blog – The Line –
for more information.
Clients, analysts, and IBM experts shared their experiences and storage plans on video at Pulse 2013. Take advantage of their perspectives. Use this guide to select videos.
Updated March 18 with new URL for IDC video, and link to more Pulse interviews
Royse Wells, International Paper
TSM Operations Center: The Most Exciting News at Pulse 2013
Royse Wells, Chief Storage Architect for International Paper discusses Tivoli Storage Manager Operations Center, previewed at Pulse 2013. TSM Operations Center is a new graphical interface that helps administrators and management get quick summary views about the backup environment and simplify administration.
Jeff Jones, UNUM
UNUM Uses Tivoli Storage Manager for Virtual Environments
Jeff Jones is senior infrastructure manager at UNUM, a leading provider of financial protection benefits in the US and UK. UNUM has about 85% virtual servers today. UNIM uses Tivoli Storage Manager for Virtual Environments to deliver faster backups and restores, and reduce the risk of data loss for 650 Windows and Linux VMs.
Klavs Kabell, IT-WIT
Modernizing Backup for Today’s Virtual Environments
Klavs Kabell is a Senior System Consultant at IT-WIT, an IBM Business Partner in Denmark specializing in backup solutions. Klavs discusses how backup solutions have evolved, as VM deployments have grown. Tivoli Storage Manager for Virtual Environments helps simplify VM backup administration and tracking, while incremental ‘forever’ technology improves storage efficiency.
Thomas Bak, Front-safe
Cloud backup and archive using TSM and Frontsafe Portal
Front-safe received the Best Cloud Solution award at the IBM Pulse 2013 conference, and the 2013 IBM Beacon Award for the Best Solution to Optimize the World’s Infrastructure. Learn about the value of enabling backup as a cloud service, using Front-safe Portal software.
Laura DuBois, IDC, Steve Steve Wojtowecz, IBM
IDC Update on Cloud and Storage
Laura DuBois, Program VP of Storage for IDC, and Steve Steve Wojtowecz, IBM VP of Storage and Networking Software discuss client opportunities and requirements for storage clouds and compute clouds. Client cloud storage requirements include backup and archive clouds, file storage clouds, and storage that supports compute clouds.
Chris Dotson, IBM CIO Office
IBM’s storage transformation featuring SmartCloud Virtual Center
Chris Dotson works in IBM’s CIO Office as a Senior IT Architect for Services Transformation. He is guiding IBM’s own storage transformation. As a large enterprise, IBM manages over 100 petabytes of data, growing at 25% per year. Chris discusses block storage virtualization, automated block storage tiering, file cloud storage, and automated block storage management at IBM. He shows how SmartCloud Virtual Storage Center is reducing storage costs by 50% with no noticeable performance impact to users.
BJ Klingenberg, IBM Global Technology Services
IBM Global Technology Services Uses Tivoli Storage Productivity Center (TPC) to Manage Clients’ Storage Environments
BJ Klingenberg is a Distinguished Engineer and Enterprise Storage Management lead for IBM. BJ shares his experiences using IBM Tivoli Storage Productivity Center in IBM’s Service Provider environment. Service Provider environments are governed by Service Level Agreements, so managing capacity, performance and availability are essential capabilities. Storage efficiency is essential to remaining competitive. See how TPC helps IBM deliver outstanding customer service at competitive prices.
Jason Buffington, ESG and Tom Hughes, IBM
ESG Update on Data Protection and Current Shifts in IT
Jason Buffington, ESG Senior Analyst, and Tom Hughes, IBM Worldwide Storage Executive discuss business and technical challenges for data protection. Tom and Jason discuss new solutions and Best Practices for protecting data more efficiently and effectively for today’s cloud, mobile and virtual environments.
Colin Dawson, IBM
Introducing TSM Operations Center
Colin Dawson, TSM Server Architect introduces Tivoli Storage Manager Operations Center, the next generation of backup administration from IBM. He describes how TSM Operations Center was designed and built, using extensive user feedback.
Jonathan Bryce, OpenStack Foundation founder and Todd Moore, IBM
OpenStack Provides Compute, Storage and Network Interoperability for Clouds
The OpenStack Foundation has gained 170 corporate and over 8,200 individual members since its inception in 2012, making it one of the fastest growing cloud standards. Jonathan Bryce, Executive Director and founder of the OpenStack Foundation, and Todd Moore, IBM Software Group Director of Interoperability and Partnerships discuss the capabilities and opportunities for building cloud solutions using OpenStack to manage compute, storage and network resources.
Deepak Advani, General Manager of Tivoli Software discusses top issues and opportunities facing clients as they adopt new breeds of applications to engage with customers and improve operations using mobile devices, cloud and analytics.
The opinions expressed herein are sorely mine.
Wow! What an exciting week it has
been at Pulse 2013! Especially, for Tivoli Storage! In addition to the inspiring words of Day 3’s
keynote speaker, Peyton Manning, I was also equally inspired by many of our
Tivoli Storage Business Partners like Cobalt Iron, Silverstring, Front-Safe and
STORServer, who led sessions on exciting topics like how to create a cloud
service in a TSM environment, to how to transform your data backup costs into
Lets start with the final day of Pulse General
Sessions which kicked off to a packed auditorium…..Jamie Thomas, IBM
Tivoli VP of Strategy and Development, took the stage first with a panel of IBM
Experts including CTOs Dave Lindquist, Jerry Cuomo, Sandy Bird,
and Sky Matthews. These key
technology leaders, with Jamie facilitating the discussion, led us through
their technology roadmaps around what’s new and what’s coming in Cloud,
Security Intelligence, the Mobile Enterprise and Smarter Physical
Infrastructure. Following this panel
discussion, Bruce Ross, General Manager for IBM GTS, helped explain how
his team is helping to enable the acceleration of cloud services. It was a great line-up of experts and many
shared examples of how our technologies are driving innovation. You can watch the replay of the General Session here.
Next up on the main stage was Pulse
2013 Guest Speaker Peyton Manning of the Denver Broncos. Peyton gave a heartfelt speech on the “art
and science of decision-making.” Are you
making the right decisions to deliver innovation? Are you sticking to your decisions?...were
some of the key topics covered. Offering
his perspective on Leadership, I think my favorite all-time quote was
this: “You can either be a warrior or a
worrier.” So true. Decisions backed by facts and data analysis
helps you drive the best decisions, and technology has greatly impacted this
process, he pointed out. Scott Hebner,
WW Tivoli VP of Marketing, joined him onstage with some great Q&A, that
ended with Scott going long, “up and out,” to catch a bullet pass from
Peyton. And, yes, pass caught, no
fumble! Thank goodness.
Now, on to our Tivoli Storage
sessions today which featured many of our Business Partners. Thomas Bak, CSO & Partner of
Denmark-based Front-safe, kicked off the morning with a very interactive
discussion on the topic of how to create cloud service around your Tivoli
Storage Manager environment. Front-safe,
a recent 2013 Beacon Award winner, is bringing TSM into new markets via a
cloud-enabled portal. He mentioned 3,000
end customers are already using this solution for backup, and backing up
literally 10,000+ servers! Front-safe’s
new cloud backup service provider, i-Sanity, also addressed their model of
“backup as a service” and they are the first Front-safe backup service provider
in South Africa. You can learn more by watching this great
Front-safe video here.
Silverstring Ltd, another Tivoli
Storage Business Partner, led a session with customer Rabobank International, a
large global financial institution with many dispersed TSM systems, who told us
all about best practices that have been used for daily TSM administration. Great content was also shared that focused on
how these best practices and cloud-based automation software can be combined to
actually lower the cost of delivering TSM services and improve service levels.
Later in the
day, Richard Spurlock of Cobalt Iron
held an engaging session on how to transform your backup costs into business
opportunities. Cobalt Iron combines TSM
backup with a cloud experience in a simple deployment model that’s all about
flexible deployment options. Richard
really helped the audience better grasp how the costs and complexity of
enterprise backup can really “bankrupt” its value – and how Cobalt Iron’s
solutions can leverage your backup investments into a flexible and high
value data protection solution. Earlier
in the week, Cobalt Iron had been honored as a recipient of the 2013 Tivoli
Business Partner Awards finalist. Congratulations!
In one of the final Pulse 2013
storage sessions of the day, Business Partner STORServer delivered a compelling
presentation on how to provide Backup-as-a-Service with their STORServer Backup
Appliance and TSM. This session was of
great help for both large enterprises who were looking for how best to charge
for backup services, and also MSPs looking for additional revenue streams.
We also heard from
customers like Nyherji who told the audience all about how they use FlashCopy
Manager with TSM Node Replication to increase service levels and obtain high
availability. I was especially interested to hear about all the stellar benefits that these Tivoli storage solutions brought to their
business – from absolutely 0 downtime to hugely improved backup and recovery
times. As a result, Petur Eythorsson of
Nyherji, told a great story of how they completely redesigned their TSM
environment and added TSM Node Replication and FlashCopy Manager to complete
I wrapped up my week at Pulse
2013 visiting with both old and new friends and colleagues later that evening,
continuing to recap what was my 3rd, and, I believe, BEST Pulse
ever! Congratulations and thank you to the IBM Tivoli Pulse team for a job well done.....I can’t imagine how the next Pulse
will trump this one, but, in true Tivoli
fashion, I am sure it will.
And, in case you are having Pulse 2013 withdrawals already, we’ve captured some engaging storage
videos this week that are already available to you now. I hope you can take a moment to relive some
of the great Tivoli Storage moments this week and listen to all the great things that analysts, thought leaders, our customers, and Business Partners are saying
about Tivoli Storage solutions:
What Royce Wells of
International Paper has to say about TSM Operations Center
IBM Global Technology Services (GTS) is using Tivoli Storage Productivity
Center (TPC) to Manage it's Clients Storage Environments
Storage Transformation within IBM and the key enabling capabilities provided by
SmartCloud Virtual Storage Center
of the New TSM Operations Center
Plus, great Livestream footage:
Wojtowecz and Laura DuBois of IDC discussing The Storage Implications from
Buffington of ESG and Tom Hughes discussing Data Protection relative to the hot
trends in IT Today
Foreman Interviewing Thomas Bak on Front-Safe's Award-Winning TSM Portal
Enabling Back-Up as a Service
And, in case you would like to hear more about what’s
new and cool coming from Tivoli Storage, you can always join us again in Vegas
this June for IBM Edge2013, which will
bring you more opportunities to connect with your colleagues and learn about
industry best practices for storage management, virtualization, and cloud technologies.
Following an outstanding PurePalooza party on Monday night that featured a 2-hour performance by 6-time Grammy Award winner Carrie Underwood, you might have expected Tuesday’s General Session to be a little quieter than usual. However, that wasn’t the case at all as the energetic vibe from today’s session picked up right where Monday left off -- helping to quickly shake off the effects of a wild Monday night for many.
This morning’s 90-minute general session was themed “Best Practices in Action” and featured a client panel of IT leaders from AT&T, Equifax, Carolinas Healthcare System and the Port of Cartagena sharing how they are converting opportunities from Cloud, Mobility and Smarter Physical Infrastructures into tangible business outcomes.
The Unified Recovery & Storage Management track picked up on the General session theme with Tuesday’s breakout sessions featuring no fewer than TEN Tivoli Storage clients sharing real-life examples of how they were applying IBM Tivoli Back-Up and Recovery and Storage Management solutions to address a host of complex challenges. While this represents a just a tiny sliver of the valuable content, some of the session take-aways included:
• Irfan Karachiwala (Ph. D), Manager, Enterprise Data Strategy at Kindred Healthcare, a post-acute healthcare provider with over 450 locations in the U.S. has realized improvements in Recovery Point and Recovery Time Objectives by switching from data only backups to VM-based image back-ups using Tivoli Storage Manager for Virtual Environments;
• Redbook author Gerd Becker of Empalis Consulting, a German-based IBM Premier Business Partner recommended the use of TSM Fastback for Workstations to provide continuous protection and meet shorter Recovery Point Objectives (by the way you can try TSM Fastback for Workstations for free through the currently available trial);
• BJ Klingenberg, Distinguished Engineer in IBM Global Technology Services that uses Tivoli Storage Productivity Center to manage the storage environments of over 1000 accounts and 400 petabytes of data suggested taking 12-hour Storage environment snapshots to facilitate problem isolation and determination as part of a sound change and configuration management strategy;
• Petur Eythorsson of Nyherji, a Managed Service Provider in Iceland that provides management for 50 TSM servers mainly supporting mid-sized Windows-based environments confirmed that like many others, his client base has little patience for any recovery time beyond 2 hours;
• Huey Cantrell of Blue Cross Blue Shield of Louisiana reminded us that the overwhelming number of restore requests are for data that was recently backed-up so his IT organization spends it’s time and energy focused on the ability to quickly recover data created in the past few days;
• Eduardo Zalamena of Mitsubishi Motors of Brasil pointed out that within large organizations you can’t treat all data the same way. For example, a 2-hour restore time within some systems can be a catastrophic while for others it may be very appropriate. Eduardo recommended the implementation of system-specific recovery objectives to cost-effectively address requirements;
• John Clarke from United Healthcare that protects over 70 million Americans, has altered his teams approach back-up and recovery focus – emphasizing the restore over back-up primarily because of the emergence of Big Data systems such as Netezza and Teradata.
On a day that put IBM clients “front and center”, it was only fitting to close Tuesday with the Tivoli Storage Birds of Feather
meeting. This two hour, highly-interactive discussion gave clients the opportunity to get all their questions answered and provide direct feedback to Tivoli Storage Executives, Developers and Product Managers.
Based on the buzz around the Storage breakouts it was clear that the client focus on Tuesday was a hit so a huge thank-you to all the clients who took the time to prepare and share their stories at Pulse2013. Pulse wouldn't be a reality without your contributions!!!
As another Pulse begins to wind down, it’s time to start thinking about IBM Edge2013
in June. The Edge conference will bring us back to Las Vegas to hear more clients describe how they are Optimizing Storage and IT. If you weren’t able to join the 8000 of us at Pulse2013, start making plans to attend Edge by finding out everything you need to know (including the early-bird discount available through the end of April) at the IBM Edge2013 Conference website
Day 1 at Pulse 2013 was grand and exciting! I am not in Vegas and how do I know? No points for guessing, all thanks to
social media #IBMPulse and my friends in Vegas who are tweeting away every
moment of the event.
Today is for IBM’s business partners! Deepak Advani, Tivoli
General Manger reemphasized on the role of Business partners and how critical
it is for IT innovations to achieve business results. Todd has very well captured the essence
of this event in his Pulse
Day 1 was also the day of awards!! Congratulations are in
!IBM Tivoli Award for Best Data Management Center Solution
was picked up by CobaltIron. CobaltIron will cover their solution during their
Wednesday session, including how to transform data backup costs into a business
opportunity – a must attend session! (Watch out for session# 1914, Room# 114,
2:00pm on Mar 6)
Front-Safe got the IBM Tivoli Award for the Best Cloud Solutions.
Watch out for their session on March 6 (session# 2436, room# 114) highlighting how
to create a Cloud Service around IBM Tivoli Storage Manager.
Then came the real example of how we turn opportunities to positive
outcomes, Chris Gartner! We talk about technologies all day, but the one that
created ripples in twitter.com was the “Pursuit for Happiness”. Thanks Todd for
blogging from Pulse.
Day 1 evening was reserved for Birthday Celebrations! Yes, IBM
Tivoli Storage Manager Birthday turns 20!! The celebration marks two decades of
back-up and recovery management leadership. Solution expo hall was abuzz with storage
enthusiasts! Thanks to Dave Russell of Gartner Inc for having joined TSM's 20th
birthday celebrations!! Needless to say, what a great way to network with
Storage experts from around the world!
And what a way to end the Day 1, but a musical extravaganza!
Bella Electric Strings performed at the Expo opening.
Thanks folks for bringing Pulse to people who are tracking and trending the world over. What I may not know is how much you all won in the blackjack J..Have a good one!
seen tremendous growth in recent years due to the size, type, and complexity of
data that is being created. Multimedia files, efforts to go “Green”, and the
general desire to be more collaborative in our daily work with all of our data
on hand as needed has increased the demand for storage. Analysts state that
half of all data in existence today was created within the last five years. What does that say about what the next five
digital world, this growth is driving the need for new thoughts around the cost
and complexity of managing storage, a desire for hyper efficiency to get the
absolute most out of storage resources is now the norm. This
requires new inventions in storage techniques and data analytics. You have
likely heard of cloud. In fact, you probably back up some portion of your data
to a cloud service today, either from your personal computer, tablet, or smart
phone. These services enable self-service delivery of storage and are built on
an integrated, optimized infrastructure. Services like these are a model for
doing business that can be translated into datacenters all over the world.
The IBM SmartCloud
Virtual Storage Center is the cornerstone of our storage cloud services because
it enables users to easily migrate to an agile, cloud-based storage
environment—and then to manage it effectively. VSC delivers unique capabilities for our customers including
automated provisioning of virtual storage resources pooled across heterogeneous
storage platforms, built-in efficiency features that remove traditional
barriers to increase the utilization of your existing storage assets, and
non-disruptive data mobility so that your data is available no matter where you
are. Storage can be provisioned directly
from a catalog in a self-service fashion and then placed on the appropriate
class of storage based on the required characteristics of the workload, with
integrated data protection and resiliency to match service level requirements.
As workload characteristics change over time, VSC can help reduce costs by
migrating less critical data to less expensive media.
United Kingdom-based investment and insurance company recently implemented IBM
SmartCloud Virtual Storage Center to build a more flexible, automated approach
to managing data that they had not previously been able to. Their IT department
is now able to offer an improved service to all lines of business at a far
lower cost. They have been able to reduce the amount of physical disk drives
they will need to invest in moving forward, while improving performance, which has
allowed them to redistribute their IT budget into other key areas.
Here in the
United States, one of our major telecom providers has been leveraging Virtual
Storage Center to increase the utilization of their storage assets to over 80%,
while reducing their reliance on tier 1 storage to greatly improve their total
cost of ownership. In addition, they have been able to automate many of the manual
tasks associated with managing their enterprise data center, freeing IT
resources to focus on strategic initiatives.
SmartCloud Virtual Storage Center has experienced a meteoric rise within our
storage software portfolio, with over 60 new customers in just one quarter of
general availability. This integrated approach to dealing with the major
obstacles in enterprise data centers has been well received by analysts and customers
alike. Leveraging key capabilities from our existing storage software
portfolio, built on years of experience and leadership, IBM SmartCloud Virtual
Storage Center has helped customers address the demands of rapid storage growth
and provide built in resiliency to ensure 24x7 operations.
information on IBM SmartCloud Virtual Storage Center and Pulse 2013, please
check out Tivoli Storage at Pulse by clicking here.
Data protection matters! Actually it matters even more with the advent of big data. The unique challenges of managing & protecting big data has forced IT professionals to relook at their data backup & protection policies.
Every year ESG conducts a forward looking spending intention survey. They shared a couple of interesting facts that do not surprise but definitely reinstate my thoughts. When organizations were asked what they would consider most important IT priorities over the next 16-18 months, 30 percent responded back saying “improved data backup & recovery”!
And when they were asked what they would characterize as challenges with their organizations’ current data protection processes and technologies, “cost” & “need to reduce back up time” came out to be the major concerns.
ESG analysts Mark Peters and Tony Palmer shared these insights as they took us through the results of their lab testing on Tivoli Storage Manager. If you are not familiar with IBM Tivoli Storage Manager (TSM), it is a scalable client/server software primarily designed for centralized, automated data protection. The goal of the ESG report is to educate IT professionals and provide insight into the advanced data backup technologies such as forever incremental back up, deduplication and why it is so important in current scenario. Click here for the ESG video
The TSM Lab validation was performed using a combination of hands on testing, audits of IBM customers in live production environments and detailed discussion with IBM experts. The objective is to validate some of the valuable features and functions of the product and show how those can be used to solve real customer problems, and identify any area of improvement.
IBM has continuously invested in TSM platform bringing innovation to data protection and recovery. ESG evaluates how the newer versions of TSM provide a turnkey solution to a range of data protection issues. They found that the two technologies (deduplication and progressive incremental backups) working in tandem were able to achieve 90 percent data reduction after just six incremental backups and 95 percent data reduction after ten backups. Replication function is also fully integrated with deduplication, thus optimizing quicker recovery during disasters. TSM uses policy-based automation along with intelligent move-and-store techniques, helping to reduce data administration efforts. Over all, ESG’s validation rightfully points to the key enhancements to the TSM platform that drive greater scalability, efficiency, and data availability.
Please register and download the detail 23 page ESG Lab Validation Report
Opinions are my own
If you are following the developments related to Pulse 2013
you’re likely well aware that Peyton Manning has been announced as the keynote speaker and the evening entertainment at Pulse Palooza will feature Carrie Underwood. If you’ve been to Pulse before you also know you can expect compelling thought leadership in the General Sessions and deep content in over 300 breakout sessions to choose from.
Over and above all that exciting news there’s one thing that keeps attendees coming back year after year – the opportunity to network. Each year following Pulse, attendees tell us through the post-Pulse survey that networking with the over 8000 conference attendees rises to the top as the most valuable aspect of the event.
The opportunity to network with your Storage colleagues at Pulse 2013 will once again be front and center at the conference. Formal opportunities exist such as the Storage Birds of a Feather session, Meet the Experts in Storage, Client Connections along with access to Storage subject matter experts from development and product management in the Expo Hall. And of course in Las Vegas there’ll also be plenty of informal gatherings to connect with Storage professionals to share knowledge and expertise.
A great way to start the networking process is to take in the numerous client-led sessions in the Unified Recovery and Storage Management track within the Cloud and IT Optimization stream at Pulse 2013. Following the track-kick off which features Dave Russell, Research Vice President at Gartner
you’ll have the opportunity to hear IBM clients sharing their experiences, some highlights of which include:
• Learning about the experiences of Chesapeake Energy with the new TSM Backup and Recovery Dashboard based on their participation in the Early Adopters Program;
• Understanding how The University of Sydney is using SmartCloud Virtual Storage Center to provide centralized management of its diverse storage environment;
• Hearing how Banco de Brasil improved its backup capabilities by taking advantage of the latest advancements in Tivoli Storage Manager;
• A panel of experts from Blue Cross Blue Shield of Louisiana, Kindred Healthcare and Centene Health discussing how they are protecting healthcare data with IBM storage solutions.
While this is just a tiny sampling of the type of organizations that will take to the podium in the Storage track at Pulse there’s a wealth of experience to help you tackle your most pressing Storage Management challenges. Taking in the sessions is only the beginning – connecting with these storage professionals in the numerous networking opportunities at Pulse is how the conference truly comes to life.
If you’re already registered for Pulse start you can start networking now by connecting with the growing list of speakers and other conference attendees on the Pulse2013 Vivastream
site and if not visit the PULSE 2013 home page
for all the conference details and to register today.
Please plan to join IBM and thousands of your peers at the MGM Grand Hotel in Las Vegas, March 3 to 6, 2013.
is IBM’s premier event focused on business transformation and IT optimization, helping clients learn how to turn opportunities into outcomes.
As the planet becomes smarter, it becomes clear that a solid, robust, scalable and cost-effective IT infrastructure is required to create, store and manage all the information at the heart of these new opportunities.
Unified Recovery and Storage Management is the cornerstone track within the Cloud and IT Optimization stream at PULSE 2013. We are putting together a very excited agenda, and I’d like to give you a preview of what you can learn from your peers, thought leaders, and yes, a few IBMers, by attending this track.
We kick off the track on Monday with a keynote presentation by Dave Russell, Research Vice President at Gartner. Dave will describe the trends that his team is seeing, and encourage you to take a position on transforming and optimizing your data management infrastructure.
During the 3 days of breakout sessions, you will learn how many of our customers have started on this journey, including best practices and outcomes. Our speakers include subject matter experts from:
• Two major banks
• Two universities
• Five healthcare organizations
• Several consumer and industrial companies
• Five managed service providers
• A leader in media and entertainment
Some of the top-of-mind topics that will be covered include management and protection of virtualized server and storage environments; advancements in disaster recovery and business continuity; storage in the Cloud, storage as the Cloud, and storage to the Cloud; backup consolidation and simplification; and how to easily cost-justify an efficiency improvement project to your management.
You can also learn how IBM “eats its own cooking” as the IBM Office of the CIO describes its use of IBM storage management software to drive costs out of our business while meeting the computing demands of a company the size of IBM.
You will also have the opportunity to learn about new products and enhancements – we can’t tell you what they are yet, but we’re pretty excited.
You can see who our expert speakers are, what they’ll be speaking about, and start to build your experience at Pulse this year by visiting the Pulse SmartSite and Agenda Builder at: http://www.pulsesmartsite.com/ "The postings on this site are my own and don't necessarily represent IBM's positions, strategies or opinions."
IBM is designing a new administration interface for Tivoli Storage Manager (TSM). We would like your help selecting the name.
Please participate in a quick survey to tell us what you think. This anonymous survey takes less than 3 minutes to complete.
Click here to take survey
Thank you in advance for your participation.
You can follow news about TSM ‘s next administration interface by joining the TSM UI Community on IBM DeveloperWorks, or see us at Pulse 2013
We’re getting deep into the planning for our 6th annual PULSE conference (ibm.com/pulse
), and I’m getting very excited about the storage content that is being assembled. Again, it will be at the MGM Grand Hotel in Las Vegas, March 3 – 6, 2013.
At our Storage Track Kickoff session, we’ll have some new things to announce and highlight, and we’re close to announcing an exciting keynote speaker.
Following the track kickoff, we’ll have 20 breakout sessions on data protection and storage management topics, covering advances in virtual machine protection, disaster recovery, cloud integration, and a lot more. We’re mixing it up a lot more this year to ensure you get a range of perspectives. We’ll have 21 client speakers discussing their experiences and best practices; plus 8 business and technology partners providing insights into added value approaches to storage management who will be complemented by IBMers sharing the new stuff we’ve been working on.
Among the client speakers will be storage professionals from across the globe representing major banking, healthcare, media, industrial and university organizations. There will also be sessions on a variety of cloud topics, including private cloud storage and backup-as-a-service opportunities.
To follow on a theme mentioned by Steve Mills in his keynote at PULSE 2012, we’ll show how IBM “eats its own cooking”, sharing how IBM’s Office of the CIO transformed its massive storage infrastructure; and how IBM’s Strategic Outsourcing services organization is leveraging our products to more effectively manage their clients’ storage environments.
There will be many cool things to see in the expo center again this year, including offerings from many of our ecosystem partners, and you can roll up your sleeves in the hands-on labs and product training and certification areas.
Have you heard about this year’s PULSE PALOOZA entertainment? We rocked the Grand Garden Arena with Maroon5 in 2012, and will follow that with Carrie Underwood in 2013.
Now’s the time to act. Early bird registration, which saves client attendees $500 off the conference fee, closes December 31st. Go to http://ibm.co/pulseregister
and get ready for an outstanding event. I look forward to seeing you there. "The postings on this site are my own and don't necessarily represent IBM's positions, strategies or opinions."
Server virtualization and storage virtualization go hand in hand. Centralized, virtualized storage is crucial for advanced server virtualization to be flexible and easy to manage. Companies are realizing that to unleash the real potential of cloud agile infrastructure, storage virtualization has to become mainstream like server virtualization.
For many companies, there is a constant need for additional storage resources to support growing volumes of information. And if you don’t focus on managing your storage infrastructure, you can find that one virtual server is running out of storage capacity, even while there is ample capacity in other parts of the network.
With storage virtualization, companies now can make better use of existing investments in disk capacity and can often postpone the need to purchase additional capacity. As storage becomes virtualized, it becomes easier to manage and helps companies to adapt to business needs much faster. And not to forget, it actually costs less!
I Have New Job!
For the past 4+ years at IBM, I was the worldwide product marketing manager for the IBM Tivoli Storage Manager (TSM) family of data protection and recovery solutions. But as of a month ago, I am now in a brand new role, Customer Experience Product Manager across the Tivoli Storage software group.
I’ve been asked to bring together various IBM business functions to help identify areas for customer experience improvement, measure success, and generally be the champion for all things that will help address a customer’s experience with our products.
In addition to reading and learning and reaching out to like-minded people, my initial efforts have been to assess where we are and the progress we’ve made to date. For example, we’ve made tremendous progress within the TSM family over the past 4 years starting with the release of TSM v6.1 – adding in valuable features such as deduplication, replication, monitoring and reporting, while also streamlining and unifying the user interface. We also introduced a new pricing model that makes it much easier to acquire, manage and forecast your backup software licenses.
The next release of the TSM family will be announced in early Q4-2012, and it will include some exciting enhancements to improve the user experience in TSM, TSM for Virtual Environments and Tivoli Storage FlashCopy Manager. And next year we’ll be rolling out a brand new user interface that promises to make the day-to-day administration of TSM much, much easier.
We’ll also be rolling out the IBM SmartCloud Virtual Storage Center, our storage hypervisor that was pre-announced at PULSE in March, and it promises to do for storage what VMware and others have done for servers: improve utilization, simplify management, and reduce costs. There are many upcoming events in October that will feature these Tivoli Storage product announcements, and we hope you can join us to hear more details. They are:
IBM Smarter Computing Executive Summit
– Oct 2 – 4, Pinehurst, NCInterop New York 2012 / Enterprise Cloud Summit
– Oct. 1 – 5, New YorkIBM InterConnect 2012
– Oct. 9 – 11, SingaporeSAP TechEd
– Oct. 15 – 19, Las Vegas, NVIBM Information On Demand
– Oct. 21 – 25, Las Vegas, NV
IBM Business Without Limits Storage Days – various dates & locations
Oct. 25, Columbus
Oct. 30, Jacksonville – registration url TBD
Nov. 13, NYC – registration url TBD
Your experience with our products is only one pillar in the building that we’re trying to construct. How does it tie in with your interactions with our marketing and sales teams? Does our story match our solution capabilities? Are you getting what you were promised?
Does the product documentation provide the answers to your questions, or help to avoid needing to ask the questions at all?
And what about support? A recent survey
by STORAGE Magazine of enterprise backup software users rated IBM #1 in the category of support. But what can we be doing better, or differently, to keep you delighted in your relationship with IBM?
At the end of the day, I’m looking at this role in 2 ways:
- What can we fix or improve?
- How can we ensure that everything new that we do is viewed through a customer experience lens?
To be successful, I’m going to need the help of a lot of people who have a vested interest in our success – across all facets of our business, but especially from our customers and partners. Please reach out to me at email@example.com with any ideas or comments.
"The postings on this site are my own and don't necessarily represent IBM's positions, strategies or opinions."
IBM’s Business Without Limits
Recently, I had the distinct pleasure to deliver
a presentation on Data Storage and Compliance at the IBM Tivoli event 'Business
Without Limits 2012' in Bangalore,
India. There are more than 100 attendees who
attended the event from almost every industry.
My Track for the day: Addressing Data Growth, Threats and Compliance; Unified
The volume, velocity and importance of data have
increased dramatically during the past few years to the point where most backup
and archiving solutions can't keep up with the scalability, functionality,
performance, reliability and budget realities of today and tomorrow. Attendees
understood how to reduce backup data capacity by as much as 95%; how to reduce
the amount of new data at risk by 90% or more; and how to simplify global data
recovery operations and achieve compliance by leveraging a unified management
I was privileged to present in such an interactive
session, where customers understood how our broad product portfolio will help
in addressing their business challenges.
IBM now brings ‘Business Without Limits 2012’ to several cities across the United States
in October and November. This is an
exclusive IBM Tivoli event designed to increase awareness and thought
leadership among the IT managers, Infrastructure leaders, Systems
Administrators, Storage Managers, and Data Center Managers. IBM’s Business
Without Limits event is coming soon to the following cities:
Oct 18: Philadelphia
Oct 25: Columbus
The event will focus on how IBM’s Integrated Service Management strategy
brings together the different capabilities to enable integrated delivery of
business services across complex, interconnected physical and digital
IBM’s Business Without Limits event will have the following Storage Tracks:
the pivotal role of storage in modern data center
backup and unifying recovery
your data protection headaches to the cloud
storage analytic and reporting
This conference will explore how you can capitalize on the opportunities of
a smarter planet and remove the barriers to innovation that will help you
achieve “Business without Limits.” As
today’s leaders are transitioning to smarter, flexible cloud infrastructures
that speed the delivery of innovative products and services, effective storage
management becomes a critical component of that success. Please join us at this event to learn more!
As an IBM marketing manager, my job includes writing about storage technology. This post is about more than technology, though. It’s about a new breakthrough capability for managing storage costs and service levels.
I recently met with IBM Distinguished Engineer, Mike Sylvia, who has been working on a Business Transformation project to enable automated right tiering for storage in IBM data centers. Right tiering is the notion that data should be hosted on the optimal storage tier to balance cost and performance requirements.
Mike explained that applications tend to be hosted on top tier storage. When he analyzed actual usage patterns, Mike found most data can be effectively hosted on lower cost storage. Mike’s project put numbers to a problem that is often hidden from view and, until now, nearly impossible to solve.
Hosting data on the wrong storage tier turns out to be a huge efficiency problem. Mike predicts IBM will save $13 million over 3 years in one data center, by periodically moving data to the right tier. During the pilot, users saw their cost for storage drop by 50% per TB on average. This is big.
Like many advancements, IBM’s automated right tiering capability is accomplished by integrating existing technology. Mike Sylvia’s project combines storage virtualization, storage management automation and analytics. Today, IBM offers the technology in a bundled solution called SmartCloud Virtual Storage Center.
How does it work?
Step 1. IBM’s storage virtualization controller collects detailed usage metrics about storage it manages throughout the data center, without impacting application performance.
Step 2. IBM’s Storage Analytics Engine studies usage patterns over time to understand performance requirements.
Step 3: Storage tier recommendations are generated in reports that can be shared with application owners and IT management.
Step 4: Storage virtualization enables online data migration, with no disruption to applications or users.
Repeat: Usage patterns change over time, of course, so right tiering becomes an ongoing process.
Why does it work?
Automated right tiering delivers the efficiency benefits of Information Lifecycle Management without the headaches and hidden costs. Automated right tiering has significant benefits for both data owners and IT leaders, so everyone wins.
For example, application and database owners can gain the following benefits:
Applications can move to top tier storage when they need it, without waiting for a maintenance window.
Average storage costs drop significantly, without a drop in services.
IT leaders benefit, too. For example:
Storage tier decisions are based on analysis of actual usage patterns, not predictions. Storage performance management tasks are eliminated.
Data can quickly and easily be moved back to its original storage tier if requested, without incurring an outage.
IBM automated right tiering works with most storage systems, so deployment is nondisruptive.
The technology that enables automated right tiering has significant additional benefits, such as the ability to eliminate scheduled outages for storage system maintenance.
Problem solved. How has your organization addressed the storage right tiering challenge?
Watch a video of Mike Sylvia describing his automated right tiering project at the IBM Edge conference in June, 2012.
Listen to IBM storage virtualization expert and master inventor, Barry Whyte’s 2-part webcast called, “Storage Virtualization - IBM SVC – Benefits”, in April, 2012
Visit IBM’s Virtualized SAP Demo and other smarter solutions at VMworld August 26-30, 2012 in San Francisco
IBM has bundled automated right tiering technology into a new solution called SmartCloud Virtual Storage Center, available through IBM sellers and Business Partners.
IDC has recently released its Worldwide Storage Software QView for the first quarter of 2012. In it, IDC estimates that the total Storage Software market for 1Q12 grew about 3.3% over 1Q11. IBM had a solid quarter while Symantec faltered, allowing IBM to take the overall #2 share rank position for 1Q12.
§ In the Overall Storage Software Market, IBM moved up to #2 share rank position in 1Q12, gaining 2.0 share points over 1Q11.
§ In Data Protection and Recovery, IBM held its #2 share rank position, gaining 1.8 points of share over 1Q11.
§ IBM retained its #1 position for Archiving Software growing faster than the market. HP holds #2 spot with its 2011 acquisition of Autonomy.
IBM offers a comprehensive, flexible storage management software portfolio that helps organizations address storage management challenges across the enterprise, including data centers, remote/branch offices and desktop/laptop computers. Learn more about the specific components within the IBM storage software family that can help you create a more responsive and resilient storage infrastructure for your on demand business.
In a previous post, we talked about the recent reviews that the Tivoli Storage Productivity Center (TPC) received. In particular, we are very pleased with the 'Leader' designation received in the recent Gartner Magic Quadrant review
for Storage Resource Management.
Its not just the analyst reactions that are positive. Based upon a customer focused feature list, the product team undertook an overhaul of the Graphical User Interface (GUI) and introduced a dashboard that provideseasy touse comprehensive reporting. To ensure they had got it right, the proposed changes were demonstrated on the Expo floor at the Pulse 2012 conference in Las Vegas earlier this year. Responses from the user base were enthusiastic, to the extent that this next iteration is quickly becoming a sought after item.
A beta test program was initiated at the conference, as the true litmus test that the proposed new features would stand the test in a true production environment. Early responses point to some interesting observations. When polled about their experiences with the next evolution of the product, one of the most talked about aspects were features provided to simplify complex reporting. Beta testers derived great time and productivity benefits from having a picture of the full storage environment; something they had to previously go to multiple places together. A common benefit registeredwas time savings when it came to complex reporting.
What is compelling however is the business analytics that this next iteration yields. Tivoli Storage Productivity Center (TPC) provides detailed topology viewsof the entire storage infrastructure. In the overhauled GUI, administrators can observe the overall health of the environment instantly. A simple 'right click' provides detailedviews on each of the storage network entities. The facilitation of these environment wideviews led a beta customer to observe that 'more than just the storage engineer can now get a simple view of their SAN environment'. What does this mean? It means that what started out as a time saver for the practitioners - the storage engineers - now becomes an entryway for the management team to get a quick look at the overall environment, allowing for higher level strategic discussions about storage environments and needs.
Is this good or bad? A recent survey revealed that CMOs will outspend CIOs on IT by 2017. When I tweeted this I was asked by @jamie_joyce why it would take this long. My answer is that its likely due to the classic tension between a cost saving position on infrastructure vs a growth position on Business Analytics or feature offerings. When you think about Big Data within Business Analytics and the proliferation of mobile devices as two huge growth areas, the commonality is a mass proliferation of data in orders of magnitude never imagined. The conversation comes back to storage,and the associated resource management.
Which way does your company lean? Where is your head in that tension between cost savings and growth when it comes to your storage environment?
I chatted with Product Marketing Manager Amalore Jude about this and the kind of reaction the team got at Pulse in Vegas March of this year when they demo'd thenew GUI interface. He was quite pleased with the response. 'Customers were very excited looking at the new, next-generation interface' he told me 'many are awaiting June 4, when they can actually lay their hands on it.'
Well, June 4 is around the corner. If you are a regular reader of this blog, its quite likely I will meet you at the Edge Conference in Florida next week. If you're there, please tweet me @brenny or find me somehow and say hi.
is selling out but there are still passes available for the Tech Edge portion of the four part event. It's not too late to register. The Tech Edge portion is well laid out with over 250 sessions that are being led by IBMers and customers. Sometimes its better to hear the war stories of your peers when you're trying to figure out how to exploit what you have, or are considering getting.
One customer who is speaking is Gary Fry of Unum. His session on March 6, 10-11am in Rm 115 is on Unum's use of the SAN Volume Controller and his experiences beta testing the new evolution of TPC.
So, if you are going, then I hope to see you out there. If you haven't yet decided, then getting a first look at this next evolution of storage infrastructure management is hopefully good motivation to consider it.
Every year I try to publish a set of storage trends that I believe most IT shops are trying to address and where technologies exist to help resolve. Here are my thoughts for 2012...
1) Storage breakthroughs
nipping the “Digital Dark Age” in the bud
Since the early 1990’s, an increasing proportion of data
created and used has been in the form of digital data. Today, the world
produces more than 1.8 zettabytes of digital information a year. Yet, digital storage can in many ways be more perishable
than paper. Disks corrode, bits “rot” and hardware becomes obsolete. This
presents a real concern of a “Digital Dark Age” where digital storage
techniques and formats created today may not be viable in the future as the
technology originally used becomes antiquated. We’ve seen this happen—take the floppy disk for example. A
storage tool that was so ubiquitous people still click on this enduring icon to
“save” their digital work and any word, presentation or spreadsheet
documents—yet most Millennials have never seen it in person. But new research shows storage mediums can be vastly
denser than they are today. While new form factors such as solid state disks
will help us provide more stable longer-term preservation of data, and the
promise of "the cloud" allows access to data anywhere, anytime. Recently, IBM researchers combined the benefits of magnetic hard
drives and solid-state memory to overcome challenges of growing memory demand
and shrinking devices. Called Racetrack memory, this breakthrough could lead to
a new type of data-centric computing that allows massive amounts of stored
information to be accessed in less than a billionth of a second. This storage research challenges previous theoretical
limits to data storage—ensuring our digital universe will always be preserved.
2) Data curation will provide
structure in midst of the data deluge
Now that we have the capability to preserve our digital
universe, we need to find a way to make it useful. We need to take the next
step past data preservation to data curation. Data curation is the active and ongoing management of data
through its lifecycle. This smarter data categorization adds value to data that
will help glean new opportunities, improve the sharing of information and
preserve data for later re-use. Social media is a great example of the power of curated
data. Sites like FaceBook, Google+, Pinterest, etc. compile our digital lives
and gives their users a platform to organize their content. However, there's also a lot of work involved in selecting,
appraising and organizing data to make them accessible and interpretable. The
key is bringing data sets together, organizing them and linking them to related
documents and tools. If data can be stored in a way that provides context,
organizations can find new and useful ways to use that data.
3) Storage analytics will open
new business insights
With data curation allowing organizations the platform to
better utilize their data, analytics will help turn that data into intelligence
and, ultimately, knowledge. With the information that historical trending analytics
and infrastructure analytics provides, you can index and search in a more
intelligent way than ever before. By doing analytics on stored data, in backup
and archive, you can draw business insight from that data, no matter where it
exists. The application of IBM Watson technology for healthcare
provides a good example. Watson collects data from many sources and is able to
analyze the meaning and context. By processing vast amounts of information and
using analytics, it can suggest options targeted to a patient's circumstances,
can assist decision makers, such as physicians and nurses, in identifying the
most likely diagnosis and treatment options for their patients. Through intelligent storage and data retrieval systems, we
can learn more with the information we have today to improve service to
customers or open new revenue streams by leveraging data in new ways.
4) Storage becomes a celebrity
– new business needs are pushing storage into the spotlight
As our digital and data-driven universe expands, certain
industries are able to reach new levels of innovation by having the capacity to
house, organize and instantaneously access information. For example, Hollywood is known for its big budget
blockbusters, but it’s the big storage demands required by new formats such as
digital, CGI, 3D and high definition that’s impacting not just the bottom line,
but studios’ ability to produce these types of movies. Data sets for movies
have become so large it’s at the petabyte level. Filmmakers are beginning to trade in film reels for SSDs
as just one day’s worth of filming can generate hundreds of terabytes of data.
The popularity of these high data-generating formats means studios are looking
for new storage technologies that can handle the demand. The healthcare industry may even be facing an even bigger
data dilemma than the entertainment business. Take a look at the Institute
University of Leipzig, in Germany, which has a major genetic study called LIFE
to examine disease in populations. LIFE is cataloging genetic profiles of
several thousand patients to pinpoint gene mutations and specific proteins.
This process alone generates multiple terabytes of data. Even one 300-bed hospital may generate 30 terabytes of
data per year. Those figures will only grow with higher-resolution medical
imaging, and new tools or services such as making electronic healthcare records
5) Intervention...The Data
In this era of Big Data, more is always better, right? Not
so – especially when every byte of data costs money to store and protect. Businesses are turning into data hoarders and spending too
much time and money collecting useless or bad data, potentially leading to
misguided business decisions. This practice can be changed with simple policy
decisions and implementing existing capabilities in technologies that exist in
smarter storage, but companies are hesitant to delete any data (and many times
duplicate data) due to the fear of needing specific data down the line for
business analytics or compliance purposes. Part of the solution starts with eliminating the copies.
Nearly 75% of the data that exists today is a copy (IDC). By deleting and
disabling redundant information, organizations are investing in data quality
and availability for content that matters to the business. Consider the effect
of unneeded data, costing money by replicating throughout an organization’s information
systems. This outdated data can also potentially be accessed for fraud.
the quality of data is not costly—not getting it right is.
ARE YOU SPEAKING AT PULSE?
IF SO, READ ON PLEASE...and book your room at the MGM Grand today to avoid a price increase!
1. Have you uploaded your presentation?
The deadline to upload presentations was January 20th to enable appropriate reviews and posting to the Pulse 2012 SmartSite Agenda Builder
. Your presentation will be converted to PDF and can be downloaded or printed in advance by attendees, pending your approval. For a full list of presentation guidelines and processes please review the Presentation tab on the online Speaker Kit.
2. Do you know what audio visual equipment will be available in your session room?
Click the A/V tab in your online Speaker Kit
to review this important information.
3. Are you connected?
Follow the conference news & highlights on Twitter or the Pulse blog. Click the Speaker Kit tab to find links and hashtags for use with social media. Find Pulse attendees using the Pulse SmartSite agenda builder.
4. Attendees are always interested in getting to know their speaker! Do you have a bio?
Review and update your brief bio by logging onto the Speaker Kit
5. Have you started to build your Pulse conference agenda on SmartSite, the attendee conference portal?
You will need your conference registration confirmation number to login to this site. Click the Build My Agenda icon to view scheduled sessions.
6. Have you registered for the conference and booked your hotel?
Review the registration instructions listed in the registration tab on the speaker kit website.
Very important... Conference hotel accommodations are limited and available on a first-come, first served-basis. Conference rates are valid until January 27, 2012
or until the room block is sold out, whichever comes first.
Please take a few minutes to review the information in your online Speaker Kit, and follow-up on all speaker actions as needed.
If you have any questions or need additional information, please contact the speaker support at PulseSpeaker@experient-inc.com
. We look forward to seeing you at the MGM Grand in Las Vegas March 4-7!
IBM has detailed innovative projects and research that show new
storage approaches to support Big Data growth and drive business innovation.
Healthcare, financial services, media and entertainment, and
scientific research among many industries face the challenge of storing and
managing the proliferation of data to extract critical business value. As
storage needs rise dramatically, storage budgets lag, requiring new innovation
and approaches around storing, managing, and protecting Big Data, cloud data,
virtualized data and more.
Watson-inspired Storage Takes on the Cosmos: IBM is working on a project with the Institute
for Computational Cosmology (ICC) at Durham University in the U.K. and Business
Partner OCF to build a storage system to better store and manipulate Big Data
for its cosmology research on galaxies. ICC is adopting the same IBM General
Parallel File System technology used in the
IBM Watson system to store and manage more than one petabyte of data from two
significant projects on galaxy formation and the fate of gas outside of
galaxies. The enhanced storage system will enable up to 50 researchers, working
collaboratively to access and review data simultaneously. It will also help ICC
learn to manage data better, storing only essential data and storing it in the
New Storage Platform Delivers More Personalized, Visual
Healthcare: A medical archiving
solution from IBM Business Partners Avnet Technology Solutions and TeraMedica,
Inc. powered by IBM systems, storage and software gives patients and caregivers
instant access to critical medical data at the point-of-care. Developed in
collaboration with IBM, the medical information management offering can manage
up to 10 million medical images, helping health care practitioners provide
better patient care with greater efficiency and at reduced costs. The
integrated platform allows users to manage and view clinical images originating
from different treatments and providers to bring secure, consistent image
management and distribution at point-of-care.
Virtualization Consolidates Storage Footprint for Medical Center: Kaweah Delta Health Care District (KDHCD), a
general medical and surgical hospital in Visalia, Calif., needed to reduce its
operational costs while increasing storage space. To meet these demands, KDHCD
tapped IBM's storage systems to create a new storage platform that reallocates
resources and saves a significant amount of data space with thin-provisioning
technology. Virtualization creates a smaller hardware footprint so the hospital
also saved on power and cooling costs. KDHCD now has a consolidated storage
environment that provides the scalability, ease-of-management, and security to
support critical healthcare data management for the hospital.