I appreciate when corporations also do their part to reduce their environmental impact by leveraging greener technologies. But let's face it, most corporations act based on the impact to the bottom line (both real or perceived) rather than the impact to the environment. Companies like IBM can make the decisions easier for clients by building products that improve performance while reducing energy or other environmental impacts.
I'm proud when IBM delivers "green" technology and thus wanted to point your attention to this video about energy efficient storage. Craig Smelser, VP of Security and Storage Development at IBM Tivoli, introduces some of the storage challenges that can be addressed with energy efficient IBM storage software solutions.
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