Mobile, IBM Worklight, SoMoClo, developerWorks Mobile zone at IBM Impact Conference
Tiffany Winman 12000065XB firstname.lastname@example.org | | Tags:  borg somoclo social-business aberdeen ibm software cloud-computing social mobility cloud ibmmobile mobile worklight
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During the first day of the IBM Impact 2012 Conference, the Mobile topic was on fire. In the Opening General Session, IBM announced the release of IBM Mobile Foundation V5.0, a family of products which includes IBM Worklight V5.0 and "delivers an open, comprehensive, and advanced mobile application platform for smartphones and tablets." Much of the buzz around the conference centered on this announcement.
I attended the analyst luncheon where IBM gave a demo of IBM Worklight V5.0. and announced a free trial offer of the product. See Bob Sutor's blog, "The spectrum of hybrid mobile app development with Worklight" for more details on IBM Worklight. Also, IBMer Vijay Dheap and the IBM Worklight team will be hosting a Mobile meetup in the IBM Impact Social Playground at 12:45 pm tomorrow.
The analysts responded favorably to the IBM Worklight demo. I had a chance to interview a few of them on the revolution of Mobile to the IT space. I'll share some of those videos shortly.
Analyst Larry Carvalho, with RobustCloud, explained how both start-ups and large enterprise companies are demanding Mobile solutions. When I asked where IBM best enters this picture, he replied that IBM's strengths are in its ability to offer the most robust monitoring, analystics, and security capabilities.
Research Director Andrew Borg, with Aberdeen Research Group, shared the evolution of a new trend he coins, "SoMoClo" (Social + Mobile + Cloud). I loved it. It made a lot of sense and was very easy to relate to given the historical SoLoMo conversations. I'll be sharing more on this topic as I pull together the video pieces from the interview. Andrew also shared that his research showed the importance of Line of Business decision makers collaborating with CIO organizations to ensure the best Mobile solutions and long-term success rates. When I asked where IBM best plays in the Mobile space, he felt that IBM's strong end-to-end expertise in software, hardware, and services with a focus on Cloud, Big Data, and Analytics would be a growing factor in the Mobile industry.
One thing was clear from my discussions with all of the analysts, it is the consumers driving the demand for the Mobile innovation at such a rapid pace and thus, End User Experience is the critical key to adopting a Mobile solution.
I also had a chance to attend an IBM developerWorks meetup at the Impact Social Playground in the Solutions Center. At the meetup, IBM announced the launch of the developerWorks Mobile Development Zone and shared some of the roving reporter interview on the Mobility topic that they've been capturing at the conference. Thev've also been covering Cloud Computing and PureSystems and sharing with the public on their new site, developerWorks at Impact 2012.