IBM goes to Washington to fight terrorism
Tiffany Winman 12000065XB email@example.com | | Tags:  public social-networking national terrorism ibm.com federal social-media dod ndu university sector us dc government counterterrorism communications ibm defense lotus tivoli
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As a senior research fellow at the University of Defense said, the US government is faced with a different type of war these days. They are no longer fighting a war against institutions, but a war to win the hearts and minds of the public. Thus, they are faced with understanding and tapping into these hearts and mind better.
Tivolis new social networking initiatives with the ibm.com and Lotus teams attracted the attention of the US government last month and soon a team of IBMers--Ken Godfrey (Tivoli manager of the Web and Communications team), Ted Stanton (Lotus Connections senior product manager), Paul Giangarra (Distinguished Engineer in IBM Software Group Federal Office of the CTO), and I (Tivoli social media strategist)--were on our way to DC! We were invited to attend the National Defense University at Ft. McNair to collaborate with approximately 80 people from government, military, industry, communications, and marketing and to share the cool new Web 2.0 and social computing stuff IBM was working on.
One of the governments interest was on how best to understand and leverage social media practices to monitor and deter terrorist support and activity and improve internal cross-organizational communications. Like many organizations, they have some major hurdles to overcome. To name a few:
Overall, I was very impressed with the government and military representatives and their practice of reaching out to others to gain insight into new thinking. Im grateful for the invitation to collaborate and immensely enjoyed participating in problem solving and networking with the other attendees (see pictures below). Beyond fighting terrorism, embracing social computing has much to offer the government, and I wish them the best in their endeavors.
The "other Chuck Barry"
Lewis Shepherd and Mark Drapeau