The first day of my
experience covered a range of topics yesterday. So much to cover and so little time. You can
follow me on twitter
if you're looking for a real-time fix.
Here's a quick outline of trends and my personal conversations happening at the conference:
Lifecycle of interactive marketing and the integration of "social" Continued questions and challenges of using Facebook for B2B Views on Forrester's blog policy decisions Mixing personal persona with brand identity on Twitter Growing value of social media for global and local citizenship activity and how businesses bring and gain value by participating in such efforts: Smarter cities: City as a platform panel at SXSW Pepsi Refresh--How soda can make the world a better place And lots, lots more Growing importance of mobility and location-based services Facebook launches in Austin: Now hiring Bing provides taxi services for a moment of your time Integration of Twitter activity for onscreen projection during the conference Jewish traditions around "Challah Bread" Info on City as a platform panel at SXSW:
Tuesday, March 16
Austin Convention Center
RELEVANT LINKS SXSW, IBM, and Smarter Cities Smarter Cities at SXSW--The city as a platform panel: http://asmarterplanet.com/blog/2010/03/sxsw-panel-preview-the-city-as-a-platform.html IBM Pulse conference announcements for Smarter Cities and Smarter Buildings: http://www.ibm.com/press/us/en/presskit/26609.wss John Tolva: http://twitter.com/immerito Maria Arbusto: http://twitter.com/MArbusto Adam Christensen: http://twitter.com/adamclyde Noah Kuttler: http://twitter.com/NoahGk SouthwestAir SouthwestAir on Twitter: http://twitter.com/southwestair Presenter: Mallory Messina: http://twitter.com/mallorymessina Owner of Twitter account: Christi Day: http://twitter.com/christiday Controversy over Kevin Smith: http://gawker.com/5471463/update-the-kevin-smith-southwest-airlines-fat+flight-tweakout-of-epic-proportion Pepsi Pepsi on Twitter: http://twitter.com/pepsico Refresh Everything Project: http://www.refresheverything.com Pepsi Zeitgeist: http://pepsicozeitgeist.com Bing Bing on Twitter: http://twitter.com/bing Facebook Facebook launches in Austin: http://www.kvue.com/news/Facebook-Launches-in-Austin-87480752.html Facebook news: http://www.allfacebook.com
pictures from my personal SXSW 2010 photostream
for your enjoyment below.
More to come later....