By Penny Hill,
Worldwide Marketing Manager, System z Software.
In the 1960s, “With a Little Help from my Friends” was released by the Beatles. Written for and sung by the Beatles' drummer Ringo Starr, it has been included on Rolling Stone magazine's list of the “500 Greatest Songs of All Time.”
Not long before, the mainframe was released with a little help from its “friends" – the IBM developers, and the clients who committed to it and watched it revolutionize the way the world works today. Who could have predicted that this unusual and wonderful computer would hold its top ranking and become the essential “friend” of major banks, insurance and retailers?
Flash forward and here we are in 2014 celebrating the 50th anniversary of the mainframe. This is an extraordinary accomplishment considering the world of 50 years ago and what has changed – from the go-go boots of pop culture and typing with carbon copies, to our journey toward the cloud and the mass amount of mainframe data accessed on a mobile device.
Amidst the profound changes in our lives, the mainframe is still relevant. When it was developed, part of its mission was to ensure that the customer would never have to rewrite its code for the next model. This still holds true, 50 years later! Think of the technology that has gone by the wayside or failed to deliver on its promise – either through shortsighted ideas or ideas that were simply not up to the task. And then think of the mainframe: It delivers, it is innovative, it doesn’t let you down. How’s that for a friend you can count on?
Pulse will be celebration-central for this remarkable and special anniversary. As you walk in on Sunday, you’ll experience a dedicated System z area, in-depth sessions featuring more than 20 client speakers, a special System z reception for friends like you, and our many IBM experts to guide you to your next adventure.
Join us at Pulse 2014 as we celebrate achievements – past and present – through the success of our clients, and get a glimpse into what the future holds.