On January 23, 2013 at 1:00 pm Eastern time (6 pm UK time), Redmonk analyst James Governor will lead an expert panel of guests to discuss the importance of apps, ecosystems, and end user experience in today’s IT world.
Join us on Google+ hangout or on the Youtube channel to watch live. Event Invite
Use the #IBMPureChat hashtag to ask questions on Twitter.
In the Conversations with Innovators series, James Governor and Stephen O'Grady co-founders of disruptive (my word) analyst firm, Redmonk share their perspectives of the Social Business industry.
But what I really liked about this starts at 7:00 when Lennie asks if there is a temptation for people to pave the cow path, in that we try to apply technology to business processes that are broken. James replies with, "What's wrong with cow paths. Those cows have probably found a good way to get across the field." In other words, people often find the best way to work, regardless of the actual process the business has tried to implement. "What developers should do [...] is look at how people actually want to work."