Something you will start seeing from today is a campaign called, "Made With IBM." This is a continuation and development of smarter planet, which will kick off, or rather tee off, with The Masters.
50 ads will run during the tournament, but each will only be shown once. Many of the ads feature an IBM client, hence made with IBM.
Read more about this campaign in The New York Times today.
Some of the first stories released include music made with the cloud, as seen in the image, which highlights how Zya used cloud technology to help budding musicians create music together.
Other stories cover zoos made with data, recipies made with IBM Watson and new customers made with data. You will see more of these stories over the coming months covering a vast array of businesses and sectors which demonstrate how the world is being made with IBM.