Guest post from Eric Sall, Vice President, Worldwide Marketing,
IBM Business Analytics.
We’ve all been hearing about the rising tide of data that’s supposed to lift all boats by providing richer, more detailed understanding of our organizations in areas from marketing to supply chain management to fixed asset optimization. The catch is, to navigate though that tide often requires the skills of data scientists – skills that happen to be in short supply.
Watson Analytics aims to overcome the analytic skills gap and make data exploration accessible to all users. This product is part of IBM’s significant investment in bringing analytics to line-of-business users – people who make decisions every day that directly affect business outcomes.
When it launches later this year as a cloud-based solution, Watson Analytics will provide insight into data in response to simple, English-language questions. It automatically generates visualizations that clearly communicate trends and relationships. Users will also be guided to related questions they may want to ask.
Last fall, some of you were introduced to this revolutionary product as “Project Neo,” a code name that reflected just what a new approach to analytics this product represents. Like other offerings in the Watson family, Watson Analytics brings sophisticated technologies to bear on even the most straightforward questions.
Starting this week, you can get a taste of Watson Analytics at IBM Business Analytics Summit 2014 events. This series will continue through June in North America and will be offered in other parts of the world later in the year. (Find cities and dates here.)
A limited beta test of this product is under way, with an expanded beta planned for later this year. If you’re interested, let us know via the AnalyticsZone.
This blog will feature posts from those with special expertise in Watson Analytics, so check in from time to time to learn about its visualization and semantic analysis capabilities. I’m confident you’ll be excited at how this new approach can inspire your creativity in addressing business problems.