Announcing the availability of Marketing Funds for IBM Business Partners in 1Q 2010
This is a program for all IBM partners and is not specific to Smart Business. We encourage you to take advantage of this program while we map out our marketing plans for 2010.
to jump start your 2010 pipeline with 50/50 matching funds from IBM
for demand generation campaigns that drive the sale of IBM
hardware and/or software via the sale of your products and/or
addition to up to $5k in matching funds, IBM will help you to both
design and execute your campaign. Your Marketing
Resource Manager will identify additional IBM offers you can leverage
to enhance the effectiveness of your campaign, and your Campaign
Manager will create a detailed project plan and support you in
whatever ways you need - from managing vendors all the way through to
lead entry and updating.
this offer, you may be eligible to claim 50% of your approved
campaign costs from IBM, up to an agreed maximum value. It is the
most flexible benefit ever for influencer partners from IBM
build the demand generation campaign you want to run
· Select the solution or offering you want to promote along with the sale of IBM software and/or hardware
· Define the target audience
· Choose the demand generation tactic
· Use the agency of your choice
or contact your Marketing Resource
<ibm.com/partnerworld/isv/go/mrm/> for more information.
can be simple single-step engagements, or complex multi-step
activities – as long as they drive revenue for both you and IBM.
All Advanced and Premier level participants of PartnerWorld or Business Partners participating in a Specialty are eligible to apply. This benefit cannot be combined with any other funds from IBM. Additional terms and conditions apply.