BASF has had tremendous adoption of social software in their environment. In this updates presentation, they share their background, motivation, approach, benefits, and updated adoption metrics of their deployment of IBM Lotus Connections. Dr. CheeChin Liew, who I've had the pleasure of meeting and working with, is the Enterprise Community Manager in Ludwigshafen, Germany. Best Practice: Online Business Network connect.BASF View more presentations from BASF .
social-software , customer