Technology Spotlight: Why BPM + Business Rules Means More Program-Free Business Value
cheryl wilson 270003VHSH firstname.lastname@example.org | | Tags:  business-process-manageme... busines-rule-management business-rules improvement decision-management process decision-automation
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In this Integration Developer News article, Pierre Haren, vice president of IBM’s ILOG unit and founder of ILOG, lays out a practical vision for BPM plus business rule management (BRM) – essentially, how you can have more intelligent, responsive and code-free processes by combining BPM with Decision Management technologies like business rules. Highlighted here are some of the business advantages discussed by Haren:
The article ends with a story about how one web-based electronics outlet is using BPM and business rules to improve online order processing. For me, the most impressive business advantage of this technology duo is the ability to enable business users to update the rules that govern these day-to-day business decisions without the direct support of IT, reducing the overall time and effort required to make changes to these core processes. This is part of what Haren describes as “a divide and conquer strategy” whereby these tools can help IT and business users work together more effectively, doing what each does best to create more value for the business.