New End User Research: The Business Value of Business Rules
cheryl wilson 270003VHSH firstname.lastname@example.org | | Tags:  business-rules business-rules-management decisioning brms decision-support decision-management
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As most of our visitors already know, business rules management is a key enabler of operational decision management. What you may not know is that it remains a leading growth area across all application development and deployment tools; often transforming how businesses think about IT.
Business rules technologies have been around for a while, but they're increasingly taking center stage given the emergence of decision management as a business discipline and the business value of being able to more quickly and precisely customize decisioning based on changing business requirements, such as new policies, regulations or customer demands.
This new analyst paper – The Business Value of Business Rules Management -- highlights recent IDC primary research that elucidates the business value of business rules management systems. IDC interviewed 30 end users of business rules technology; identifying four key drivers associated with the market and products (IBM’s JRules, in particular): performance, maturity, agility and governance. Three case studies are featured that put these drivers in context. The paper ends with a brief look forward at the role of business rules technology as organizations move from process-centric to decision-centric application development.