•Self-Service Portal – allows Developers self-service access to IT infrastructure •Service Catalog – provides list of pre-engineered services that Developers can chose from •Automation – automatically provisions required server, storage and software when needed by Developers; without human intervention. Automatically de-provisions unused capacity, making it available for other users and increasing efficiency of data center assets •Built-in Virtualization – leverages the full capacity of server technology up to hundreds of virtual machines •Single Product – services included so can be deployed from single installation. No need to spend hours of IT operations staff time architecting, configuring, assembling and building from many servers, storage and software products
What are the IBM Cloudburst configuration details?
•IBM CloudBurst service management pack •IBM Tivoli Provisioning Manager v7.1 •IBM Tivoli Monitoring v6.2.1 •IBM Systems Director 6.1.1 with Active Energy Manager; IBM ToolsCenter 1.0; IBM DS Storage Manager for DS4000 v10.36; LSI SMI-S provider for DS3400 •VMware VirtualCenter 2.5 U4; VMware ESXi 3.5 U4 hypervisor
What differentiates IBM Cloudburst?
•Built on proven technologies already deployed at customer sites •Secret sauce: Newly embedded service management software baked in, providing IT executives with visibility, control and automation of service delivery •Single product, single delivery, single installation, single invoice, single support structure •Self-service: Zero touch administration •“Lights-out” automated operation •Reusable image library for rapid deployment •“Fit for purpose” based on the specific architectural requirements of unique workloads •QuickStart Implementation services to get platform up and running in days
Chris O'Connor on CloudBurst Chris O'Connor, VP of Tivoli strategy and product management, discusses how IBM Cloudburst helps clients simplify and consolidate their environments with repeatable patterns for workloads, helping clients be more efficient, require less staff, and deliver higher levels of quality service more accurately to the line of business.
IBM Cloud Community discussions and resources IBM Cloud YouTube Channel: Other IBMers and customers weigh in on Cloud Computing and its importance to them (see playlist). How about you? What does Cloud Computing mean to you? And what benefit does it provide?
Hi, my name is Maria Azua. I'm the VP of Cloud Computing Enablement.
You may have seen our recent Cloud Computing announcements. At IBM, we believe the Cloud paradigm is important for businesses everywhere. Cloud allows our customers to control costs, while helping drive innovation and technology adoption, all of which are vitally important for making our planet smarter.
Today we announced a complimentary Technology Preview of our latest IBM Cloud: Smart Business Development and Test. This cloud is designed to streamline and accelerate your development and test processes, by leveraging Cloud technologies.
You can interact with the Technology Preview directly via a browser, which you can use to access pre-configured images of IBM software with just a few mouse clicks. Connect to the cloud from IBM Rational Application Life Cycle Management tools to do even more, including instantly create and manage your entire development and test environments.
Today, we're opening the provisioning functionality of the Technology Preview web site to a select group of our US-based customers and partners. Please register, and we'll email you once we are able to offer you access.
In case you haven't seen it yet, here's the new IBM Cloud Computing ad on TV.
My favorite part is when a little girl goes "It's Whaaat?" after the definition of Cloud Computing as, "A workload-optimized service management platform enabling new consumption and delivery models."
Everyone's searching for the gem of definition that most succinctly defines Cloud. I have to admit I was rickrolled by John Willis (@botchgalupe) on Twitter when he tweeted a link to Harry Potter's definition of Cloud. Good one! I enjoyed the humor of the day.
In the IBM video, I like how the definition of Cloud instead evolves to what Cloud does for you, what it helps you solve (It's email, lowers energy bill, shares pictures, predicts traffic patterns, helps me collaborate and develop software, understands risks" ). This focus demonstrates the Smarter Cloud perspective in line with the larger Smarter Planet theme.
But one of the most interesting concepts in the video was the "My Cloud" thing, indicating that we personalize and customize our experiences, almost like a Build-a-Bear Workshop. "My Cloud says, 'I'm glad you're my friend. What shall we do today?'" The scary, convoluted IT definition all of a sudden becomes a warm and fuzzy teddy bear. :)
While the semantic discussions of Cloud will no doubt continue to thrive, the move to focus on the whys and whats of Cloud opens the door to a wider audience (like the little girl whose Cloud shares pictures) and wider threads of interesting conversations.
In the spirit of the popular "What's Yours Like?" game, I'm interested in hearing what "Your Cloud" view is. How would you complete this phrase?: "My Cloud is..."
Submitted by Ria Hyman (firstname.lastname@example.org), SWG Marketing Manager for Cloud Computing
We're frequently asked about the similarities and differences between the WebSphere CloudBurst Appliance and IBM CloudBurst (TM) solutions. These products are complementary, and together they accelerate payback in a private cloud environment. The WebSphere CloudBurst Appliance helps bring together deep expertise in building and managing application environments, while IBM CloudBurst creates broad cloud management capabilities, along with the necessary hardware.
WebSphere CloudBurst Appliance is a new hardware appliance that provides access to software virtual images and patterns that can be used as-is, or easily customized, securely deployed, managed, and maintained in a private cloud.
The first hardware appliance of its kind, the WebSphere CloudBurst Appliance stores and secures WebSphere Application Server Hypervisor Edition images and patterns to be dispensed into a cloud. It helps customers easily and quickly develop, test and deploy business applications, ending the use of manual, complex or time-intensive processes associated with creating application environments.
IBM CloudBurst is a complete IBM Service Management package of hardware, software and services, which simplifies your cloud computing acquisition and deployment. Built on the IBM BladeCenter® platform, IBM CloudBurst provides pre-installed, fully integrated service management capabilities across hardware, middleware and applications.
WebSphere CloudBurst Appliance helps developers and operations personnel establish and deploy software images and patterns into a cloud environment. IBM CloudBurst offers a ready-made cloud environment into which these images and patterns can be deployed, and is designed to be used by an organization that doesn’t want to create a cloud environment using existing assets.
Think of WebSphere Cloudburst as the “dispenser” of software environments into a private cloud, and IBM CloudBurst as the “recipient” private cloud environment.
Hand-in-glove, a match made in heaven, call it what you will, these two critical offerings complement each other to help our clients more easily, quickly and cost-effectively leverage IT function.
(Submitted by Ria Hyman (email@example.com), SWG Marketing Manager for Cloud Computing.)
What keeps clients, business partners and ISVs from investing in new applications and bringing new solutions to market? Our research revealed the top reasons:
Availability of infrastructure resources
Upfront software licensing cost
Creating, deploying and selling high value situational applications
With cloud computing these barriers disappear and software developers gain virtually instantaneous, low-cost access to a broad range of middleware and development platforms.
But how do you get from here to there? How do developers go from earlier ways of building solutions to new, cost-effective cloud-centric models?
On October 1, IBM software experts are teaming up with the technical evangelists at Amazon Web Services (AWS) to host a Cloud Computing for Developers virtual workshop.Topics include:
Time-saving secrets to avoid common pitfalls of developing on the cloud
An insider’s view of how cloud services work, hearing from developers and ISVs using IBM software on the clou
Essential things you'll need to learn (and unlearn) as you start to write cloud applications
The simple API that’s the key to identifying and calling relevant services from you web app
Maximizing cloud effectiveness, including caching and databases
Check it out, and learn how you can use cloud to create the same apps you’re creating today, at a lower cost. Not only that, but you’ll see how you can begin designing a whole range of new applications with IBM software on the cloud.
Part of the eSymposium: The Cloud and Service Management: How do they connect? (IBM-sponsored, itSMF eSymposium, online event) September 29, 2009 11:00am EDT
Success in IT has often been characterized by “creative destruction,” as one computing model gives way—often not without some controversy—to another. In many data centers, the mainframe was displaced by distributed computing, and recently both of these have been overshadowed by the incredible advances in leveraging the Internet for IT services.
Today it seems the buzz in IT is all about "cloud computing." But what is cloud computing? Is it yet another paradigm shift in IT, or mere marketing hype? What role does service management and service delivery play in cloud computing? What, if anything, will need to be done differently for this compute model to succeed?
Bruce Otte, senior marketing manager with IBM's cloud computing initiative, will be presenting at this public session. Bruce will focus on the importance of a service delivery and service management focus for effectively leveraging cloud computing.
You will also learn why businesses are keenly interested in this new, game-changing IT model, and the ways you can become a knowledgeable advocate and important resource for your organization in understanding and exploiting the benefits of cloud computing.
In preparation for Pulse 2010 in Las Vegas, I interviewed Lizz Restat, the Pulse track lead for Cloud Computing. She shared some tips on submitting a topic and abstract for Pulse. Lizz will be collaborating with a team of IBM experts to review all the submissions this month, so getting your submission in soon is paramount.
Lizz was generous enough to share some advice to help you increase your chance of
having your topic selected for the Pulse conference. Here's how it went down.
RH: Hey Lizz, what are the hot topics in the area of cloud computing today? LR: Overall, enterprises are very curious about the promise of cloud computing and are looking for ways to get either started with or broaden their adoption of cloud. However, in addition to being interested in potential cost and time savings associated with cloud implementation, enterprises are also maintaining their focus on the same set of IT priorities that existed in “Traditional,” computing -- primarily security and compliance, assurance levels for resource availability, and resource performance.
RH: Which cloud topics would you really like to see presented at Pulse next year and what would separate the compelling ones from the pack? LR: I’m looking for client presentations that will allow us to show the entire spectrum of what enterprises are doing today in the cloud -- starting with those organization that are just in the early stages and beginning to make use of public clouds to manage spikes -- all the way to the other end of the spectrum with organizations that are already looking to convert major pieces of their existing IT infrastructure to a cloud model. Everyone’s story and sharing of those experiences has the potential to be compelling for our Pulse attendees.
In addition, I’d of course like for us to showcase the IBM solutions for cloud computing that offers answers to the three major enterprise adoption topics I mentioned earlier:
Security and compliance
Assurance levels (aka SLAs)
I’d be looking for solutions from across major industries, but especially Finance, Government, Healthcare and Manufacturing
RH: Okay so now that we know the hot topics and what you would like to see as far as topics in the Cloud track, what are the benefits of submitting a proposal for Pulse? LR: Submitting your proposal is an excellent way to gain visibility for your work. Customers with a selected proposal will receive a complimentary pass to attend Pulse at no charge ($1,995 value) and admission to the on-site VIP client lounge. Attending Pulse will not only be a great way to share your company’s success implementing cloud computing, but it is also a great education and networking opportunity.
RH: Now that we know the benefits of submitting a proposal, who are good candidates for submitting abstracts? LR: I strongly encourage submissions that mirror our audience for Pulse as much as possible, and as such I think that we’d be looking for topics by and for IT Director/Managers, Service Architects, Systems Administrators, Security Analysts, Storage Managers, Data Center Managers, and Business Transformation Managers.
The watchword should be experience – we want to showcase our clients experience as much as possible. So I will be looking primarily for people in the roles above from our client pool. I am also considering forming a few panels including clients speaking along with IBM executives so I encourage clients who would like to speak on a topic they feel passionate about that fit the criteria I mentioned to submit their proposal and let me know if they have an IBM speaker they would like to partner with in the proposal. I will certainly take all submissions under consideration.
Also if we have Architects / Administrators from either IBM Business Partners or from Global Technology Services, I think that would be a great combination.
RH: What about the Expo at the event, this year clients had a great opportunity to see our solutions in action. Will they have the same opportunity at next year's event? LR: Yes; for sure. And I will be looking for subject matter experts to work with us to demonstrate and showcase our products – both during the cloud track and then during demo time afterwards at the Expo. That said, I encourage the participation of developers or service delivery people who would like to do a “best practices” or “secrets to success” presentations showcasing and using IBM products.
RH: I am sure our clients will find these tips really useful Lizz. What are you looking for in a good proposal as far as CONTENT - we all know content is king? LR: Content-wise, three things: client value, client value, client value. We need to make sure we have meaningful technical content, but the key is going to be showing conference attendees how the products and solutions we’ll be discussing can help them become leaner, more efficient organizations on the path to a dynamic infrastructure.
Good proposals will need to have the “how” the customer can do this. But great proposals will actually include “how” with proven time and cost savings numbers.
RH: I’m sure people will want to know what you are NOT looking for in the proposals too. Any advice? LR: What we’re not going to be looking for is for speakers who “define” the cloud. We’ll be doing that in our track kick-off and potentially in a couple sessions in the cloud track, but we’re looking to take things to the next level by focusing on cloud implementations in the 2010 conference.
RH: Lizz, I am sure anyone considering submitting a proposal for Pulse 2010 will find your advice and tips valuable. Any last comments? LR: Proposals should describe the initial pain points or problems that existed, how our solutions helped, and the lessons learned that could be applied to other customer situations. This type of proposal and session at Pulse will benefit everyone.
I want to ensure attendees are eager to spend their time listening to the speakers. Proposals should be a preview of the best five minutes of the presentation material -- much like a movie trailer will often reflect the best five minutes of a 90 minute film. Abstracts in particular will be re-purposed in the Pulse program to draw attendees to the sessions, so write your proposal with the intent of attracting the most enthusiastic audience possible.
RH: Finally, what is the deadline for submitting call for speaker proposals and abstracts? LR: The deadline is November 2nd - which means you have a little over 3 weeks to get your submission entered. I evaluate proposals as they come in so get yours in asap.
With such great guidance from Lizz, I am confident you will write a compelling
proposal however time is of the essence. Don’t delay, submit your proposal today.
If you need some help convincing your boss on the value of attending
Pulse be sure
to check out this justification
letter. Need more on why stepping up to the microphone at Pulse 2010 makes sense, take a look at this article. I hope to see you in Las Vegas in February!
If you have any questions on submitting abstracts for Pulse or
want feedback on have an idea, just leave a blog comment here.
Yesterday, IBM announced new offerings for helping clients build dynamic infrastructures to "address today's challenges to improve service, reduce cost and manage risk, while also laying the foundation to take advantage of future business and IT opportunities."
If you're not sure why building a dynamic infrastructure is important, take a look at the Gartner analysis outlining the need for a dynamic infrastructure, a strategy for developing one, and some best practices and options to consider when getting started.
Cloud technologies and solutions were a key part of the Dynamic Infrastructure announcements that covered such things as integrated systems design with private cloud deployments, virtual system pools and management, and next-generation virtualized storage and security technologies.
Here are just a few of the Cloud-related offerings:
My favorite part the day's activities, of course, was that IBM used Twitter for a question and answer session immediately following the Webcast by using the #dyninfra hashtag. Lots of great interaction and participation by the public and IBM experts and Business Partners.
You can continue online conversation and sharing around Dynamic Infrastructure and Cloud via any of these venues:
A "private cloud" implementation for PACS medical images is IBM Grid Medical Archive Solution (GMAS). Doctors, Radiologists, and other medical professionals can access these images over the intranet between multiple locations, such as hospitals and clinics. Spectrum Health, the largest healthcare system in Western
Michigan, discusses their experience with this solution.
Today IBM announced a new release of IBM CloudBurst, version 1.2. Read about the expanded capabilities of this release - it will allow organizations to pilot and prove a cloud computing model, and provide the tools needed to extend cloud offerings into production. Check it out here http://ow.ly/yZmh
IT infrastructure is reaching a breaking point. The facts here startling.
• In distributed computing environments, up to 85% of computing capacity sits idle. • Consumer product and retail industries lose about $40 billion annually due to supply chain inefficiencies. • An explosion of information is driving a 54% growth in storage shipments every year to accommodate the data. • Security breaches are becoming more common. • Challenges to automation mean highly skilled individuals are supporting basic operational tasks in data centers instead of innovating to serve customers.
The result: new services to customers that are vital to the organizations bottom line are delayed. Even worse are problems that arise from human error associated with mundane, repetitive tasks that severely impact customer satisfaction. The answer? It’s time to start thinking differently about IT infrastructure.
Over time business operations have industrialized to become smarter. Breakthroughs like these required the use of technology-based systems. What if you could industrialize the delivery of your services and reduce the headaches of integrating and maintaining servers, storage & software with a service management system that can provide dramatic improvements in time to market, delivery of services to clients in minutes – rather than weeks -- through self-service, and hands free operational support that eliminates mundane tasks from skilled personnel, all with the lowest cost per unit?
Introducing IBM CloudBurst V1.2, designed from IBM client cloud implementation experiences quickly enables a private cloud in your IT environment. The new release, available now, is optimized to support production workloads with specific needs related to elasticity, security, availability, green monitoring, usage and account management. Join Kristin Lovejoy, Director of IBM CloudBurst Project Office for a webcastnow available for replay where she discusses the exciting
and expanded service management features. Click on play in the window below to start the webcast or go here.
You don't want to miss this on demand 45 minute webcast where you will have the opportunity to hear how IBM CloudBurst, a private cloud computing service management system from IBM can help transform your data center.
Learn more about the new features and benefits in the
The delivery and consumption of education is evolving quickly. The good news is cloud computing is here to help enable education providers to more efficiently offer advanced IT services that were previously unattainable. Cloud computing promises to be a transformative model for education providers. To progress the research to deliver the innovation required for a smarter future - IBM created an ecosystem of thought leaders who will set an agenda for how cloud computing can transform education. The IBM Cloud Academy, announced at the Educause annual conference earlier this month,
includes a global roster of leaders from educational institutions as initial
The charter of the IBM Cloud Academy will be to define a vision for cloud computing, share ideas and technology and drive innovation in cloud computing to benefit how education is delivered and consumed around the world. It's very cool that the forum the group will use to collaborate is an IBM cloud offering. IBM's LotusLive service provides the basis for the new offering and participants will immediately be able to do some very basic tactical functions on the new system:
Create working groups on areas of interest to the education industry
"Jam" on new innovations for clouds in education-related areas with IBM developers
Work jointly on technical projects across institutions
Share research findings and exchange new research ideas
Shared research across universities and other higher-learning institutions remains a vital part of technological innovation, but many programs don't have formal tool sets in place. Cloud services are a logical place to run these types of programs, especially as international groups need immediate access to data from their partners.
An excellent example of how cloud computing is of value in education is illustrated in Pike County Schools System in Eastern Kentucky. They have 10,000 students in 27 schools and 3,000 employees. Like many organizations today, their budget is decreasing while the need for increased access to technology is rising.
"Providing cost-effective technology solutions is an ongoing challenge for today's K-12 schools," said Maritta Horne, Chief Information Officer of Pike County School District in Eastern Kentucky. "With IBM Smart Business Virtual Desktop, more than 10,000 students in Pike County are able to easily and quickly access new courseware through private cloud desktops, and the school system is saving on expenses related to hardware updates, technology support staff and power usage."
As a result, Pike County has achieved a reduction of over 62 percent of end-user support costs while providing equal access to education content across 27 schools and just over 2,000 desktops. The introduction of new courseware – what used to take over a year – can now be implemented instantly across all schools.
As illustrated in Pike County cloud computing has many benefits for academia. These are some of highlights that will be provided through the IBM Cloud Academy program:
Universities can open their technology infrastructures to businesses and industries for research advancements.
The efficiencies of cloud computing can help universities keep pace with ever-growing resource requirements and energy costs.
The extended reach of cloud computing can enable institutions to teach students in new, different ways.
Today's students expect software to work in a different way than we did only a few years ago. The exciting news for the next generation is when they enter the global
workforce, they will better understand the value of new technologies
like cloud computing. Efforts like this new academy will help push the boundaries of application consumption and increase innovation to ensure a smarter future for us all.
As organizations examine the business value of cloud computing, it is important to understand how cloud can lower IT expenses. Understanding how long it takes until your business can recoup the investment it has made or is considering making in cloud computing is what is known as the "payback" period.
To give you the lowdown on the key areas of cost savings that are associated with every cloud infrastructure implementation, IBM has created a guide based on hundreds of client implementations that lists the underlying projects that comprise each cost saving area. These projects are the "action steps" that can be undertaken to obtain the savings for your organization. Download the new IBM Cloud Computing Payback Guide to read about the areas of cost savings.
If you want to know more about maximizing cloud ROI and have an opportunity to ask questions about the information in the guide, register for a webcast on December 15th with Rick Mayo, Senior Marketing Manager, IBM Cloud Computing. Rick will be discussing the fiscal argument for cloud computing.
if you have issues registering in the window below, please register here.
In the early days of IT, "delivery" meant something very different than it does today. Back then, in response to a purchase order, delivery meant that a lot of computers and related hardware would show up one day on the loading dock of the customer. After that it was often anyone's guess what would happen next.
Ideally, of course, all those computers would eventually be connected, and would provide IT services to the customer.
Today, IT customers expect something very different when we talk about delivery. In the age of cloud computing, customers have the option of jumping right to IT service delivery, and no longer worry about all the intermediate steps required in an earlier time.
Cloud computing offers three distinct delivery models to reach this goal, depending on the needs of the customer: private cloud, public cloud or hybrid cloud. As the name suggests, a private cloud is contained within the firewalled customer IT environment. Here the customer has all the capabilities of cloud computing-rapid service provisioning, elasticity of compute resources, unsurpassed network latency, and higher asset utilization. The customer can also implement any security and compliance policies that may be required for their confidential or sensitive applications or data. Human resources and financial data analysis typically have good synergy with this cloud model.
The public cloud provides elastic IT resources as a service on the internet in the pay-by-the-drink "op-ex" model, which essentially eliminates capital expenditure ("cap-ex"), as well as the need to plan ahead. In the public cloud model, massive array of resources could be deployed in minutes and vacated just as quickly. Unlike the private cloud, however, there is less customization possible and the menu of services offered is often limited. Public clouds are frequently used for one-time processing of non-critical data and content hosting with unpredictable traffic demands.
Finally, hybrid clouds are environments that live outside the corporate firewall, yet offer an added degree of security that isolates customer networks from one another. While inherently less flexible than the private cloud, a hybrid cloud offers the compelling cost model that nears that of a public cloud, and can be used for time-sensitive spill-over loads that a private cloud cannot accommodate. The IBM Smart Business Development and Test on the IBM Cloud beta is a public cloud today but will soon offer hybrid cloud features.
Public, private or hybrid. Whether using one or several of these cloud models in the enterprise, customers can realize significant cost and time savings over earlier IT delivery models, including the painful “drop ship” delivery method of an earlier time.