Pulse conference community blog
Tiffany Winman 12000065XB firstname.lastname@example.org Tags:  green-it energy tivoli green-data-center maximo sustainability green energy-monitoring pulse pulse-2010 management green-and-beyond ibm-energy-management energy-efficiency monitoring green-infrastructure meo energy-management ibm 1 Comment 4,282 Visits
Tiffany Winman 12000065XB email@example.com Tags:  management pulse cloud application-security data-security virtualization compliance single sign-on encryption risk cloud-security security key-management identity-management 2,737 Visits
Jennifer Dennis 110000CSRM JBDENNIS@US.IBM.COM Tags:  pulse las software vegas rational papers management service maximoworld submit al storage tivoli maximo eam hardware zollar netcool 2010 1 Comment 3,442 Visits
It has been gorgeous Friday here in sunny Austin, Texas at a nice 65-70 degrees. It’s only fair to give props when props are due, especially since I have used this blog to gritch about the oppressive heat last summer, which ended yesterday I think.
So! Onto the real reason I brought you here:
Did you know that you peeps only have like two weeks left to get your proposals in to present at Pulse? I know you all have an IBM story to tell. Maybe you don’t think anyone would want to hear it or maybe you are concerned that you don’t have time to prepare. Or maybe you just don’t think that there is good reason to bother.
Nonsense, I say to thee!
First of all, this offer isn’t just for high-ranking executives or big business partners. We also need the folks who actually hands-on run the stuff we sell your company. Does it work? Did it get you out of a fix? Did it prevent you from being in a fix? Did it save more money than it cost? That sort of thing.
Secondly, you don’t have to worry about this taking a bunch of your time. We’ll make it easy for you. This is not a test that you are going to be graded on. This is your story and it’s one you know so well, you’ve probably even told it at a cocktail party. And all you need to do right now is pick a category and draft a 150-word description of what you will talk about. Oh, and submit it at the Pulse website by November 2. That’s nothing! This blog is already 280 words. Here is an article that can help you get your proposal accepted.
And thirdly, do you realize what an opportunity this is? You will be immortalized!
Seriously, we promote the heck out of the good stuff people say at Pulse. Why on earth wouldn’t we? We might even interview you on camera (if you let us) and put you on our YouTube channel and Tweet, Facebook, and of course blog about you. Client presentations from Pulse are wildly popular. My colleagues ping me weekly with, “I need So-and-So’s presentation from Pulse 2009 for a meeting with [client, executive, press, you fill in the blank]!” We’ll make you famous (sort of).
Here are some more goodies for our speakies:
What are you waiting for? The deadline is November 2 and the clock is ticking!
Jennifer Dennis 110000CSRM JBDENNIS@US.IBM.COM Tags:  recessioin bogeyman grand pulse conference rational vegas service marketing service-management ibm mgm 2009 las management 2010 2,591 Visits
Hoping to capitalize on some clever Internet trend or hilarious current event for my next blog, I discovered something called the Top 20 Marketing Trends of 2009 on Google. This list managed to be both dull yet somewhat intriguing all at once. Dull because it was a list, which I find inherently boring. Intriguing because I wanted to see just how “on” it’s predictions were. Did it predict what was obviously already a trend, or did it predict something altogether fresh that emerged in March or June?
The truth is, I don’t know because I never made it past trend #1: Recession Marketing. The author writes,
“Expect a lot of marketing messaging related to the recession. Don’t be surprised to see lots of offers that “save you money” throughout the year. With fewer purchasing dollars available, how will your marketing message be distinctive and stand out?”
I confess that the word “Recession” kinda makes me shudder. It’s like the Bogeyman. Spooky and invisible. Now that I have your attention, Recession seems to say, let me infect you with anxiety and paralyze you with pessimism.
On the other hand, the Recession has inspired all of us to pause and ponder our situation. It is always wise to think, but thoughts alone never saved nor earned a penny and the only thing we have to fear is fear itself, right?
So let’s give the Bogeyman the boot!
If you are managing a dynamic infrastructure as executive leadership, security, operations, storage, production, delivery, facilities or communications service, the way to do this is to reduce cost and risk to the business and amp up the service quality and delivery. You probably already knew that, but did you know that IBM Service Management can provide the visibility, control, and automation for your business to lead a successful transition through the recession?
Where to Begin
Pulse 2010 will be THE epic mashup of education, innovation and networking around service management. If you only choose one event in 2010, Pulse is the one you can’t afford to miss where you will learn new, proven ways of deploying service management solutions, which could have an ROI benefit 10 times higher than the conference cost.
Immediate Savings, Options and Deadlines
The most valuable opportunities to get started with this business of reducing costs and improving service are only available for a few more weeks. And since you, loyal customers, keep telling us that your top priority is to figure out ways to preserve capital and cut operational expenses, this is one opportunity you must not let pass.
Free Admission to Pulse: Clients Speakers attend FREE. We are accepting your proposals until November 2. Submit a 100-word abstract of your successful application of service management here.
Save up to $600 on Pulse: Register by November 16 and save $500 on a full conference badge for the Premier Service Management Event. Register as part of a group of 5 or more from the same organization and save an additional $100!
If your management needs more proof that Pulse is a wise investment, fill out this Business Justification Form and present them with the facts.
Get thee to Pulse and we can all say bye-bye to this notion of Recession Marketing and the Bogeyman.
Jennifer Dennis 110000CSRM JBDENNIS@US.IBM.COM Tags:  call management information ibm expert wilderness superior cloud papers for speakers computing service tivoli pulse technology 2,537 Visits
With summer vacation coming to close, the kids are heading back to school, and once again it’s time to prepare for the harvest. For some, it’s a bittersweet time as kids venture out into the wildernesses of kindergarten through college. For others, it’s a welcome return to a routine of days begun without Finneas and Ferb, followed by the freedom to indulge in an intense focus on work without the whiny pitches of, “Maaahhhhmmeeeeeeeee! I need a snnnaaa-aaack” at regular intervals.
I hope you all had a good summer. Maybe you took a vacation. Me? If you’d been reading my blogs you won’t be surprised to hear that Central Texas destroyed every one of its existing heat records dating back to 1854, and along with it, my desire for my annual beach trip.
Heat exhaustion can do strange things to a person. Some see things like a mirage in a desert. Others might hear ringing in their ears. When I saw my vehicle’s thermostat register 130 F in my driveway, I listened for fire truck sirens.
Instead I heard the call of the wild, which emphatically told me to head north and keep going until I reached a glacier or something. Call of the wild? More like call of the brilliant ideas!
I was really glad I answered that call. It led me to a cabin in the North Woods of Minnesota on Lake Superior. Ok, it’s not a glacier but it used to be. After chilling for a while (under wool blankets!), I returned home recharged and ready for the harvest. For Pulse, our harvest goals include recruiting 300 Service Management experts to speak at Pulse 2010 by October 16.
Have you heard our call for brilliant ideas? It goes like this:
ME: Calling All Service Management experts to propose topics to present at Pulse 2010. Submit proposals to http://www.ibm.com/software/tivoli/pulse/
300 proposals reflecting brilliant expertise on the following themes will be notified of acceptance for Pulse 2010 by November 16, 2009.
Four Pulse Streams with 14 Tracks:
Service Management and Information Technology Stream
Service Management for Enterprise Operations Stream
Service Management for Business Leaders Stream
Service Delivery Lifecycle Management Stream
Client Speaker Benefits
Call for Papers Submission Hints
Clients should submit an abstract of 100 words that reflects a well- organized, well-written description of what the presentation will cover.
Jennifer Dennis 110000CSRM JBDENNIS@US.IBM.COM Tags:  rudolph service lance armstrong the misfit hootie cat ibm 2008 management pulse10 wood isle service-managment pulse keyboard pulse08 geek john toys and blowfish 2,836 Visits
While diligently working on a very productive Friday afternoon (seriously!), I ran into an old friend online. I know what you’re thinking, “Jen’s been wasting time on Facebook again.” But it’s not like that, ya’ll. While planning out a strategy for Pulse 2010 communications, I decided to try and get to know some of the new friends that www.facebook.com/ibmpulse has made lately. It’s important to know your audience before blasting off something awkward in social cyberspace that provokes an encore performance from Keyboard Cat.
“All proceeds go to Room to Read, building schools and libraries for children in developing countries around the world.”
Pulse 2008 veterans, it’s pop quiz time! Who is the founder of Room to Read and what high paying gig did he walk away from to change the world through literacy?
A. Lance Armstrong
I still think I'd rather donate cash to Room to Read than buy a shirt with that kind of proclamation.
Jennifer Dennis 110000CSRM JBDENNIS@US.IBM.COM Tags:  service management 2009 facebook 2010 las-vegas airlines pulse cloud united service-managment infrastructure ibm-pulse linkedin vegas cloud-computing tivoli twitter dynamic 2,778 Visits
In response to: The Writing on the Facebook WallThere. I added the Pulse Facebook link. :-) Thanks for getting my back, Tiff!
Jennifer Dennis 110000CSRM JBDENNIS@US.IBM.COM Tags:  airlines las-vegas linkedin cloud-computing 2009 management service-managment twitter 2010 infrastructure pulse service tivoli vegas dynamic ibm-pulse united facebook cloud 2,737 Visits
In response to: The Writing on the Facebook WallDoh! What kind of facebook junkie am I? *hangs head in shame*
Jennifer Dennis 110000CSRM JBDENNIS@US.IBM.COM Tags:  management infrastructure cloud tivoli ibm-pulse 2009 dynamic united service cloud-computing vegas las-vegas facebook 2010 pulse airlines linkedin service-managment twitter 3 Comments 4,622 Visits
This week marks a milestone for the Pulse team as we kick off our plans for the 2010 conference this week. With my enthusiasm and curiosity to see what we come up with to maintain our creds as the Premier Service Management event at an all time high, I did what I do every day. I logged into Facebook.
Sounds like a cry for help and, judging by the digital face that follows her confession, she is truly concerned. That is, until she discovers she is not alone in this situation.
Hence, this social media voyeur has learned that there is great value to be gleaned from lurking around Facebook and Twitter (LinkdIn too, no doubt) while planning an event for 5000 people.
1. More people are Tweeting and Facebooking more than ever from various mobile devices.
2. More people are retweeting and linking Twitter with their Facebook and YouTube accounts.
3. Sadly, there are still daily wall posts that reflect the state of the economy.
4. It’s hot out there.
The writing’s on the wall. Just read it.
Jennifer Dennis 110000CSRM JBDENNIS@US.IBM.COM Tags:  cloud-computing webcast tivoli ibm seamus service cloudburst pulse mcmanus management cloud 1 Comment 3,425 Visits
It’s a big day for Seamus. There has been a very important addition to his family today.
No, not the McManus family. The Cloud Family.
What’s that? No, Cloud is not the maiden surname of Mrs. Seamus McManus. Allow me to clarify: I’m talking about Cloud Computing. Yes, that’s right. Our Seamus is the father of Cloud Computing. I know the Pulse fans know all about it from the session "Aligning IT to Business - Competitive Advantage of Cloud Computing" that was featured at Pulse 2009 and Pulse Comes to You local events.
I have been thinking of Seamus a lot lately in anticipation of the arrival of this new addition christened, IBM CloudBurst. I really wanted to congratulate him, you know, pay my respects. And invite him to the webcast scheduled in honor of the arrival next Thursday. It’s going to be a big hit. BTW – you’re all invited, too.
So I did what anyone would do when looking for someone.
I looked Seamus up on Facebook.
To my dismay, my search netted eleven, yes - eleven Seamus McManuses. Who knew the name Seamus McManus was all that common? I only know of one.
I also know this:
If Seamus were a female, I would have found her on the first try. I know this for a fact because me and most of my lady friends of the hitched marital status include our maiden names on our Facebook profiles so long lost buddies can find us. It works. My BFF from 1st grade that I haven’t spoke to in about 20 years recently found me. No, she didn’t write LYLAS on my wall . . . yet.
Alas, most of the Seamus’s on Facebook have the cartoon instead of a personalized picture, so I still haven’t been able to connect with our hero. Can you imagine if my well-intended sentiments on the bouncing baby . . . . nebula? . . . (I don’t even know) went to the wrong guy? Embarrassing.
So will the real Seamus McManus please stand up?
Ok everybody. Let’s all give him a round of applause. Well done!
(And upload a personalized photo on your FB profile, already!)
Jennifer Dennis 110000CSRM JBDENNIS@US.IBM.COM Tags:  service to infrastructure ibm comes planet smarter management pulse dynamic you 2,357 Visits
Tiffany Winman 12000065XB firstname.lastname@example.org Tags:  itil risk tivoli it access cloud dynamic-infrastructure japan automation service-management storage asset-management pulse09 security management information-infrastructur... monitoring green software compliance governance app 2,799 Visits
Thanks to the Pulse Japan team and attendees for making Pulse Japan on April 15 at the Grand Prince Hotel Akasaka such a wonderful success! Over 1200 IT Managers, System Administrators, CIOs, LOBs, Facilities Managers, and IBM Business Partners, and IBM employees attended the event to participate in the following activities:
Keynote: Outclass Your Business with "Dynamic Infrastructure"
by Kazuo Iwano, COO, Future Value Creation Team, IBM Japan, Ltd.
Keynote: Service Management for Surviving Against Severe Business Environment - Approach for "Cost Reduction" and "Enhancement of Competitiveness"
by Yoshihisa Hino, Director, Tivoli Software Japan Sales Leader, IBM Japan, Ltd.
Guest Speaker: Challenging Spirit and Leadership
by Mr. Yuhichiro Miura, Adventure Skier
4 Breakout Sessions
"Strategic IT Investment for "Competitiveness Improvement" Track,
"Infrastructure Construction for Effective Cost Reduction" Track,
Exhibitions and Demos: "Service Management Solution Cafe"
IBM and 19 IBM Business Partners provided 33 booths in the areas of:
- Service Management Area
The pictures below provide a snapshot of the experience, education, and excitement.
Jennifer Dennis 110000CSRM JBDENNIS@US.IBM.COM Tags:  blackberry las-vegas pulse las vegas moment infrastructure itsm sam barack-obama obama todd ibm dynamic service palmisano it watson service-management tivoli management barack 2,874 Visits
So this week, the United States had a big moment. You know, the one right before Barack Obama was supposed to surrender his Blackberry. Yep, the oath. Well, technically we had two moments since he re-took the oath on Wednesday. But today is Friday, and as Mr. President has rolled up his sleeves to get to work on all his campaign promises and more, we humble IBMers continue ours.
With less than 15 days away from the second annual Pulse conference, some of us are just a tad anxious as we close in on the home stretch to February 8th. After all, Pulse 2008 was such a smashing success and we promised to make Pulse 2009 even more fantastic. That was a big promise. One we intend to make good on.
But I confess: we had a little help. From the world.
Amazing that a world with all its problems from global warming, to economic crisis to dwindling food, water, and energy resources would have the bandwidth to offer our little show a hand. You know what they say: “You want something done, give it to a busy world, right?” Or something like that, anyway.
The world may be getting busier, but it’s also getting smarter. And more instrumented and more interconnected. This realization led us to build Pulse through the lens of a busier, more challenged, but smarter planet. That’s when the Pulse team had a little moment of our own – our “light- bulb” moment, if you will.
Without giving too much away, I’ll assure you gentle blog readers that when you come to Pulse next month, you can expect to have your own moment: the moment when you realize just how the planet is becoming smarter with service management through a dynamic infrastructure - and what it means to you, your family, your community, and your business.
Joining the Pulse News Network for the duration of the conference are television journalists, Forrest Sawyer and SuChin Pak, who will be breaking all the big stories at Pulse, and they’ll want to know:
“Where you when you experienced the moment?”
See the three-part, Pulse News Network interview with Al Zollar: “Smarter infrastructure is by far our best path to creating new jobs and stimulating growth. We at IBM were asked to map this out by President-elect Barack Obama's transition team and our research shows that a $30 billion stimulus investment in just three areas -- smart grids, health-care IT and broadband -- could yield almost one million new jobs within one year.” Sam Palmisano Wall Street Journal, January 13, 2009 Oh, and by the way, if you haven't heard, Obama got to keep his Blackberry.
“Smarter infrastructure is by far our best path to creating new jobs and stimulating growth. We at IBM were asked to map this out by President-elect Barack Obama's transition team and our research shows that a $30 billion stimulus investment in just three areas -- smart grids, health-care IT and broadband -- could yield almost one million new jobs within one year.”
Wall Street Journal, January 13, 2009
Oh, and by the way, if you haven't heard, Obama got to keep his Blackberry.
Jennifer Dennis 110000CSRM JBDENNIS@US.IBM.COM Tags:  phelps future maximo ibm al back world the michael to zollar vegas management z pulse optimization service system it 2 Comments 4,763 Visits
The holidays are over. Did ya have a good one? Great! Glad to hear it. Me too. Now it’s time to get back to work. And that means getting back to the future. As in the immediate, impending future.
I’m not talking about getting back into the gym so you can sport a great shape in time for spring break. I’m talking about getting back to preparing for your future, as in securing the longevity of your business in 2009.
One of the easiest ways you can ramp up momentum for a fast start in 2009 is by planning your personal agenda for Pulse in Vegas from February 8-12. What I mean is that whether or not you’ve registered for Pulse 2009 yet, you are invited to create a virtual schedule of the Pulse conference sessions with our Online Agenda Builder. You can select which sessions you want based on what is most relevant and enhancing to the objectives associated with your role in your business and industry. The Online Agenda Tool enables you to explore the Pulse agenda, which you can organize by track, topic, speaker, time of day, labs, expo . . . whatever! Did I mention that you don’t have to be a registered attendee to use this tool?
Don’t you always get jazzed when planning a trip? Of course you do. But we know it’s tough out there. Taking exciting trips is something many of us delay until we feel better about spending money. That’s exactly why we’ve invited 200 expert clients speakers to share how they leveraged the hardware, software and services of IBM Service Management, for everything from the IT convergence with business, to incident and problem management. IBM Executives and industry leaders will share how IBM Service Management can deliver quality service on any scale, while addressing some of the most prominent global fascinations, including what’s really going on with cloud computing why a smarter planet requires a dynamic infrastructure. You’ll get more service management bang for your buck for years to come in four action-packed days this February.
Pulse is a one of a kind opportunity that is knocking now – right at the time you need it. Anyone with a stake in Chemicals & Petroleum, Electronics, Manufacturing, Telecommunications, Energy & Utilities, Retail, Banking, Insurance, Defense, Travel & Transportation, Energy & Efficiency, Virtualization, Business Resiliency, Storage & Information Infrastructure, and Managing System Z should consider attending Pulse a top priority.
Still not convinced? Check out your options with the Pulse Online Agenda Tool. This simple and free exercise is sure to give you inspiration and motivation for the New Year, and justification for making the trip that could jump start recovery or secure long-term survival.
Really. Go on give it a try!Agenda Builder
Get to Pulse and get back to the future with security, prosperity, and longevity. That’s what I’m talking about.
Jennifer Dennis 110000CSRM JBDENNIS@US.IBM.COM Tags:  asset it vegas system maximo michael z las service recession oriented pulse soa computing architecture green smarter cloud obama phelps barak gq planet heroes sports tivoli ibm optimization management illustrated 1 Comment 4,166 Visits
SAVE ON PULSE REGISTRATION TODAY through FRIDAY 12/5 at http://www.ibm.com/software/tivoli/pulse/
Okay, okay. IBM Service Management might not be saving the world the same way heroes in a Hollywood movie would. But unseen heroes do exist. They may not be glamorous or even know they are heroes. You might know some of them. You might even be one of them. And right now, they are out in force doing their best to help businesses survive the [now official] recession. I'm not talking about the Fed, or Congress, or anyone on Wall Street. Who then? Not just who, but what. As in who does what.
Stay with me. I'll cut to the chase now.
In a nutshell, the digital and physical infrastructures of the world are converging to the point that global integration impacts every aspect of business. To run sustainable businesses, companies need to work smarter and integrate smart choices into day-to-day operations. IBM Service Management is made up of the smartest heroes, technology and strategies that can help your business survive the these tough economic times. Quite a leap in logic? Oh, ye of little faith! Miracles can happen when you've got purpose and innovation on your side. Want to know more? Come to Pulse for four action-packed days at the MGM Grand Hotel in Las Vegas, NV. Over 200 IBM clients, IBM executives and industry experts, aka "the Heroes" will showcase how IBM Service Management can deliver quality service on any scale, while addressing some of the most prominent global fascinations, including:
* What’s really going on with cloud computing
* Why a smarter planet requires a dynamic infrastructure
* How to save green by going green
Some of the sessions at Pulse include:
* Top Leadership Challenges in Service Management
* Delighting Your CEO with Exceptional Service Management
* Minimizing Risk and Maximizing Value with Governance for Service Management
* Achieving Converged Management of Business and IT Infrastructure
* Inhabiting the Smarter Planet: How a Dynamic Infrastructure Reduces Cost, Improves Services, and Manages Risk
* The Last Mile to SOA Success: Service Management
* "Out of Space, Power, and Money" -- Addressing Emerging Energy and Environmental Challenges
* Drowning in Data? -- Meet Tougher Service Level Requirements with Less Infrastructure
* Tame the Explosion of Information with IBM Information Infrastructure
* Balancing Risk with Opportunity: Security Trends and Strategies for Business Leaders
* Customer Panel: Tales from the Cutting Edge of Service Management
* Breaking Down the Barriers between Dev and Ops
* Taking the Next Steps on Your SM Journey
Visit the Pulse Web to register while there’s still time to save on registration. The Early Bird registration special of $1795 ends Friday, December 5, 2008. Then stick around and learn more about the following streams of our agenda:
As you align business processes and technologies to become more service-oriented, this stream will show how IBM Service Management solutions can optimize industry-specific services.
Learn how IBM Service Management solutions can help you leverage today’s “hot” technologies, augment business performance and minimize business risk.
We’ll explain best practices, Tivoli product roadmaps, customer experiences, implementation stories around IBM Service Management and more.
IBM IT optimization strategies, solutions, and roadmaps to help you manage across physical and virtual resources for greater IT efficiencies and improved business performance.We’re also offering labs and certifications to make sure you grasp the content and can take it back to share with your colleagues.
The drive for a smarter planet takes IT down a long-term path that also offers short-term successes for companies committed to the journey.
Important Dates for Pulse 2009
• Dec. 5, 2008 – $1795 Early bird deadline
• Feb. 8-12, 2009 – Pulse 2009 in Las Vegas, Nevada