Welcome to Pulse 2012! 8,000 attendees from around the globe are here to learn how they can change the economics of IT and speed the delivery of innovative products and services.
The theme of this year's Pulse is "Business without Limits" and with hundreds of sessions including topics from cloud, mobility, smarter physical infrastructure and security, your options at Pulse are nearly limitless too!
Check the Pulse SmartSite to search for sessions on the subjects that matter to you and watch the Pulse website for the latest resources from Pulse, including live video of the event, the current Livestream schedule, a video library, picture gallery, and keynote slides.
Danny Sabbah opened the Pulse 2012 Solution Expo opened with a ribbon cutting ceremony, which officially kicked off Pulse 2012.
It was a full house at the Solution Expo, which features the newest technology and next-generation solutions from IBM and IBM Business Partners.
Visit the Pulse 2012 Sponsors, including Diamond Sponsors Toshiba and
Trend Micro, in the Expo today!
The Solution Expo will be open from 12- 7 p.m. on Monday, 12 - 6 p.m. on Tuesday, and 12 - 4 p.m. on Wednesday.
While many of us were settling in to Pulse,
IBM Business Partners were taking in a full day of strategy sessions!
Hosted by Ernest Jones
and sponsored by Arrow ECS, Gemini Systems, and Innovise ESM,
the Tivoli Business Partner Summit featured a wealth of advice on how to embody this year's theme of Be Bold. Be Tivoli. Be Limitless.
Ernest was followed by Brendan Hannigan, GM of the IBM Security Division, and
Jamie Thomas, VP of Tivoli Strategy and Development, who shared product roadmaps and her perspectives on the Tivoli marketplace. Tivoli General Manager Danny Sabbah shared insights, Mark Register hosted an interactive panel of partners and clients, and Lou Attanasio described
the keys to "Excelling at Selling." They were joined by special guest speaker
Alison Levine overcame a life-threatening heart condition to become the first American woman to accomplish the Adventure Grand Slam
(successfully climbing all seven summits and reached the North and South Pole). Alison inspired the crowd on how they, too, can become limitless through leadership, teamwork, innovation, and dealing with change.
Partners also had a choice of six breakout sessions. IBM Business Partners can find the presentations for those breakouts on the PartnerWorld Tivoli Knowledge Center.
A highlight of the Business Partner Summit each year is the Tivoli Business Partner Awards. Congratulations to this year's winners:
ISM Summit Cup: Sirius Computer Solutions
Business Partner Innovation Award: Flagship Solutions Group, Inc.
Data Protection Excellence Award: Fritz & Macziol Software und Computervertrieb GmbH
Integrated Service Management Excellence Award: Softential
Smarter Planet for Asset Management Award: Interloc Solutions
Value Added Distributor Innovation Award: Tech Data Azlan
ISM Library Solution Excellence Award: Front-safe A/S
Service Management Partner Connect Award: Gulf Breeze Software Partners
The Pulse International Connection Reception provided a fun and festive event for Pulse attendees from 79 countries.
Host Joao Perez greeted the entusiastic crowd and shared the top five countries most represented at Pulse outside of the US: Canada, Brazil, the United Kingdom, Mexico and Australia. Overall, 34% of all Pulse attendees are from outside the United States.
Hands-on Labs and Certification Testing also opened Sunday.
With more labs this year than ever, participants took part in exercises about a wide variety of IBM software products. Lab titles are listed in your pocket agenda and full lab descriptions are available
here and in the Pulse SmartSite.
For Certification testing, the choices are nearly unlimited: you can take any of the certification tests IBM offers right here at Pulse!
The Hands-on Labs and Certification rooms are located in the Studio Ballrooms A and B, near the Grand Garden Arena entrance. Follow the signs to take part in these valuable opportunities.
Win an Apple iPod Touch! For each session you attend while at Pulse, you will find a session survey on the Pulse SmartSite.
Submit your session surveys for a chance to win. Each day there will be a drawing, and the
winner receives an Apple iPod Touch, sponsored by Alliance Tech, Inc. Each survey submitted
is an entry to win, so complete your surveys today!
IBM Endpoint Manager for Core Protection, powered by Trend Micro, provides easy-to-use antivirus and data loss prevention that protects sensitive data while controlling operating costs.
Pulse 2012 Platinum Sponsors:
Pirean are internationally acclaimed experts in the consultancy, implementation, enhancement and support of IBM Tivoli Software. The World's most accredited Tivoli partner for 2010 and 2011, Pirean’s unrivalled Software and Services portfolio guarantees to deliver first-class Security and IT Service Management Solutions for high-performing organizations globally. (Booth P317)
PowerPlan is an enterprise software company providing asset-centric accounting, tax and budgeting solutions. Companies leverage PowerPlan and Maximo to help generate cash, mitigate compliance risk and enable a cost management culture. The world’s most demanding asset-intensive companies trust PowerPlan to manage over $2 Trillion in assets. For more information visit www.powerplan.com (Booth P318)
I was seriously bummed this morning when Al Zollar announced that Michael Phelps would not be speaking at the Pulse conference. Al explained that another exciting keynote speaker was on the agenda for later, but wouldn’t tell us who it was. The Twitter crowd immediately started speculating who it would be--Chris Rock?
And a series of Pulse speakers proceeded to joke about the possibility of Al speaking in a Speedo as a Phelps replacement. With the anticipation building, it was hard to focus when Jim Logsdon, from Alcatel-Lucent (Diamond sponsor of Pulse), spoke about his long-term partnership with IBM.
Chris O’Connor’s discussion on why being Green is important was fascinating. He highlighted four key reasons to focus on energy and efficiency: money, risk, compliance, responsibility. He basically argued that we need to reduce wasting energy in the data center and use the cost savings to invest in better tools to save money, comply with regulations, avoid severe punishment, and act responsibly as world citizens. He definitely caught our attention—and it wasn’t just due to the totally cool green tie he was wearing. Chris used some simple math to show that we could save $750/year just on better managing two servers and $750K/year if we were dealing with a 1000 servers. The Twitter crowd really enjoyed his presentation.
Finally, the moment had arrived. We were all awaiting with excitement to hear who the new Pulse keynote speaker was for that morning. The crowd showed their excitement when Al announced it was Magic Johnson!
Magic Johnson came off as a darling to the crowd. He was very intelligent and personable—walking amongst the Pulse attendees, asking them to stand up, giving them long hugs, speaking and engaging with them directly, and encouraging personal photo opportunities. And his talk was both humorous and informative. Demonstrating a strong business acumen and industriousness, he spoke of his foundation and the unique perspective he brought to incorporating ethnic and urban consumer tastes to coffee shops, movie theatres, fitness centers, and real estate projects. He also encouraged the audience to stay positive and embrace a winning spirit in the face of current economic challenges. He was met with a standing ovation! Once again, the Twitter crowd went wild!
Thanks to IBM and to Magic Johnson! What a great treat and surprise!
With two weeks this weekend (edited 11/4/11) to pull your Pulse 2012 session proposal together, we thought it might be helpful to share some examples of abstracts from accepted proposals from last year. Keep in mind that this year's theme is Business Without Limits and we are seeking to understand how you gained visibility, control and automation to deliver better business outcomes. Scott Hebner talks a bit about our plans for Pulse 2012 in this video invitation, but let us know @ibmPulse if you have any questions. Don't forget to register during early bird registration by December 16 if you do not plan to speak at Pulse and attend the conference complimentary. Early Bird registration can save you up to $700 off registering onsite.
Examples of Paper Proposals at Pulse 2011
Session title: Citi's Initial Experiences in Creating a Global Development Cloud
Session abstract: In 2010, Citi embarked on a project to create a cloud computing environment for its global application development organizations. This presentation by the executive responsible for the development project provides insights to Citi's experiences in the areas of defining the business problem being solved, defining user requirements, technology and product selections, and challenges experienced in getting the cloud into production in late 2010.
Session title: How Aetna Achieved Major Savings in Storage Management with Tivoli Storage Productivity Center 4.2 -- WIth an Update on TPC Future Directions from IBM
Session abstract: Come to this session to hear how Aetna achieved a fifty percent reduction in the time needed to manage their storage environment by upgrading to Tivoli Storage Productivity Center (TPC) 4.2. This savings was achieved through a combination of deploying TPC's storage resource agent technology, reducing problem determination time through TPC's enhanced topology views, and accelerating decision-making as a result of improved data availability, quality and accuracy provided by TPC. Thanks to these improvements, Aetna was able to reassign several full-time employees to new strategic initiatives. In addition, this session will give a preview of IBM's strategy and future plans for Tivoli Storage Productivity Center.
Session title: How Tata Consulting Helps Drive Efficiency Gains with Maximo at an International Paint Company
Session abstract: Tata Consultancy Services (TCS) is a leading global IT services organization and an IBM Premier Business Partner. TCS IBM-certified experts provide full service consulting and implementation of IBMs Maximo and Tivoli suite. TCS has several success stories in deployment of Asset Management solutions. One such implementation was for a leading global industrial paints manufacturer, for which TCS integrated multiple versions to a single global instance of Maximo 6. It was deployed over 20 sites, and made available in various languages supporting multiple operations including Maximo Mobile Inventory Manager. Complex workflows were configured for purchase order and work order approvals, which in turn called functions to automatically print and email the approved records. The system was integrated with multiple enterprise systems in various operating units like Oracle Apps, APPX & SCADA. The solution resulted in high system availability, less failures and improved stability.
Session abstract: Upgrading mission-critical software that runs a 24x7 distributed scheduling operation in a large enterprise, with thousands of endpoints, is a daunting task. This presentation will highlight some of the challenges that were overcome in order to upgrade the MetLife job scheduling environment from a legacy Tivoli Workload Scheduler (TWS) 8.2.1 infrastructure to a modern TWS 8.4 infrastructure, while minimizing risk and avoiding downtime. Fix Pack 5 fixes/enhancements will also be covered in this presentation.
Proposals will include a 100-word abstract that outlines a unique organizational experience based on, but not limited to, one of the following scenarios:
Cloud deployment and management: share your journey with cloud and discuss techniques for deploying, managing and securing your cloud environment
Asset Management: how has your organization achieved greater efficiency in asset management by managing traditional IT, physical, and emerging smart assets
Service availability and performance; advancements in increasing service availability and quality including visibility of services and the networks, systems and applications supporting them
Service provider networks and services; how you leveraged IBM solutions to deploy and manage new next generation services (4G, cloud)
Stories about innovation and transformation; including smart buildings, smart grid, smart healthcare; and how IBM helped your organization deliver new types of products and services
Service delivery: Discuss how IBM solutions helped you achieve greater levels of collaboration across development and operations; how automation has helped you achieve greater levels of agility
Security, risk and compliance; how your organization has improved its security, risk or compliance posture with automated threat, identity, access and security controls.
Industry-specific implementations that explore how your organization implemented an industry-tailored service architecture and how this played a role in innovation and/or service delivery
Virtualization: discuss your solutions for provisioning, scheduling, storage and optimization of hybrid, virtualized environments and their impact on efficiency and cost-savings
Your abstract should include:
Initial business challenges and objectives
Statistics about your deployment layout and company
The IBM solution/products applied by your organization
How the IBM solution/products help address the pain points
IBM has never been a wall flower in the business of making history. Just Google "IBM Centennial" if you have already forgotten the 2011 celebration that highlighted some of our greatest moments in leadership and invention. But this year at Pulse, YOU have the opportunity to literally help make history. Not just IBM history but the history of humanity.
Today's Pulse blog is a call to action from Jan and Grady Booch. Grady, as you may have heard, will interview the legendary co-founder of Apple, philanthropist and Dancing with the Stars alumnus, Steve Wozniak during the Pulse Day 3 general session. What you might not have heard is what else Grady is up to at Pulse.
Grady is working on a new documentary project to study how computing has changed humanity. As with any documentary or scientific study, one needs data. Loads of it. During Pulse, Grady will be onsite collecting data for this project. Grady's goals for this project include capturing over 2000 video interviews of people sharing their personal stories of how computing has changed their lives.
The project is called Computing: The Human Experience.
I asked the Booch’s to give me a quick summary of the project to extend an invitation for your participation and this is what they shared with me.
Because the story of computing is the story of humanity. Computing is a story of ambition, passion, invention, creativity, vision, avarice, and serendipity, powered by a refusal to accept the limits of our bodies and our minds. From the abacus to the iPad, from Gutenberg to Google, from Enigma to GPS, we have created computers to count the uncountable, remember beyond our own experiences, and see the invisible as well as the unforeseeable. In just one or two generations – an imperceptible time in the timeless sweep of the universe – we have created a technology that has the power to extend us, to transform us, to define us, perhaps even to destroy us.
As a part of this project Grady has created a YouTube channel
and he would love to have you share the story of your human experience with computing. Computing: The Human Experience will have a video booth for you to record your 2-3 minute story. And we will post many of them on Computing's YouTube channel.
Some ideas to get you started:
How has computing changed who you are?
What is your first memory or experience of computing?
What are your hopes for your children in this digital world we live in?
Come be a part of telling the world that computing is more than machines and software - it is about people!
Day 1 General Session Defines Business Without Limits With instrument-like beats, opening act Naturally 7 and the story of healthcare company
Wellpoint set the tone for the Pulse 2012 Day 1 general session. Vice President of Infrastructure George Zaruba described the bold steps they have taken to optimize their business relationships,
services and processes using their infrastructure to competitive advantage. Host Scott Hebner then took the stage, welcoming the crowd of 8000 to Pulse and encouraging
them take advantage of “opportunity highway” available to help IT drive business transformation. Speeding the delivery of innovation while managing risk and cost,
he said, requires visibility, control, and automation. "You’ll need to see in real time how your business is operating, as you cannot control what you cannot
see--and you cannot automate what you don’t control. And if you cannot automate, costs skyrocket and innovation stagnates." Next, Robert LeBlanc addressed the
changes and challenges of a smarter planet, articulating why we are seeing such rapid growth in Cloud, Smarter Physical Infrastructure, Enterprise Mobility and Security
Intelligence. He emphasized the need for dexterity around customer relations, understanding clients and giving them what they need to drive value and transform the economics
of innovation, speed service delivery and optimize agility. He also described how IBM is investing to ensure proper visibility, control and automation across this highly dynamic environment,
enabling organizations to better see and understand their business in real time, transform while controlling risk and become more efficient, cost effective and agile.
After an impressive rendition of "In the Air Tonight" by Naturally 7, Danny Sabbah described how the convergence of mobility,
embedded intelligence, and ever increasing security threats, along with increasing requirements for standardization and automation, are driving us to a new technology model: cloud computing.
He described cloud as a “convenient way to normalize your infrastructure and have much greater
visibility, control and automation, which makes it easier to tie investments directly to business outcomes.” and provided evidence by successes at the Australian Open.
(watch the video), Citi and True Value.
But all cloud implementations are not equal. Successful cloud implementations, he noted, are resilient, with integrated and embedded security intelligence, choice and flexibility in hybrid environments, enterprise-class, workload-aware optimization, and built-in analytics.
He then outlined some of the transformations IBM is making to help clients achieve visibility, control and automation, including the SmartCloud Foundation, Endpoint Management for Mobile Devices,
and acquisitions of Worklight and Q1 Labs, plus two new additions you can take part in at Pulse:
A new Tivoli User Community site that provides information and opportunities for feedback and collaboration is available in the Tivoli User Community Lounge in the Solution Expo.
Stream Keynotes Cloud and Data Center Optimization In this session, moderator Mike Hill described how Cloud enables innovation while managing change and complexity, enabling businesses to build new relationships with clients and create business value.
Clients Ryan Kean, Director of Enterprise Platform Tech Services for The Kroger Company and Doug Rommel, Senior Vice President and Chief Information Officer for American Greetings, described
how they are utilizing cloud to remain competitive, reduce costs, and obtain the business transformation needed to evolve IT. IBM leaders Dave Lindquist, IBM Fellow & Tivoli Vice President;
Paul Loftus, GM of Cloud Managed Services for GTS; and Marie Wieck, GM of IBM AIM described benefits of IBM’s cloud technologies that provide continuous application delivery, workload awareness,
hybrid integration and management, and orchestration across a standards-based infrastructure. The audience was encouraged to take part in the wide array of cloud activities at Pulse, including
more than 50 sessions and 15 demos that feature cloud, plus BOFs, Meet the Experts, and Expo Theater sessions.
Smarter Physical InfrastructureGeorge Ahn, VP of IBM Enterprise Asset Management, hosted over 2000 people with a full dose of humor. He noted that companies are looking for return on assets
and with limited resources, it is about how we deploy them, which can be greatly improved by the use of IBM EAM products. David Kontra of General Electric highlighted how they incorporated
the IBM TRIRIGA product almost 10 years ago and how it has helped them to manage their properties and leases all around the world. Their new focus is "Leveraging technology to drive cost-effective
execution, enhanced employee experience and productivity through innovative workspace solutions," which is more manageable thanks to IBM TRIRIGA products. Ken Bodine from Michelin explained the benefits of EAM to their corporation. Previously, each plant had their own operations with no way to globally track business needs. By standardizing, they have improved safety, improved products and lowered costs.
Finally, Rick Nicholson, Group Vice President, IDC Energy Insights took the audience through a series of Smarter Physical Infrastructure mega-trends encompassing everything from what it means to be "smart"
(intelligent devices, pervasive broadband networks, big data/analytics/social media/cloud services) to how asset and facility management play a vital role across multiple industries.
Mobility Forrester Analyst Christian Kane described how IT managers must proactively embrace new technologies that benefit their business. Bob Sutor, Kevin Cavanaugh and Wing To outlined how IBM Enterprise Mobile Platform helps to build, connect, and run back-end systems in support of mobile applications. They discussed the major issue many businesses face with employees owning their own devices and how to maintain system security on the devices.
The platform helps manage and secure devices and provides new ways to transform your business while creating new opportunities through visibility, control and automation over all devices.
Security Brendan Hannigan, GM Security Solutions, and Sandy Bird, CTO of the IBM Security Systems Division (and co-founder of Q1 Labs), outlined how
IT is at a crossroads, with organizations facing a threat landscape that is increasingly complex and that requires a fundamentally different approach to security.
Clients want an integrated view of security and existing point products are not meeting their needs. IBM’s industry-leading security Intelligence solutions with real-time processing and predictive analytics capabilities
help tackle difficult security challenges such as insider threat and advanced persistent threat. Critical controls are becoming more optimized and integrated across key security
domains such as identity management, application security, and advanced network security.
IBM has committed major resources to and organized around helping to comprise a broad, integrated framework of products and solutions to help organizations meet
current and emerging threats.
Service Assurance for Service Providers
Moderator Peter Bews from Rogers Communications hosted an open panel discussion. He was joined on the stage by Martijin van Zoeren of Dutch Cloud BV, Frank Gillett of Forrester Research, Craig Farrell of
IBM Communications Sector, and Giovanni Lanfranchi and Denis Kennelly of IBM Tivoli. Panelists discussed the unique challenges service providers face, including how to deal with today’s financial challenges,
how to deliver innovative new services on an aggressive schedule, how to differentiate themselves based on quality of service, and the potential benefits delivering services on a cloud infrastructure.
Cloud Tours Take a tour of the cloud solutions you are hearing about at Pulse! Register now for an IBM SmartCloud guided tour. You will be guided through six pre-selected demonstrations that cover key cloud technologies at IBM.
Tour experts will also be available to answer questions and give pointers on the technologies you are interested in. Experience the capabilities that IBM can deliver and learn how IBM can help you
successfully implement cloud. Sign up for your tour at the IBM Information Desk near the IBM SmartCloud Zone in the Solution Expo.
In the Expo: Livestream Stage The Livestream Stage was bustling with activity. Steve Mills recognized IBM Champions, Bob Picciano provided his views of Monday's events,
Wing To, Bob Sutor, Kristof Kloeckner and more provided their insights. Watch them now on the Pulse website.
Also at the Livestream stage, two hundred people who earned tickets by “taking their Social Pulse” were treated to an I Scream Social,
redeeming the tickets for ice cream bars today at the Livestream Stage in the Solution Expo. The Social Pulse Team will be doing it again tomorrow at 3:30,
so stop by a Pulse Social Bar today, take your Social Pulse and get your ticket for ice cream! See the pictures on Facebook.
Complete Your Conference Evaluation for a Free T-Shirt
Pulse 2012 wants your feedback! Complete your overall conference evaluation on the Pulse
SmartSite. Once you have completed the evaluation, stop by the Registration Desk and pick up
your complimentary T-shirt! Available to IBM clients and IBM Business Partners only, beginning
Find More and Contribute to the Conversation:
Hear a Meet the Experts session where Don Cronin, Program Director Tivoli Technical Strategy, and Mike Kaczmarski, IBM Fellow and Tivoli Technical Architect on the Interoperability Center discuss it in detail.
Today's Twitter topic of the day is: Life without cloud would be like ___________. Join in at #ibmpulse
Our favorite comment from yesterday's Twitter topic: If you had to, how would you define instrumented endpoints to a 5th grader? @tomhawesome tweeted @ibmPulse Jimmy, your mom can now see how much time you spend playing angrybirds.. and homework all from her phone.
Tivoli User Community members: Social Media 101 is available for Tivoli User Community (TUC) Members in the Solution Expo from 3-3:30 p.m.
Get ready for Wednesday's special guest speaker. Tweet your questions with #askwoz and they might be answered in Wednesday's general session!
Hands-on Labs and Certification, 10:30 a.m. - 6:00 p.m., Studio Ballroom B
Hear Visa describe Best Practices for Cloud Computing Multi-Tenancy, 3:30 - 4:30 p.m., CC Room 123
Social Pulse I Scream Social, 3:30 p.m. at the Pulse Social Bars
Hear more about Computing: The Human Experience from Grady Booch, 03:30 - 04:30 p.m., CC Room 101 and take part in the project by visiting the video booth, 10:00 a.m. - 6:00 p.m, CC 3rd floor Social Pulse Bar
Birds of a Feather Sessions, 6:00 p.m., various locations
Cloud on z Birds of a Feather
Business Partners: Visit the BP Cafe in the Solution Expo, 12 - 6 p.m. on Tuesday, and 12 - 4 p.m. on Wednesday.
Mobile Security Panel featuring AT&T, Medibank, 10:00 - 11:00, CC Room 318
Next Generation Security Information and Event Management, 10:00 - 11:00, CC Room 319
Pulse Palooza, featuring Maroon 5! 7:00 p.m. in the Grand Garden Arena.
Late-breaking news including new, updated and cancelled sessions can be found in the Pulse SmartSite under Daily News.
So. We picked a guest speaker for Pulse, one of IBM’s flagship conferences. And this time it’s not a sports hero. This time we picked someone more renowned for his serious passion to save the world. For real. Our dude is busting his rump to save us from the fire and brimstone we’ll be swimming in when all the glaciers melt. And since we here at IBM have been talking the talk of building a smarter planet, I’m thinking our choice makes a lot of sense. Because the world wouldn’t be so smart if we all got dead. There’d be all these data centers floating about aimlessly. Just saying.
Ladies and Gentleman of the blogosphere, please put your fingertips on your keyboard and prepare to tell the rest of the interwebs that we are honored to host:
United States Army Veteran,
Best Selling Author,
Grammy Award Winner,
Academy Award Winner,
and 45th Vice President of the United States,
Al Gore, Cooler Planet Crusader in Chief.
But if says he’s building an arc, I’m still not buying stock in the big box home improvement center that’s breeding grackles in its 40 acre parking lot. They’re chasing away all the song birds. I’m just saying.
Today's smart travel and transportation service providers are using insights drawn from smarter data in real time to improve traveler experience, increase the agility of customer sales and service systems, maximize the availability of assets and infrastructure, improve operational efficiency, reduce environmental impact and assure safety and security with less cost and impact on customers. Pulse 2012 explores all these issues and more.
Pulse 2012 offers nearly 30 travel and transportation focused sessions and meetings on topics as diverse as asset management, maintaining rolling stock, maintenance performance and improving fleet maintenance. Pulse 2012 will also include the latest technology initiatives and next-generation solutions offered by IBM and our business partners, including:
IBM Maximo for Transportation demonstration that will show how Maximo for Transportation helps address regulatory requirements with best practices to extend asset life, optimize parts management, reduce road calls, and increase planned maintenance - for fleet trucking, marine, aircraft, rail, and public transportation.
IBM Maximo for Health, Safety and Environment (HSE) Manager demonstration that showcases how standardizing HSE, compliance and quality practices reduces overall risk to employees, communities, stakeholders, and the environment.
Lease Accounting for Assets and Facilities demonstration that helps accelerate preparedness for the new lease accounting standards, on a single platform.
IBM TRIRIGA® delivers advanced analytics and financial controls to achieve compliance with the new lease accounting rules that expects to add an average of $1 billion in new assets to the balance sheets of large companies.
Analytics for Integrated Service Management demonstration that will showcase how service providers can leverage predictive analytics and what-if analysis to prevent service failures and predict business outcomes.
Browse all sessions planned for Travel and Transportation at Pulse 2012 and create a sample agenda.
We look forward to seeing you at Pulse 2012 ! Register Now.
Visit Travel & Transportation industry solutions for more information on our solutions.
In today’s edition of the Huffington Post, Marie Wieck, General Manager of Application and Integration Middleware, IBM Software Group wrote:
“The CIOs I talk with describe the avalanche of projects they face. Almost three quarters of the CIOs say they are investing in mobile deployments this year, of which one-third of those will be deployed in a cloud. However, 70 percent of their budgets, on average, are still spent on maintenance and 34 percent of their projects are late. It's a vicious cycle.”
Jamie Thomas, VP of Strategy & Development, IBM Tivoli will join Marie later this month at IBM Impact to help address how businesses can navigate through the “avalanche of projects” by turning these barriers to innovation into capabilities:
How do you turn barriers into capabilities to accelerate applications to market? That’s the magical part. Achieving agile service delivery requires improved visibility, control and automation. Development and operations teams must respond to market changes faster with unparalleled, fully automated tooling and infrastructure.
But Jamie won’t be waving any wands. You don’t need to when you lead an organization rich in deep expertise, client experience, standards based platforms, and end-to-end capabilities.
Responsible for driving collaboration across an organization committed to developing innovative tools and technologies, there’s no one who knows more about the IBM capability of quickly developing, testing, deploying, and monitoring applications. Tweeter @boosc, who saw her present at Pulse, agrees:
That is how many thousands will flock to Pulse in
Las Vegas Feb 8-12, 2009
It equals the sum of its proper divisors 1, 2 and 3.
That is how many ways you can save on Pulse
None of the above
All of the above
If you answered
"2. It equals the sum
of its proper divisors 1,
2 and 3.",
you are incorrect because some answers are more correct than others. And since
this is the Pulse blog and not the Math blog, the most correct answer is is
"5. all of the above"!
But anyway, the
real value of a multiple choice is when it saves you money, right? And who
couldn't use it these days? This blog entry reveals the multiple options you
can choose from to save big on Pulse registration. Take your pick from the
savings options here and register for Pulse 2009 today at
Pulse 2009 has set aside a limited number of guest passes for
Pulse 2009. Contact your IBM rep to find out if you qualify for a guest pass to
on the Early-Early Bird Rate
The Early-Early bird rate has been extended for 2 more weeks so
you can take advantage of the $1495 rate. Use the PULSE09EEBX code when
registering, but hurry – it expires November 10, 2008.
Government employees can attend Pulse at the discounted rate of
$1395. There is no code - simply indicate that you are a government employee on
the registration page. All government employees will be asked to present their
government issued id at check in.This
discount cannot be combined with any other discounts or promotions.
Pulse 2008 Alumni
Did your attend Pulse 2008? If the answer is yes, then you are
eligible for an alumni discounted rate of $1595.Simply use PULSE09ALUM as the promo code on the
registration page.This discount cannot
be combined with any other discounts or promotions.
Five or more clients from the same
organization can receive $100 off the current registration price. To obtain a
special code for this discount, call (888) 987-6545 or (781) 251-7864, 9-5 p.m.
EST, Monday-Friday. The discount must be arranged prior to registration and is
taken at the time of registration.
Let me give a huge THANK YOUto everyone who stopped by the Client Hospitality Lounge at Pulse 2011! It was a pleasure to see you and hope to see you again next year!
I wanted to share a few pics and recap the 2011 Lounge experience and hopefully encourage even more IBM Clients to attend in 2012. :)
(Pic: Janice at the lounge)
Other than the fact that it took me a week to regain feeling in my feet, Pulse 2011 was a smashing success!
We had so much going on for our IBM clients that the Hospitality Lounge was a whirlwind of activity most hours of the expo and it was certainly exciting to be able to watch it unfold. I was honored to meet so many people I had only previously had a chance to tweet with or read their success stories online, as well as to see so many repeat clients who I had recognized from my previous two years of Pulse.
The first night we opened with a martini bar and Mikey, the world’s best bartender, willingly served crowds of clients and IBMers that came in to network and kick back.Lots of clients took advantage of the opportunity and filled out reference forms and benefit surveys, earning them some nifty IBM gear that you can buy online at the logo store. If you missed filling out a reference form contact your IBM representative (or myself directly) and we will make sure you get the chance to be a part of theIBM Customer Reference Program.
(Pic on left: IBM clients working on reference forms and benefit surveys) (Pic on Right: Networking & martinis)
On the second day, the lounge guests were treated to ice cream bars and soda which were pretty much gone by the end of the day :) and I have to admit that I indulged a little!
Day 3 we had chips and soda as well as a steady flow of traffic…see for yourself:
We also had a very special person hanging out at the lounge this year, an IBM Tivoli Case Study Writer Ilana Reynolds.If you are at Pulse next year make sure to check and see if Ilana is there so you can do a case study interview on the spot! Case Studies are a great way for IBM Clients to share their innovative success stories through various outlets on IBM’s dollar. They’re also a way to have easy access to experts, VIP treatment, and networking opportunities.
(PIC: Ilana at the lounge)
If you went to either of the General Sessions (which I hope you did because they were amazing!) you might have heard about a little program called IBM Client Connections (or Client Connect). This is a growing program that started last year to help current and prospective IBM Clients connect in order to help them share insight, problem-solve, get tips and tricks, or explore new avenues as well as network.
Day 2 – 4 of Pulse we had tons of clients come to the lounge specifically looking to meet with other IBM clients, which was very exciting! This year we are working on creating a database that will allow us to set you up with a specific client based on job-level, geography, products/solutions, history, status, industry, you name it!In the meantime if you would like to participate in the IBM ClientConnections Program contact me or your IBM rep and we will hook you up.
Here is a pic of some of the connections that were happening in the lounge:
A lesson learned: next year I will bring a better camera and more benefit surveys :P
Now I’d like to take a moment to ask for YOUR opinions!Please use the comment section to provide feedback on your lounge experience this year. I want to know what you liked, what you didn’t, and anything else you feel like sharing.This info will help us ensure that we provide you the best experience in the coming years at Pulse.
So once again, thank you so much for visiting!If you didn’t have the opportunity to stop by the lounge this year make sure you put it on your Pulse 2012 to-do list and I’ll see you there! :)
Pulse Day 3 Focuses on Innovation! Wednesday's general session was all about future innovation. After a fun introductory video highlighting IBM Research's “5 in 5”, host Scott Hebner introduced
Erich Clementi, Senior Vice President of IBM Global Technology Services, who
outlined how the delivery of IT Services will evolve with cloud in support of Smarter Computing. Noting that cloud consumption requires a very different delivery model.
It helps define the IT role in a new way—helping to integrate and aggregate services in order to optimize service delivery and business outcomes.
Helene Armitage, General Manager of Systems Software for the IBM Systems and Technology Group, discussed the factors that are influencing
system design for a smarter planet, including the consumerization of IT and data without limits.
Next, Manoj Saxena described the impact that IBM Watson will have on helping to solve some of the world's most daunting challenges. He outlined some of the history of Watson, and shared how
IBM is putting Watson to work to solve industry challenges by leveraging unprecedented analytics.
Watson, he said, is an enabler of the smarter planet vision--managing vast amounts of unstructured data and delivered as a cloud-based service.
The session ended with an engaging keynote conversation between special guest speaker Steve Wozniak and IBM's own Grady Booch. In this informal, fun discussion
Woz shared anecdotes about everything from his early days with Steve Jobs, his commitment to education, the importance of product marketing, and the keys to happiness. It's worth watching.
Stay Informed While Pulse 2012 has come to an end, there are plenty of ways to extend your Pulse experience.
1. Attend a Pulse Comes to You A local Pulse event might be coming to a city near you. See the Pulse website for the schedule and more details.
2. Leverage Social Media This year's Social Pulse was stronger than ever, and you can take part.
Like the Pulse Facebook page to keep up with updates and tag yourself in Pulse photos. Follow @ibmpulse on Twitter and subscribe to the blogs that relate to your area of interest:
3. Utilize the Video Library The video library on the Pulse website has a wide variety of videos to help you can experience more of Pulse.
You can watch general sessions, stream keynotes and anyinterviews from the Livestream stage, including some of the following:
Director of Strategy Don Cronin and IBM Fellow Mike Kaczmarski talk to Scott Laningham about the Interoperability Center, including a great
discussion about linked data, dev ops, cloud provisioning, and more.
Bob Sutor, VP of IBM Mobile Platform spoke to Scott Laningham about the platform, the mobile lifecycle,
and key points from the Monday Mobility and Endpoint Management keynote.here
Steve Mills, Executive Vice President of Software and Systems,
stopped by the LiveStream stage to recognize the IBM Champions for Tivoli,
and award them a recognition plaque. This is a great demonstration of IBM's commitment to those top talent BPs,
clients, academics, and consultants who are evangelists and go-to people in the user communities both face-to-face and online.here
Scott Laningham caught Pulse host Scott Hebner immediately after the opening general session
to get his thoughts about the session and the information being shared for the day.here
Discussions of product announcements, such as this one where David Bartlett, VP, Smarter Physical Infrastructure and Brad Gammons VP, IBM E&U Solution & Sales launched Smart Meter and Smart Grid Network Management Solution v1.1 here
4. Access Online Resources
Visit the Pulse website contains a wealth of resources about the topics explored at Pulse 2012.
Use the Pulse SmartSite to view breakout session presentations and to download brochures, white papers and other e-literature (select the e-literature icon).
The holidays are over. Did ya have a good one? Great! Glad
to hear it. Me too. Now it’s time to get back to work. And that means getting
back to the future. As in the immediate, impending future.
I’m not talking about getting back into the gym so you can
sport a great shape in time for spring break. I’m talking about getting back to
preparing for your future, as in securing the longevity of your business in
One of the easiest ways you can ramp up momentum for a fast
start in 2009 is by planning your personal agenda for Pulse in Vegas from February 8-12.What I mean is that
whether or not you’ve registered for Pulse 2009 yet, you are invited to create
a virtual schedule of the Pulse conference sessions with our Online Agenda Builder.You can select which sessions
you want based on what is most relevant and enhancing to the objectives
associated with your role in your business and industry. The Online Agenda Tool
enables you to explore the Pulse agenda, which you can organize by track,
topic, speaker, time of day, labs, expo . . . whatever! Did I mention that you
don’t have to be a registered attendee to use this tool?
Don’t you always get jazzed when planning a trip? Of
course you do. But we know it’s tough out there. Taking exciting trips is
something many of us delay until we feel better about spending money. That’s
exactly why we’ve invited 200 expert clients speakers to share how they
leveraged the hardware, software and services of IBM Service Management, for everything from the IT
convergence with business, to incident and problem management. IBM Executives
and industry leaders will share how IBM Service Management can deliver quality
service on any scale, while addressing some of the most prominent global
fascinations, including what’s really going on with cloud computing why a
smarter planet requires a dynamic infrastructure. You’ll get more service
management bang for your buck for years to come in four action-packed days this
Pulse is a one of a kind opportunity that is knocking now
– right at the time you need it. Anyone with a stake in Chemicals & Petroleum, Electronics, Manufacturing,
Telecommunications, Energy & Utilities, Retail, Banking, Insurance,
Defense, Travel & Transportation, Energy & Efficiency, Virtualization,
Business Resiliency, Storage & Information Infrastructure, and Managing
System Z should consider attending Pulse a top priority.
Still not convinced? Check out your options with the Pulse
Online Agenda Tool. This simple and free exercise is sure to give you
inspiration and motivation for the New Year, and justification for making the
trip that could jump start recovery or secure long-term survival.
This week marks a milestone for the Pulse team as we kick off our plans for the 2010 conference this week. With my enthusiasm and curiosity to see what we come up with to maintain our creds as the Premier Service Management event at an all time high, I did what I do every day. I logged into Facebook.
Not that I thought that people would be posting, “Hey Pulse! We want more Cloud Computing sessions in 2010” or “Hey IBM! Bring back Magic Johnson!” I go to Facebook every day because it is a full-blown addiction of mine. If everyone I know wasn’t also addicted, I might have already begged for an intervention in a previous status update. Evidently, this predisposition for social media addiction is not unique to me and my “friends.” Look what I found on the IBM Pulse wall (names and faces concealed to protect the innocent):
Sounds like a cry for help and, judging by the digital face that follows her confession, she is truly concerned. That is, until she discovers she is not alone in this situation.
But I digress. Why didn’t I think I would be blown over with requests and suggestions for Pulse via our online community? Because in the two years since we launched the Pulse online community, I have been asking for suggestions and feedback on the event on all our social media channels and have gotten just about zero response to such open ended questions like, “What can we improve?” Or “Who would you like to see as guest speaker?” It seems what motivates people to share thoughts in an online community is just as unique as the spots on a leopard. But just as every leopard has spots, every social networker has something to say. When you add up all the comments, they represent what is common throughout the community.
Hence, this social media voyeur has learned that there is great value to be gleaned from lurking around Facebook and Twitter (LinkdIn too, no doubt) while planning an event for 5000 people.
Before I hedge my bets on what the Pulse 2010 agenda may or may not feature, let me share four common themes represented on the Pulse Facebook wall today.
1. More people are Tweeting and Facebooking more than ever from various mobile devices. If “I want my MTV” was the social slogan of the 80s, “I want my Web 2.0” should be the slogan of our decade. I remember watching MTV for hours to catch a glimpse of Michael Jackson's "Beat It." Today, we can watch anything, anytime on YouTube, and more of us are using phones, laptops, whatever. The evidence? More and more of the mobile icon next to status updates:
2. More people are retweeting and linking Twitter with their Facebook and YouTube accounts. I actually felt bad for United Airlines when I saw a retweet of a not too favorable blog, "If you won't listen, someone will." A disgruntled passenger’s complaints about a damaged guitar were ignored. The ignored passenger recorded and posted a video about his experience to YouTube on July 6, 2009. This video already has nearly 3 million views in just a little over a week. Ouch. Maybe United Airlines should send someone to Pulse 2010. We can help with that.
3. Sadly, there are still daily wall posts that reflect the state of the economy. While some are sharing their pink slip news, others are chronicling job hunts. The one that that tugged my heartstrings was the Facebooker who reported discontinuing Blackberry mobile data services to make necessary cutbacks. *sniff*
4. It’s hot out there. I don’t need Facebook to feel the heat, but there are plenty of posts on my wall about the heat wave, global warming, the rising cost of energy, and the looming cap and trade laws.
If I were a betting person, I would put money on chances of a continued conversation about the exponential growth of data and digital devices and how to manage them responsibly on the new smarter planet, also characterized by an ailing global economy and changing climate.
As the November 7 deadline to submit Pulse 2012 session proposals approaches, I realize some of you might be waiting for some spark of inspiration to submit your proposal. Here are FIVE reasons to take the stage at Pulse.
5. Raise your profile with a key audience of 7000 influential pros.
You have something to say and we want to listen.
4. Get in free!
Only one speaker per company, per session qualifies for the free speaker pass. We also need to make sure we are allowed to give you a free pass. More information here
3. Hang out VIP style!
Exclusive Client Speaker VIP lounge. Nuff said.
2. You've already done the hard part.
You already solved those nasty problems you worked so hard on. Just submit an abstract of 100 words or less by November 7 for consideration. It should align to one of our tracks. Like this but your own story:
1. Your leadership is in demand.
Pulse is the place where innovative leaders collaborate in an effort to optimize the world's infrastructure. Speak at Pulse and lead the way in solving some of today's most pressing challenges.
You know who you are. You are always the first in line for everything. And it pays off. Or at least it usually does. I don’t know if you ever got that iPhone but I know you saved $600 on Pulse 2008 registration. And even though Pulse 2009 registration won’t open until later this month, I bet you’ll be the first to get your sneak peek at what we’ll be showcasing at the conference February 8-12.
How’s that, you say? With the new IBM Service Management Jams FREE weekly live webcast events. Each ISM Jam offers a glimpse into the strategy and technology you’ve come to expect at Pulse, including the latest in thought leadership, solution deep dives and real-world experiences from those of you that manage IT, service delivery and operational infrastructures of every kind – across every major industry. Bring your questions and come prepared for a lively discussion because each of the ISM Jams are hosted by IBM Service Management experts and include 30 minutes of live Q&A.
So stay tuned for Pulse Early Bird Registration and jump-start your Pulse experience in 2009 with the ISM Jams each Tuesday at 12:00 p.m. ET.