Social media has changed the marketing landscape. At one time, businesses had almost exclusive control over the message and the medium. Now, individuals have their own platform and are becoming highly influential. Dialogue with those individuals is a critical element of outreach in creating and sustaining preference for your solutions or services.
Guides on PartnerWorld will teach you the basics on how to use some of the most popular social networks, including how to create an account, optimize your profile, build your network and begin making an impact on your business. We also offer a Social Media Boot Camp to help you learn how to
incorporate Social Media into your daily activities.
You may be well established using social media such as Twitter, LinkedIn, and Facebook, or you may just be getting started. Regardless, we have included a tip sheet you can use. The tip sheet includes sample tweets, along with relevant #hashtags, to help you get started or continue building your social media presence.
This weekly tip sheet is divided into two main categories:
Key IBM software events
IBM software solutions and product categories
We encourage you to customize these sample tweets or use 'as is'.
Tip sheet for week of December 16