Leveraging IBM Global Financing to Close Deals
Jacqi Levy 270003E0DF JALEVY@US.IBM.COM | | Tags:  web-content-syndication ibm-global-financing business-partners ibm-comarketing-center know-your-ibm business-partner
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A recent IBM study has shown that Business Partners have a 36% increase in odds to win when financing is included in opportunities. Pretty compelling, huh?
With the global economy in it's current state, many Business Partners are turning to financing from IBM Global Financing (IGF) to help close business. Including IGF as part of your solution can have a number of benefits, including:
You don't have to take my word for it, however. This video testimonial from Jaime Gmach, President of IBM Business Partner Evolving Solutions, talks about some of the benefits of including IGF in your client conversations up front and using it to creatively differentiate offerings.
If you're interested in hearing some other perspectives, additional Business Partner testimonial videos are also available.
Tools to Help You Sell IBM Global Financing
If you're interesting in including IBM Global Financing as part of a future deal, here are some resources that can get you started:
IBM Web Content Syndication
Teach your customers about IBM Global Financing by syndicating IGF content on your website through IBM Web Content Syndication. Almost 1,500 Business Partners are already syndicating content, which includes not only IGF but IBM hardware, software and services content. IGF content is available now in English, with eight additional languages planned for availability in October 2012.
Know Your IBM (KYI)
This interactive KYI learning module provides a brief overview of IGF solutions, as well as specific selling scenarios to assist with your sales conversations. Available in eleven languages, including: English, French, Spanish, Italian, German, Turkish, Polish, Brazilian Portuguese, Korean, Simplified and Traditional Chinese.
This customizable brochure, which overviews IGF's 0% IBM Software financing offering, can be downloaded and customized via the IBM Co-Marketing Center. The brochure is designed to help you jump start client discussions, or it can be used as a leave behind. Distributors can create a customized brochure to show the benefits of financing to their tier two solution providers. To locate the brochure in the Co-Marketing Center, just choose "IBM Global Financing" under "Select Product & Services" and submit.
To learn more and locate additional resources, visit IBM Global Financing on PartnerWorld.