Target Small and Midsize Businesses with Cost Buster Solutions for IBM Business Partners
Jacqi Levy 270003E0DF JALEVY@US.IBM.COM | | Tags:  small_business cost_buster_solutions small_deals business_partner ibmpartners business_partners midsize_business midmarket ibm
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In today's economy, small and midsize businesses are feeling pressure to do more with less, yet they still need to invest in order to grow grow, and keep up with the latest technologies in order to stay competitive. Recognizing that this situation poses challenges for business partners who are targeting new small and midsize clients, we've bringing back a program that helps you arm clients with the technology they need at a reasonable price -- Cost Buster Solutions.
Cost Buster Solutions are business partner-ready solutions that combine IBM middleware and hardware from across the portfolio, bundled with financing to help you manage clients' costs. With this financing wrapper from IBM Global Financing, you can lead with a lower monthly price, rather than a large, all up-front cost.
Cost Buster Solutions are designed to help you target businesses with small IT departments and/or tight IT budgets, and some degree of complexity in implementation. They enable you to cross-sell IBM products by aligning to the six business needs identified by midsize business IT decision makers and CEOs: Turning Information into Insights, Driving Business Integration and Optimization, Connecting and Collaborating, Enabling Product and Service Innovation, Managing Risk, Security and Compliance, and Optimizing the Impact of Business. (See the IBM Software Story page on PartnerWorld or my blog post on What The IBM Software Story Means for Business Partners for more information on the six business needs.)
Here are some of the ways that Cost Buster Solutions can work to the advantage of both you and your clients:
How Your Clients Can Benefit from Cost Buster Solutions
How You Can Benefit from Cost Buster Solutions
Visit PartnerWorld for more Cost Buster resources, including a quick reference guide and in depth presentation, including case studies and solution details. There, you can also get more information about IBM Global Financing (IGF), or if you prefer, you can always contact your local IGF representative for details.