Each year, IBM Innovate's Business Partner Development Day is a day dedicated to specialized content for Rational Business Partners. This year, business partners heard from IBM executives, leading partners and customers on the latest in Rational solutions, channel partnership initiatives, and new business opportunities for the coming year. This is one of the highlight of the conference for many of our business partners, who appreciate the opportunity to hear directly from executives and get an inside preview of IBM's channel strategy, as well as insight into what's coming down the pipe for Rational. This year was no exception, and we're already receiving positive feedback from our Business Partners. Said one partner: "The Rational executives appear to be a great team...This is [IBM's] #1 differentiator."
In addition to featuring appearances from IBM executives, the Business Partner Development Day agenda also included development activities for business partners; key among these were a half-day selling workshop, as well as breakout sessions tailored to business partner topics. The day culminated in an evening networking reception, where attendees could catch up with one another and enjoy some quality socializing.
One of the major announcements of the day for Business Partners was recognition of the 2011 Rational Business Partner Award winners. The awards recognize outstanding achievement among IBM Business Partners, honoring leaders who have made noteworthy contributions to the industry and to our customers. Here's a look at the partners who were recognized this year:
Innovation in IT Development
Winner: CM Logic Finalist: PrimeUp Honorable Mention: Cloud One
Innovation in Complex and Embedded Systems Winner: Rocket Gang Finalist: Willert Software Tools GmbH Honorable Mention: SmartBear Software
Winner: Ascendant Technology Finalist: Data Adviser Honorable Mention: Itera
Congratulations to all of the 2011 IBM Rational Business Partner Award winners!
For those of you who participated in Business Partner Development Day at Innovate 2011, we always appreciate hearing your feedback, as it helps us shape future
Business Partner Development Days. Whether it's positive feedback or
constructive criticism, please feel free to share it here.
And finally, for those of you who couldn't make it to Innovate this year, you're in luck; you can follow much of the action in real-time or via replay on the IBM Rational Livestream Channel. Simply view through the player below, or visit livestream.com/ibmrational.
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