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Australian Open Case Study
Janet Matton 2700063NJE firstname.lastname@example.org | | Tags:  cloud partnership technology-partner australian-open ibm data tennis-australia
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This year’s Australian Open tournament once again provided a fantastic forum for the world’s leading players to demonstrate their sporting prowess.
Many athletes are now using analytics to unlock insights into both their own and their opponent’s performance, which has raised the competition to a new level. Plus with access to analytics-driven tools like IBM SlamTracker, the spectator experience has never been better.
As IBM’s Chief Operating Officer I observe these developments with a keen interest. What most people don’t realise is the ongoing advancements of the tournament are largely driven by IBM technologies.
Throughout the 20-year partnership with Tennis Australia, IBM has delivered more innovative and advanced technologies than could have possibly been imagined.
Many of the more recent highlights have been driven by IBM’s position of leadership with cloud computing. In fact, since the Australian Open website moved to the private cloud in 2008, Tennis Australia has seen a 35% reduction in the cost of each page view despite a 42% increase in page traffic.
You can read the Australian Open Case Study here.
If you’d like to discuss this case study or cloud computing further, please do not hesitate to contact an IBM representative by calling [AU] 1800 557 343 or [NZ] 0800 426 431.