Why is there a team blog for BlueIQ?
Wolfgang Kulhanek 0100002R6H wolfgang_6-Decdummyemail@gmail.com | | Tags:  blueiq blog team-blog | 1 Comments | 1,758 Visits
BlueIQ team decide on a team blog rather than an individual blog for every team member?
To be completely honest, we are struggling with the same realities that all of you have to deal with:
Therefore we decided to create this blog as a team blog. This way we can manage an editorial calendar - and when necessary every single one of us can post additional blog posts making the blog even more valuable.
You'll also see that we are running a very flat team - for example I own the Social Business Adoption mission at IBM - yet this is only the third post on the blog. A lot of other teams would have insisted on the leader to kick off the blog. Here we feel that all of our opinions are equally valuable and whoever has something valuable to add should do so.
What kind of content will be be posting about here? Basically everything that has to do with Social Business adoption both inside and outside of an enterprise - obviously from a point of view that reflects what IBM does in this space.
As Josh mentioned the BlueIQ team will be attending Lotusphere 2012 in Orlando next week - if you would like to get in touch with us please comment on any of our blog posts - we'd love to meet you!
Any time we attend industry events we'll post our impressions here on this blog, too. So you'll see probably quite a few blog posts during and after Lotusphere 2012.
I just agreed to present a keynote at the Organization Science Winter Conference in Steamboat Springs, CO on February 9th. This academic conference focuses on "Formal Organizations Meet Social Networking" and I'll be talking about IBM's journey so far and looking forward. You can of course expect a blog post from me on that event as well.
The team is really looking forward to the conversations on this blog!