Rapid Expansion Without the Traditional IT Headaches
Mark Scapicchio 270000CV2J SCAPICCH@US.IBM.COM | | Tags:  service-management expert-integrated-systems ibminterconnect puresystems
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Bernie Spang, Director of Strategy and Marketing, IBM Database Software and Systems, returns with his second in a series of posts on the business value of IBM PureSystems - and with a reminder not to miss the introduction of the newest member of the PureSystems family.
You’re an online retailer looking to expand your business by introducing a great new product. But your data system is already maxed out. If your new product is a big hit, how do you suddenly handle thousands more online transactions per hour? The needs of an expanding or rapidly changing business are not unique to retailers of course. And thousands of anything per our, per minute or even per second are often signs of success. But if your IT shop is not ready for it, rapid expansion can become a rapid headache in no time flat.
If it were my company, I’d be considering IBM® PureSystems™. These ready-to-run platforms are designed for setup to be done in hours so you can quickly deliver on your business expansion plans. And retailing isn’t the only area where IBM PureSystems really shine. They work with all kinds of core business databases, from customer and account databases to inventory and product shipping, just to name a few.
In particular, I’d look at the IBM PureApplication System. It ships with embedded patterns that deliver all of the expertise you need. Out-of-the-box IBM patterns are built into PureApplication System for deploying web applications, databases and data marts, and you can get more patterns from 100’s of ISVs via the PureSystem Centre for a variety of business and infrastructure solutions.
Based on knowledge collected over thousands of successful projects, these patterns let you run data-intensive workloads right away with little need to tune or change anything. Just plug in the PureApplication System platform and connect to your network. Servers, storage and middleware are included, pre-tuned and pre-integrated - freeing up your IT folks for other tasks like thinking of ways to serve your customers better.
Of course, you can’t grow your online business long-term unless you can keep delivering the instant response your customers expect when they click to see a product or take their purchases to checkout. PureApplication system covers that base by automatically responding to spikes in demand based on business goals you select.
For the ultimate in scalability and extreme capacity, I recommend you join us to meet the newest member of the IBM PureSystems family being which will be introduced to the world at IBM InterConnect 2012 in Singapore, October 9-11. Don’t miss the chance to talk to IBM experts and see the new platform demonstrated at the IBM booth – at InterConnect 2012, and at other events around the globe where the newest PureSystems family member will be introduced.
See you there!