Picture Story: Big Data Brings About the Era of 'You'
Chris Luongo 060000C6S6 email@example.com | | Tags:  denihan analytics iod hotels ibm-curiosity-shop hospitality picture_stories big-data
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Thanks to today's social channels, consumers are smarter, better connected and more empowered than ever before. An operator of boutique hotels is responding by using analytics to better understand its customers, and then personalizing each touchpoint to deliver individualized services.
Click on the image to open the picture story:
This post originally appeared in the IBM Curiosity Shop