New site gives a "Voice" to IBMers in social media
Delaney Turner 270003RQ8K Delaney.Turner@ca.ibm.com | | Tags:  ibmsoftware
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Most companies strive to speak to their stakeholders with a single voice.
But IBM isn't like most companies. IBM is a company of more than 400,000 employees around the world. To our clients we bring deep domain expertise, innovative approaches and, at times, strongly held views that challenge conventional wisdom.
Since the early days of "Web 2.0" many of them have taken to sharing their knowledge and their views with clients and the world - through blogs, online forums and videos.
Until now, finding out what IBMers are talking about - and thinking about - on these subjects has been a challenge. Now, though, that's all changed. Earlier this month we launched IBM Voices, a new web site that aggregates and presents - in a single spot - social media content from IBMers around the world.
IBM Voices is based on our innovative Social Media Aggregator platform that's become a social media fixture for our many software events. Here's what it looks like.
"Voices is a validation that the work IBMers are doing in social that is becoming an increasingly important way for our current clients, our prospects and other important people to engage with IBM and experience IBM's expertise on the web," says Ethan McCarty, IBM's Director of Enterprise Social Strategy and Programs.
IBMers have a lot to say about the issues and opportunities at play on a smarter planet. Through a platform like Voices, it's now easier than ever to hear them.