Turning Small Development Ideas into Big Business Value
Jacqi Levy 270003E0DF JALEVY@US.IBM.COM | | Tags:  paas ibmimpact rapid_application_develop... api platform_as_a_service cloud bluemix
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“Developers are where innovation happens. It starts with one developer, sitting behind a desk somewhere, having his coffee, coming up with an idea. But when you have a small idea like that, how do you quickly iterate on it and turn it into business value?"
This is the impetus behind BlueMix, says Adam Gunther (@agunther20), Program Director of Cloud Offerings at IBM. Gunther, who worked on BlueMix, and before that, WebSphere Application Server, is a developer himself, so he’s keenly aware of the pressure to reduce time to value on development projects.
Gunther recently sat down with theCUBE’s John Furrier and Dave Vellante to talk about how the cloud is fueling today’s innovation. The conversation quickly turned to the recent acquisition of WhatsApp by Facebook for approximately $19 billion. It’s the opportunity presented by companies like WhatsApp (which happens to be built on IBM Softlayer) that are fueling the need for fast, scalable development tools.
Gunther sees those tools, which are being provided by innovative cloud-based platforms like BlueMix, moving us along the technology continuum to the point where the next generation of developers may not even understand the concept of installing software. Instead, it’s all about the API economy – those developers will plug into services available in the cloud, allowing for ultra-rapid iteration and integration of front and back-end systems in hybrid environments.
You can catch the rest of Gunther’s conversation with theCUBE’s hosts here:
To learn more about how IBM is fueling application development in the cloud, check out these excellent IBM BlueMix resources: