Mobile—it's everywhere—and we are all connected
Kim Messeri 270006VW0G email@example.com | | Tags:  analytics mobilefirst mobile smartphones apps ibmimpact
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Mobile usage goes up during highly publicized events, including sporting events. Most of you are aware this coming Sunday is Super Bowl XLVIII. (If you are a bit rusty on your Roman numerals, that's Super Bowl "48".)
Research conducted by the Interactive Advertising Bureau on Super Bowl XLVI revealed some interesting facts about mobile and the Super Bowl:
Last but not least, you can actually watch the game on your smartphone! Mobile ties us all together for highly publicized events AND during our day-to-day activities, both work and play. Another report M2M Global Forecast and Analysis 2011-22 by Machina Research states the top five connected apps by 2020 will be:
Connecting different machines, or "devices" such as smartphones, cars, desktop/laptop computers is referred to as the "Internet of Things." This 'connectedness' doesn't happen in a vacuum, however. It requires focusing first on mobile computing environments and then on other equally important criteria: ROI, analytics, integration, and security. It requires a mobile enterprise.
What is being first in a world of disruptive technologies...including mobile?
It is a company which embraces the fact that everything is connected and BYOD (bring your own device) is not a flash-in-the-pan phenomenon and a security-risk hassle but a way of doing business in the future. It is a company realizing it needs an end-to-end mobile solution such as IBM MobileFirst.
How are customers across various industries partnering with IBM MobileFirst to deploy successful mobile initiatives? In the following videos, a few clients share their experiences and best practices to developing, deploying, managing and securing their own mobile enterprises. Watch and see how they did it!
How Air Canada transformed strategy and operations
Air Canada mobile travel services cut per-check-in cost 80 percent compared to counter check-in.
How TBC built and deployed multi-platform mobile applications
TBC (Tire and Battery Corporation) reduces time-to-market for mobile applications, from ideas to platform in 19 days using IBM Worklight.
How the City of Eindhoven leveraged analytics to turn information into insights
A traffic management solution in the City of Eindhoven collects and analyzes data from car and road sensors to quickly resolve traffic issues.
Hear more client use cases on IBM MobileFirst by attending sessions in the Mobile Enterprise track at Impact 2014. Learn how to build, integrate, manage and protect mobile infrastructures, applications, data and devices. Register now for ibm.com/impact and be on your way to being first in creating new business models, engaging customers in new meaningful ways, and adapting faster than your competition to address new markets and opportunities.