Discover Solutions in an Industry Context at Impact
Jane Cheung 27000755GS firstname.lastname@example.org | | Tags:  healthcare mobile big_data retail cloud smarter_process ibmimpact banking
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Personalized Customer Experience is the theme across the industries for banking, healthcare and life science (HCLS), and retail for the past two days at IBM Impact.
This morning, one of our retail customers spoke about how they bring a unique experience to their customers through mobile technology. They talked about the competitive advantages of their business and how to extend that via a mobile customer experience. They also shared with the audience why mobile was important to them and how they determine priorities in when implementing mobile technology to their business.
Also on stage this morning was an HCLS client who spoke about how to leverage personal data to provide insights to physicans when helping patients. They covered how insights from the DNA data reveal information about an individual’s health condition and possible effects from certain drugs that the physician will have no way of knowing otherwise without the DNA composition diagnosis.
The discussions of these hot topics continued during our Industry Luncheon. Over 300 guests join our first Industry Luncheon at Impact from banking, insurance, retail, healthcare and life science. It was a great turn-out and we even had to add additional tables to accommodate all our guests for the lunch event.
At the retail tables, we had the opportunities to meet over a dozen retailers over a nice lunch where the desserts were fabulous. Hot Topics discussions in retail included mobile technology, big data, Smarter Process and security. With the recent news on data breach, security is definitely still on top of mind on many of our customers.
So, how do we deliver the unique customer experience via mobile and Smarter Process in a secured and scalable way? This was the discussions among many conversations and across different industries. The good news is that we are at Impact, so there are sessions dedicated to mobile, Smarter Process, cloud, application infrastructure and integration over the next two days where you can continue to learn more on each topic. Also, we have pedestals setup in the Industry EXPO area where customers and business partners can come visit us. We will show you our latest demos by industry and have a deep dive of any industry specific discussion in the Solution EXPO area.