A commercial and his way to real life
Andreas Schulze-Kopp 060001VQM1 ANSCHULZ@de.ibm.com | | Tags:  iphone applications | 0 Comments | 612 Visits
I made a experience yesterday evening where I think that this would be interesting for you guys as well. It was an experience in regards to the iPhone, the applications and the things which are possible to do with these devices already today. These moments are extremly meaningful when people like my wife with not so much interst in things like iPhone, mobile devices etc. say that this is amazing. So back to the topic here. We saw one of the Apple iPhone commercials yesterday with the application called “Shazam”. During this commercial my wife asked me if my (old) initial version of the iPhone(so not the 3G version) could do this also and I said:”maybe yes”. So with that the talk about this application was done for the moment. So basicly I try to use, test and download only free applications from the apps store and therefore I checked first of all if this application was also a free application. What should I say, it is a free application. What is easier to browse and download a application from the apps store to the iPhone and test it right away today in the morning? Nothing! The child within me was waking up and it is amazing (to stress this wird again) what devices and/or the technic is able to provide. There might be no real benefit from applications like this but it shows what is possible already. Just a few words about the sense of Shazam. You know these situations where you hear a song in the radio and you would like to know the name of the song or even the name of the artist/band? I have this situation with my older son each day in the car on our way to the school. These application provide more or less the answer for these situations. You simply open the application, hold the iPhone to the speaker and pusk one botton. The application records the music and gives you the analysis back within seconds. It shows the title of the song, the artist, the Cover and where you can buy it. Further down you have also the ability to get it right away from the Apple iTunes store (if available). So you can see there is no real benefit out of that but as mentioned before, it shows the benefit for other potential applications. What happends if all these options come into the health care area? There were already applications mentioned from Johnson&Johnson during the apple Keynote yesterday with the connection between patient and the hospital via iPhone. The results for diabetic blood tests can be shared with the doctor in real time and the monitoring could be done from a much bigger distance with that.
So let’s see what the future brings but it is not so much away as we may think…