Hopefully, you had the opportunity to attend yesterday's Social Business launch event. (If not, here's a link to the replay.) The theme was "Reinvent work with the right platform for social business" and I am hoping that you are now - even more - convinced of the value of the IBM social business portfolio. Sure, I would not have minded if the presentations had been sprinkled with a few more mentions of our products, e.g. "Sametime 9 is awesome" or "Sametime 9 is the most important Sametime release EVER" , etc. ... but as we heard yesterday, it's not about the technology, it is about how we use it to transform our business...
My personal favorite from this event was a presentation by Lane Masterson from the Australian Bureau of Statistics, who provided a very compelling testimony about the usage of Sametime in his organization. Sametime has become "the primary method of informal communication". Weekly face-to-face meetings that used to be costly and irregularly attended are now becoming more collaborative and efficient, through the use of video conferencing. All of this while reducing travel costs and productivity losses. "Every desktop has become a virtual video-conferencing room". Impressive presentation altogether.
- And if you have time, don't forget to check some great stats on their site (random fun fact: it is impressive that over 73% of Australian households have broadband access)
What we also saw yesterday are great demo snippets from Suzanne Livingston and Luis Benitez who provided a small window into what a perfect "day in the life" could be. That is for someone lucky enough to be using the IBM product portfolio, where one can seamlessly flow from social collaboration to ... social communications (with Sametime 9). After these teasers, John Del Pizzo followed up with a breakout session ("Drive business results with the new Sametime 9") on the modern state of communications (Simple, Smart, Social, Secure) and a deeper dive on the new capabilities of Sametime 9.
So what is new in Sametime 9 ?
1. A modern look-and-feel ... with a new interface that reflects the latest mobile design techniques, and an end-to-end user experience that optimizes the flow of how users communicate.
Does not it make sense to enjoy a great experience.... consistent across the devices that you use throughout the day ?
2. A best-of-breed HD audio-video experience with continuous presence for more engaging collaboration.
Don't you think that the breakout session from this morning with John's video was much more compelling than a set of narrated slides ?
3. A very simple all-inclusive offering structure with a built-in extranet model (see previous posts from William Kulju).
No other server, client or device access licenses, and no hidden pre-requisites for other client or server components. It is that simple.
4. And ... even tighter integration into the industry's leading enterprise social networking platform (IBM Connections).
And so much more ...
If you are dying to learn more about Sametime 9... don't worry... we are planning to dive more deeply into some key areas over the next few weeks in this blog. Just to whet your appetite, here are a few teasers. Julie Reed will provide more specifics on the video capabilities and start peeling back the onion (layers) to better understand video standards. Marlon Machado will provide more information on new product features that really matter. We will also shine the light on two critical areas ... mobile and social ... where we want to demonstrate our market leadership.
So come back.. often...
As we are getting hold of these video vignettes of today's event, we will share the links as comments to this blog post.