I think it's pretty cool and I'm already using it as part of my email signature. It's great that the Lotusphere team decided to do this for next year. They're also collecting Social Business stories, which I also think it's pretty cool. You may want to check it out here.
My session, ID213 - What's New in IBM Sametime is scheduled for Tuesday, January 17 at 3:30 PM. Feel free to drop by if you're attending the conference. But before you do that, please make sure to attend John Delpizzo's session, INV209 - Strategy and Roadmap for IBM Sametime, on Monday, January 16 at 5:00 PM. It'll give you the necessary context you'll need to make sense of what I'm going to talk about. We'll publish a full list of all the Sametime-related sessions on this blog once we get the final list. Stay tuned.