Two IBM business partners I wanted to highlight on this week's Business Partner Tuesdays post.
In the first, Bob Preston over at DiscussUC had an excellent post about Innovation - the Heart of the Matter in Unified Communications. In it, he discusses some of his thoughts coming out of a CIO virtual event hosted by Polycom. John Del Pizzo, our Program Director for Unified Communications Software, was one of attendees joining 60 CIOs from around the globe. Bob's key finding:
...my top take-away from today's event is that innovation is at the heart of the matter. Corporate leaders are beginning to radically rethink how to guide their companies into a new era of economic growth to maximize performance and stay ahead of the competition. Forward leaning executives with the passion to lead have a new opportunity to kick-start patterns of innovation within their organization to stimulate organizational transformation. Tapping the energy, enthusiasm, and power of human interaction to enable a culture of innovation is now THE business imperative for ALL organizations.
This very closely matches IBM's own findings in the 2010 CEO Study, where we found that CEOs of leading organizations are slowly but surely re-orienting their organizations towards growth, and that innovation driven by collaboration and closer customer relationships is core to many of their transformation efforts. As Bob quotes John from the event:
“Collaboration is what we do on daily basis, it’s just what we do, and it needs to be seamless," commented John Del Pizzo of IBM. "Integrating desktop and mobile devices, UC enabled collaboration becomes ubiquitous and will drive transformative and innovative work flow environments.”
Secondly, my fellow blogger Marlon Machado has just published a joint whitepaper with Brad Herrington, Product Marketing Manager at Interactive Intelligence, Building Customer Centricity through Expertise-Based Interactions (free registration required). This paper discusses the emergence of customer centricity, driven by growing customer sophistication and empowerment across geographies and market segments. It also discusses the need for large and small businesses to embrace customer centricity and to take steps to internalize it as the driving force behind business processes and policies. Not surprisingly, it ties into the same innovation and customer-centric themes talked about at the CIO virtual event.