We're gearing up for our presence at the Gartner Data Center Conference next week with exhibits and all our IBM experts. IBM has some great speaking sessions offered at the conference that attendees will want to take advantage of. Take a look at the schedule of our sessions, and save the dates on your calendar. If you're attending the show next week, remember you can use the Gartner Data Center Agenda Builder to plan a visit to the IBM Booth or speaking slots. Click here to add IBM events
to your Gartner Data Center calendar.
Monday, 12/6, Lunchtime Session:
Time: 11:45am - 12:15pm
Room: Octavius 12
Title: Blueprint for a Smart Data Center
Speaker: Steven Sams, Vice President, IBM Site and Facilities Services Abstract:
Addressing unpredictable demands from business, technology and compute models are challenges we all face. Learn how to leverage proven approaches to provide flexible, cost-effective and efficient data centers that can support your business growth in four simple ways to: extend the life of your existing data center; rationalize your overall data center portfolio; design new data centers and manage your IT and data center operations. Monday, 12/6, Solution Provider Session:
Time: 2:45pm - 3:45pm
Room: Octavius 12
Title: Smarter Infrastructures Deliver Better Economics
Speaker: Elaine Lennox , Vice President and Business Line Executive, IBM Systems and Technology Group
The traditional data center model just can't keep up with today's spiraling costs, explosive growth and IT complexity. Learn how smarter infrastructure strategies can help you gain insight, manage growth, leverage new technologies including cloud computing and business analytics and deliver better economics.Monday, 12/6, Theater Session
Time: 6:50pm – 7:10pm
Room: Show Floor
Title: Maximizing Your NAS Storage Environment with IBM Real-time Compression
Speaker: Steve Kenniston - Global Storage Efficiency Evangelist, IBM Systems &Technology Group
Learn how you can maximize you NAS Storage Environment by deploying IBM's Real-time Compression technology. Real-time Compression provides up to 80% compression without performance degradation and fits transparently in your storage environment not requiring any changes to your applications, servers, networks storage or any of your down stream IT process.Tuesday, 12/7 Theater Session:
Time: 12:55pm - 1:25pm
Room: Show Floor
Title: Making the Right Storage Choice for your Virtualized Server Environment
Speaker: Tony Pearson, Master Inventor/Senior Managing Consultant, IBM System Storage
Learn about the IBM Storwize V7000 disk system and how it can provide better storage performance, utilization and productivity in a virtualized server environment such as VMware or Microsoft Hyper-V. Integrating storage efficiency techniques, including thin provisioning and automated data tiering, can provide dramatic benefits to your business.Tuesday, 12/7, Theater Session
Time: 1:25pm – 1:45pm
Room: Show Floor
Title: Maximizing Your NAS Storage Environment with IBM Real-time Compression
Speaker: Steve Kenniston - Global Storage Efficiency Evangelist, IBM Systems &Technology Group
Learn how you can maximize you NAS Storage Environment by deploying IBM's Real-time Compression Technology. Real-time Compression provides up to 80% compression without performance degradation and fits transparently in your storage environment not requiring any changes to your applications, servers, networks storage or any of your down stream IT process.12/08 Wednesday Speaking Session:
Time: 11:45am – 12:15pm
Room: Octavius 11
Title: Univ of Pittsburgh Medical Center Maximizes Storage Efficiency with IBM
Speaker: Norm Protsman, IBM ProtecTIER
An integrated global healthcare enterprise provider headquartered in Pittsburgh, Pa., UPMC is one of the leading nonprofit healthcare systems in the U.S. -- having just been recognized for the 11th time as one of America’s Best Hospitals by U.S. News & World Report . Faced with exponential data growth and stringent backup and recovery requirements for healthcare records, UPMC deployed a total IBM solution that has enabled significant storage efficiencies in their Oracle environment while enabling them to decrease their dependency of tape for their on site backup & recovery requirements. 12/08 Wednesday Speaking Session:
Time: 2:45pm - 3:15pm
Room: Octavius 7
Title: Enabling 5x Storage Efficiency in your NAS Storage
Speaker: Steve Kenniston - Global Storage Efficiency Evangelist, IBM Systems &Technology Group
Learn how IBM's Real-time Compression technology is the latest in the portfolio of storage efficiency technologies that help customers develop a more efficient storage infrastructure. By leveraging Real-time Compression customers can get up to 5x of their storage back to do more analytics to be more competitive while reducing their overall $/TB and develop a greener storage environment.
In case you miss a session, stop by IBM Booth Z for a demo, and a Starbucks coffee card when you get your conference badge scanned. See you in Las Vegas!
Are you interested in simplifying your IT Systems and reducing your expenses? Then you'll want to learn more about IBM PureSystems. Join IBM and Industry Analyst, Charles King from Pund-IT, Inc on Sept 6th to learn why the IBM PureFlex System is the next smart step in the evolution of Enterprise IT. You'll hear about the IBM PureFlex System unique capabilities, advantages, and hear real world client case study scenarios. The PureFlex System combines compute, storage, networking, virtualization and management into a single infrastructure system that is expert at sensing and anticipating resource needs to optimize your infrastructure. Register to attend now!
If you're an IBM Customer or Business Partner, you'll want to have these upcoming web events on your calendar. In the next few weeks, IBM will be rolling out a series of web seminars featuring analysts, IBM Customer Case studies and IBM experts. Each event will be unique and offer insights and best practices to help your make informed IT Decisions. Most importantly, each event features a live QA session to allow listeners to interact with the expert presenters. Save the date for these upcoming sessions.
Sept. 11th: Virtualization and Cloud in a Power Systems Environment, featuring IDC Analyst Jean BozmanJoin us on Sept, 11th for a live webcast: Virtualization and Cloud in a Power Systems Environment, featuring IDC Analyst Jean Bozman Listen to this webcast to learn how organizations can:
· Deliver services with superior economics by consolidating virtualized workloads
· Deliver services faster by automating deployment of virtual machines and storage
· Optimize utilization of server and storage resources to control cost and boost ROI
Register for this webcast, and bring your questions for our experts and IDC's Jean Bozman.
Sept. 19th: Enable Your Business with IBM PureSystems
Leaping ahead of the pack - IBM PureSystems sets the bar for integrated expert systems. Clients have told us they are under great pressure to add and deliver IT services faster and with lower total cost of ownership while maintaining qualities of service they have come to rely on. Register now to join IBM for this 50 minute webcast and learn how IBM PureSystems exceeds other offerings in the market by delivering expert integrated solutions infrastructure.
Replay Available On Demand: Forrester's Total Economic Impact Study of Virtualized Storage. Hear the results that can help you save time and money to make your datacenter more efficient.
IBM is sponsoring a webcast with Information Week to explain the
results of Forrester's Total Economic Impact Study of Virtualized
Storage. Jon Erickson, from Forrester Research, will review the findings
from IBM SAN Volume Control (SVC) users studied as part of the recently
completed Forrester Total Economic Impact Study of IBM System Storage
SAN Volume Controller. Register now.
Replay Available On Demand: Does Your Virtualization Platform Matter?
all virtualization solutions are created equal? Think again. This
webcast discusses the real-world impact on businesses that deploy IBM’s
PowerVM® virtualization technology as compared to those using Oracle® VM
for SPARC (OVM SPARC), Microsoft® Hyper-V, VMware® vSphere or other
competing products. Tune into this webcast to learn first-hand, the
finding from a Solitaire Interglobal study of over 61,000 customer sites
on the value of virtualization from a business perspective and how
IBM’s PowerVM provides real business value. Register now.
Replay Available On Demand: The new zEnterprise: Operational Analytics. Trusted Resiliency. Efficiency at Scale.
August 28, IBM is extending the zEnterprise platform to help large
enterprises reshape their customer experiences through information
centric computing and to deliver on key business initiatives that
deliver true client value. Join us on online on for this web event/announcement
IBM Executive and Customers Colony Brands, Swiss Colony, Citigroup and
Aron Hewitt will discuss how the new zEnterprise has transformed their
businesses. Rod Adkins, IBM Senior VP; Doug Balog, IBM GM and Jeff
Frey, IBM Fellow and CTO will introduce the next generation of
zEnterprise, the world’s fastest, most scalable and secure enterprise
system with the ability to integrate resources for operational
analytics, trusted resilience, and efficiency at an enterprise scale. Register now!
IBM is continuously looking for ways to enhance our products and solutions to meet our customer's need to keep pace with the rate of business change and expand their data storage needs. Towards that end, IBM is making a series of important announcements. Following is a brief summary of those announcements. To learn more, listen to the 15 minute webcast entitled, "Accelerate the Journey to Smarter Computing
News about IBM Storage Systems.
IBM delivers storage systems that analyze, adapt to, and improve application performance. Following are some of the enhancements.
The IBM System Storage DS8800 enterprise disk storage system with enhanced Easy Tier reduces costs while increasing performance with new 3-tier capability. The Storwize V7000 Unified also uses Easy Tier technology.
XIV Gen3 now supports three terabyte drives and can support active workloads for less than half the cost of competitive storage systems.
The Storwize V7000 Unified, an advanced mid-ranger storage server offers file and block storage on the same system with a world-class user interface.
News about Cloud Infrastructure Solutions
• IBM is launching new, easy to deploy starter kits that allow clients to respond to changing business demands and quickly move to cloud models. The Starter Kits for Cloud for x86 and Power dramatically increase IT efficiency for customers through standardization and lower operating costs.
• The zEnterprise Starter Edition for Cloud offers customers an entry-level infrastructure as a service delivery model for Linux on System z with Tivoli Provisioning Manager.
• IBM Active Cloud Engine moves files where they're needed and when they're needed. Active Cloud Engine gives companies fast access to billions of files and dramatically improves the management and efficiency of cloud storage.
• IBM Systems Software delivers new cloud-ready capabilities that improve system utilization up to 50% and reduce time to deploy new workloads by 90% with advanced virtualization management. Systems Director VMControl V2.4 offers virtual image management capabilities for System z, System x and Power Systems users.
• Enhanced IBM System Networking offerings improve private cloud network speed, intelligence and TCO through new persistence of connectivity for VM Migration, using standards-based VMready.
• IBM is also enhancing support and offerings for Business Partners, helping them to build clouds for their clients. Check out IBM Partnerworld for all the details.
News about business analytics and reporting services featuring affordable entry-level solutions.
• With the introduction of new, all-in-one cost-effective analytics systems across our server platforms, IBM is providing companies with business analytics and reporting services to help them make faster and better business decisions.
• The IBM Smart Analytics System 5710 for System x users provides warehousing and analytics capabilities at an attractive entry point.
• The IBM Smart Analytics System 7710, built on POWER7 technology and IBM data warehouse management software and storage, is an affordable, integrated solution that can deliver analytics projects at half the price of the 7700.
• The IBM Smart Analytics Systems 9700 and 9710 utilize innovative technologies to deliver an end-to-end data warehouse and business intelligence solution on zEnterprise mainframes.
• The DB2 Analytics Accelerator is an appliance Netezza-based system that plugs into DB2 for z/OS on a z196 server to speed response time for a wide variety of complex queries.
News about IBM Power Systems: new optimized systems that are tuned to the task for businesses of all sizes.
• A number of enhancements to IBM's Systems Director family are designed to optimize workloads for systems by increasing IT staff productivity by up to 20%, reducing IT administration costs by up to 42% and reducing energy costs by up to 20%. For example, new capabilities in Systems Director V6.3 simplify usability and database management functions and improve performance and scalability.
• Enhancements to the Power Express server lineup, along with the Power 770, feature the latest industry I/O standards and deliver twice the throughput in the same physical and energy footprint. The Power 780 now offers up to 96 POWER7 processor cores, plus doubled memory, ideal for high throughput and big data analytics projects.
• Two new, entry-level System x servers -- the System x3100 M4 and System x3250 M4 -- feature low prices for clients who value server-class dependability, serviceability and security. The System x3755 M3, based on AMD Opteron technology, is designed for High Performance Computing and mid-size workloads such as database, business intelligence and ERP.
• IBM is expanding the application portfolio of zEnterprise, fulfilling a statement of direction to support Microsoft Windows on HX5 blades as part of the zEnterprise BladeCenter Extension (zBX) offering.
• Use storage efficiency as a foundation for unlocking insights and making better decisions
To get more details on all the announcements, visit the IBM.com announcements page.
IBM is preparing to exhibit and demonstrate their Portable Mobile Datacenter pictured on the left, (PMDC) at the Gartner Group Data Center Conference Dec. 5-7, 2011. The conference will be held in Las Vegas at Caesars Palace. Among the superstar presenters at the show will be Steve Sams, IBM Vice President of IBM Site and Facilities Service. Last year, Mr. Sams spoke to a standing room only crowd at the conference about best practices for developing cost-effective and efficient data centers to support business growth. According to Steve, "60 percent of Data Center savings come from smart mechanical and electrical savings." He reminded the crowd to plan for efficiency in the "design phase of a project." He also recommends the use of "server virtualization analytics" in planning for an optimized, productive data center. Look for Steve Sam's session on Monday Dec. 5th at lunch time during the conference. Following are full details.
Monday Dec 5, Lunchtime Speaking Session: 11:45 pm – 12:15 pm, Octavius 12
Title: "Watson and your Data Center "
Abstract:Analytics have been used by CEO’s to improve business performance. What if analytics-based services could be applied to improving your IT performance? Addressing unpredictable demands from business, technology and compute models are challenges we face. Learn how to leverage Watson-like analytic approaches to provide flexible, cost-effective data center solutions. Analytics can be used to better align IT to the business needs, optimize server, storage and network utilization and improve data center design.
Speaker Name: Steven Sams, VP, Site and Facilities Services, IBM
Other IBM Speaking sessions at the conference include:
Monday Dec 5, Solution Provider Session: 2:45 pm – 3:45 pm, Augustus 5
Title: "University of Rochester Medical Center Cracks the Code on Data Growth"
Medical Imaging is changing the dynamics of data storage with over 20% annual growth and no end in sight. The challenge for The University of Rochester Medical Center was to keep up with their data growth while containing costs. Rick Haverty will discuss how his team built a storage strategy that transformed their environment to bring savings right to their bottom line without sacrificing the speed, criticality and performance requirements of their imaging and EMR systems.
Speaker: Rick Haverty,: Director of Infrastructure, University of Rochester Medical Center
Speaker: Tony Pearson
,IBM Master Inventor and Senior IT Management Consultant
Tuesday, Dec 6, Speaking Session: 4:15 pm – 5:15 pm
CIOs and Storage -- Strategies and Solutions
In 2010 and 2011, IBM storage consultants conducted a series of analyses on enterprise storage environments around the world. These efforts uncovered interesting trends in storage management strategies, shared challenges, as well as design trends that yielded positive results in controlling costs and improving usage efficiency in storage environments. Come learn about what challenges CIOs face with regard to storage management, and IBM's blueprint for taking the next steps towards a smart storage infrastructure.
Speaker Name: Barry Becker, Manager, Global SO Programs, Global Technology Services, IBM
Wednesday, Dec 7, Solution Provider Session: 9 am - 10 am, Augustus 1
Cloud computing – What's Real vs. Virtual
Are you fighting a battle of growing resource management costs and shrinking budgets and being asked to move to the cloud? Drive more virtualization than ever before using best practices from virtualizing over 130,000 images in our own data centers. Learn which three advances in technology and software will help you to achieve a significant breakthrough in IT effectiveness, resiliency and security. All while positioning your company to be able to move faster into the cloud.
Speaker Name: Chris Molloy, Distinguished Engineer, Global Technology Services IBM
Wednesday, Dec 7, Lunchtime Speaking Session: 12 pm – 12:30 pm, Octavius 12
Wes Ganeko, System x Sales Executive, North America, IBM
If you're interested in learning more, stop by IBM Booth MM at the Gartner Data Center Conference. Exhbit hours are the following:
Solution Exchange Hours:
Monday, Dec 5:
6:15PM – 8:15PM
Tuesday, Dec 6:
11:45AM – 1:45PM
6:30PM – 8:30PM
Wednesday, Dec 7:
11:45AM – 1:45PM
Look for the IBM Portable Mobile Data Center, the big trailer on the show floor. And take the opportunity to ask IBM Experts at the show your questions about how to increase the efficiency of your data center, and optimize your hardware for greater savings. Make sure to stop by, your session with an IBM Expert is complimentary. Take a tour of the IBM Portable Modular Data Center; a turnkey data center built for any environment for remote, temporary, mobile and raised floor expansion solutions.
Did you know that some of Einstein's physics calculations are well over 20 pages long?
Modern researchers in the field of physics have long struggled with how to do complex calculations in less time. Now researchers at the University of Massachusetts (UMass) Dartmouth report that they have been able to reduce the amount of time spent on physics calculations using IBM hardware. The UMass Dartmouth Physics department recently completed research proving POWER7 is 8x faster over Intel Xeon Harpertown and 5x over Intel Xeon Nehalem. Calculations that used to take a month to run now take less than a week. The resulting enhancements in time to perform calculations greatly speed the progress of their physics research on black holes. If only Einstein had a POWER7, just think what might have been?
Watch this video to listen to Dr. Gaurav Khanna
tell the story of how IBM technology has increased the speed of his research.
What is Smarter Computing?
On a smarter planet, technology is fueling innovation. Demand for
computing resources is growing. Are your clients ready for Smarter
Smarter Computing at the Pulse Conference
Pulse 2011 IBM is launching Smarter Computing at Pulse 2011. Join us in Las Vegas, February 27. Look for the Smarter Computing Zone in the exhibit hall. Click here to add session #2069 to your agenda now.
- Don't Miss The Smarter Computing Live Stream Kickoff streaming from Pulse!
- Watch the Live Stream at:http://www.livestream.com/ibmsoftware
Smarter Computing initiatives
Deliver data insight with flexible platform; Achieve application scalability, and a single, trusted data truth. Data volumes are expected to grow 44x over ten years. Federated data can
help integrate, automate and secure your client’s data infrastructure.
- Integrate trusted data sources across platforms
- Build a trusted and unified data sources with Master Data Management
- Gain performance with integrated transaction processing, analytics solutions
- Support diverse applications across platforms using single trusted data
- Automate data storage for performance and scalability
- Efficiently manage and automate data performance, provisioning and
- Manage application scalability, compression, archiving and governance
- Secure your federated data across a broad infrastructure
- Deliver secure data, consolidated or federated, across platforms and
- Support data availability and replication across global multi-sites
Align systems architecture to complex workload. Drive management and flexibility in multi-architecture systems.
Have multi-platform, multi-architecture environments? Optimized Systems can
align your client's systems to workloads, deploy architecture to optimize
workloads. Value to clients
- Integrate infrastructure management across platforms
- Streamline solution deployment and improve performance
- Integrate management and simplify administration across infrastructure
- Improve utilization by integrating storage, network and server resources
- Automate and dynamically provision resources
- Pool resources with virtualization and provide automated provisioning
- Dynamically allocate resources to workloads based on business rules
- Simplify management of diverse applications workloads
- Secure mission critical resources, and minimize external
- Provide optimum level of security for application workload
- Ensure availability of mission critical workloads
- Enhance security, reduce external exposure through secured access
Optimize service delivery with automated management models. Drive process automation across complex environments.
We've heard from customers over the years, that some of the best events that we do at IBM are the ones that feature our customers sharing their real-life challenges and solutions. That's why you'll want to register for our upcoming IT Storage Webcast featuring Greg Johnson, CTO, Director of IT Technology & Engineering Services of VCUHS
On May 24th, IBM and Information Week will be presenting the online event The Data Protection and Retention Mandate: Keep it Close, Keep it Safe and Secure, Keep Costs Low, 10:00 am PT / 1:00 pm ET. The topic for the show is how to protect your data, and keep it safe and secure. With data protection and
retention requirements growing 40 to 50 percent annually,
organizations are struggling to ensure their data meets government,
compliance, and security requirements, not to mention risk management
responsibilities. The challenge of keeping and protecting all this
data, while ensuring access when needed, means that traditional
approaches may fall short or simply cost too much. Join Information Week magazine and IBM for this special webcast on May 24th. Click here to register.
If you are struggling with your storage infrastructure, or anxious to learn best practices, you'll want to register for this webcast and participate in the live Question and Answer session that will follow the speakers' presentations. Save the date!
Join the IBM Systems & Technology Group at the Gartner Data Center Conference and learn how smarter computing strategies can help you gain insight, manage growth and leverage new technologies. The Gartner Data Center
29th Annual Event takes place at Caesars Palace, Las Vegas, NV on December 6-9, 2010.
Attend and take advantage of these benefits:
- Exclusive private meetings with IBM executives
- On-site demos and best practice sessions from IBM subject matter experts
- Customer Case Study speaking session
- A private networking event at a special location
- Sessions on Cloud Computing and Virtualization
Visit the IBM Booth Z to see the latest in IBM systems and solutions. Take a tour of the Portable Modular Data Center; a turnkey data center built for any environment for remote, temporary, mobile and raised floor expansion solutions.
Be sure to look for these IBM Speaker Sessions during the event:
- Matt Collins, Vice President, IBM Smarter Business Initiatives
"Smarter computing delivers better economics"
- Steve Sams, Vice President, IBM Site and Facilities Services
"Blueprint for data center efficiency "
- Kevin Muha, Enterprise Architect and Technology Manager of Storage Services, UPMC
"Univ. of Pittsburgh Medical Center Maximizes Storage Efficiency with IBM"
Please contact your IBM representative for more information and to arrange a meeting at the conference. We want to see our customers in Las Vegas at the show. Follow us on Twitter at @IBMSTG
to get real-time conference updates!
Our schedule of live and on-demand web programs, provide STG customers and Business Partners with a convenient way to stay up to date on new IBM products and programs. Bookmark this convenient schedule of upcoming and on demand events.
Live Webcast: May 12th: Considerations for HP Itanium Users, 1:00 p.m. EDT
Oracle's recent announcement to stop further software development for the Itanium platform has created a significant anxiety amongst clients using Itanium technology. The webcast will discuss how enterprises can mitigate their risks and build a transition plan to a superior platform. Register for this important webcast to hear about future options for Itanium clients from IBM executives. This webcast will feature discussions on the impact, decision path, and major considerations that a user might encounter as they look ahead for answers.
Find out how Cloud Computing can make IT economics work for you in this informative webcast. Join Tony Iams, SVP & Analyst, Ideas International, Inc and Annette Miller, Program Director Cloud Computing, IBM Systems & Technology Group, as they discuss the advantages of private cloud and the key requirements for effective cloud deployment. Hear from the experts about the requirements for successful deployment of private clouds. Click here to register.
· 30-min text chat sessions
· Once each month April - November
· Built-in translation for global use!
· Available live in three time zones
· Ability to submit a question in advance
On-Demand: Smarter Computing Virtual Event
Smarter Computing--IBM's technology point of view to help clients apply architectural principles to federated data, optimized systems, cloud and new delivery models to transform entire IT infrastructures to improve economics and support innovation is explained in this virtual event featuring Smarter Computing announcements and customer success stories. Register here to listen.
On-Demand: Taming x86 Server Sprawl
Many IT organizations, burdened with the costs and complexities of managing expanding x86 server farms, have realized the benefits of server and workload consolidation on IBM Power Systems. Watch this eye-opening webcast, on the advantages and benefits of x86 server consolidation on Power. Register here to listen.
On-Demand: SAP meets Storage Infrastructure Graybar's Randy Miller, an SAP customer, discusses the challenges in his SAP environment and how IBM Storage helps. Register here to listen
On-Demand: Beyond Jeopardy: The Business Implications of IBM Watson
IBM Watson, named after IBM founder Thomas J. Watson, was built by a team of IBM scientists who set out to accomplish a grand challenge -- build a computing system that rivals a human’s ability to answer questions posed in natural language with speed, accuracy and confidence. IBM Watson passed its first test on Jeopardy! In February 2011, but the real test will be in applying the underlying systems, data management and analytics technology in business and across different industries. Listen to this webcast to delve into the present and future business implications of the DeepQA technology behind Watson. Click here to register now!
Check out the hero of the Universal animated hit, Despicable Me
, Gru on the left. Gru is the villain of the film, seeking to commit despicable acts, and take over the world (I'm not telling you all the details, here.) I had to see the movie this week because my little niece wanted to see it for her birthday. Of course, the movie is a child's dream. It pokes fun at adults and features three very smart little girls who humanize the main character, Gru, with their winning combination of smarts and childhood innocence. My niece was completely charmed, as are movie goers all over the world. The film is a big box office success.
Watching the film, I had no idea that IBM was involved
in the film's behind the scenes technology until I had a look at today's Information Week Magazine
blog. Animated movies typically take a long time to complete, some several years. However, Despicable Me
took far less time because it was built on a more efficient foundation, a "server farm." In case you haven't heard, a server farm is a collection of computer servers usually maintained by an enterprise to accomplish server needs far beyond the capability of one machine. Properly utilized, server farms can maximize the efficiency of the technology environment, while reducing the energy needed to power the IT environment.
"The traditional way of making these kinds of movies is in a big studio -- a "glass house" -- where the hundreds of people involved collaborate at the same site," says Ed Abrams, vice president of midmarket offerings at IBM. "As far as the technology, we're usually talking about huge, air-conditioned server rooms that take up a lot of room and consume a lot of energy." For this project, Serviware deployed a server farm that took up only four parking spots' worth of space and reduced power usage by about 40%. The VAR used IBM's iDataPlex systems, which Abrams says are noteworthy for their efficient design and flexible configuration. A Rear Door Heat eXchanger, a water-cooled door, eliminated the need for air conditioning.
The film's producer, Chris Meledandri was very pleased with how the IBM technology enabled collaboration from the the creative talent working on the film. "'Despicable Me' represents a breakthrough in the emerging model of
collaborative, geographically distributed digital movie making, which we
are proud to be building from the ground up. By seamlessly bringing
together creative talent from the U.S., France and other locations
around the world via technology, we completed a massive production
undertaking that is often left to larger single-location Hollywood
studios," said Chris Meledandri, Producer of "Despicable Me" and founder
of Illumination Entertainment. "Thanks to the capacity of IBM's
rendering technology and the skills of our artists, we were able to
bring our creative vision to life through the completion of a
wonderfully entertaining film and build the foundation for a large
pipeline of projects in development."
According to Information Week
, the way in which the film was produced "is a shining example of what IBM and its technology partners are accomplishing under the Smarter Planet umbrella." IBM Business Partner and Value Added Reseller (VAR) Serviware helped 330 Universal employees and animators from all over the globe to collaborate from different locations to bring the film to children like my little niece. That's pretty cool, when you think about the energy being saved, and the laughter being brought to little kids everywhere. The movie was built in nine months, as opposed to the typical 3 to 5 years. Love that Smarter Systems technology for smarter animation!:)
In case you missed it, IBM announced a new online IT Storage Community
last week. The new site is designed to help you network with peers, share best practices, and dialogue with storage experts. Via this community, you’ll be able to learn about new developments in the Enterprise Storage Space from one single source, made up of many opinions and experts. The community is designed as a “coming together" of the world’s leading storage industry analysts and consultants, along with IBM customers and company leaders. Simply point and click to the community
to learn how leading companies are transforming their data infrastructure to drive incredible efficiencies, breakthrough innovation and improved IT economics by effectively deploying data reduction, virtualization, data protection, and application integration strategies to drive business value.
This week, you can view all the videos and materials from our recent IBM Storage Innovation Executive Summit.
You can watch the videos from your office, at your convenience, via the the community
. Some of the most compelling video from the conference are the customer case studies from Centerpoint Energy and the University of Rochester Medical Center.
Overtime, we hope that many of you will join us, share your opinions and participate in our user discussions groups in the community.Members will be able to:
- Receive original content
- Follow discussion threads and post on topics
- Read expert opinions & blog posts
- Attend unique events in the future
- Visit the community now: The Storage Community sponsored by IBM
If you visit the community, please leave a comment and let is know what you think.
IBM is announcing ground breaking storage solutions that make storage easier to manage and afford.
Your business information is multiplying rapidly. Managing this
information is becoming increasingly complex, and expensive.
This IBM announcement features the very latest in managing,
storing and retaining your data and how the IBM Storage Strategy will
help drive down the cost of storage acquisition, data retention, and
Join us for an event to help you transform your storage
infrastructure, highlighting IBM solutions that deliver greater storage
||Register now. Seating is limited.
November 3, 9:30 am
The Field Museum
1400 S Lake Shore Drive
Chicago, IL 60605
9:00 am - Registration
Smarter Systems for a Smarter Planet – New Innovations in Storage
A New Era in Storage Efficiency
Changing the Economics of Storage
Noon – Lunch
1:30 pm – Gold Exhibit Tour
Last week IBM made news by announcing innovative new storage systems that are optimized for workloads such as transaction processing and real-time analytics, reflecting the company's $6 billion annual investment in R&D.
Among the new products is a midrange disk storage system, called the IBM Storwize V7000, designed to efficiently and cost effectively manage the torrent of data flowing into companies so it can be swiftly delivered for such workloads as transaction processing -- like the growing volume of transactions completed from the Web and mobile and embedded devices. The new announcements include technologies that can eliminate the need to repeatedly make copies of the same data; scale-out storage technologies to support growth -- particularly of unstructured data like video and photos -- and high-performance workloads like cloud computing; and technologies to place the most critical data on fast, dynamic storage devices so it can be more quickly made available for workloads like analytics and mobile transaction processing. Examples include:
- IBM System Storage Easy Tier software, which was invented by IBM Research and can improve performance by up to 200% (3). Easy Tier automatically moves the most active data (such as credit card transactions) to faster solid-state drives (SSDs) to prioritize and provide quick access to data for emerging workloads like analytics, while moving secondary data (less urgent data to be saved, for example, for regulatory requirements) to more cost-effective storage technologies;
- The IBM ProtecTIER deduplication technology that IBM acquired in 2008 to help clients eliminate duplicate copies of data and significantly improve storage efficiency;
- The IBM Real-time Compression Appliances -- technology that IBM acquired earlier this year to help clients reduce physical storage requirements by up to 80%, based on data from currently installed appliances (4);
- The XIV high-end disk storage architecture that IBM acquired in 2008. XIV's architecture enables it to adapt to changing workloads and deliver consistent high performance;
- IBM's Scale-out Network Attached Storage (SONAS), invented by IBM Research to support multiple petabytes of storage in a single file system. Clients can also use XIV and SONAS together to create a complete cloud storage solution; and
- The IBM Information Archive, which combines tape and disk storage to deliver clients a tiered storage system that can protect data for long-term retention while helping optimize costs.
The IBM Storwize V7000 system further demonstrates that IBM is sharing its most innovative storage technologies across its portfolio. For example, the system includes a graphical user interface (GUI) modeled after the popular XIV user interface designed to significantly reduce system set up and administration; Easy Tier software; and industry-leading storage virtualization software that has been shown to double productivity (5).
IBM also introduced a range of other storage products, including:
- IBM System Storage DS8800, which based on internal studies, can offer up to 40 percent faster performance than its predecessor, the IBM System Storage DS8700 (6). The DS8800 will next year support IBM Easy Tier.
- Updated SAN Volume Controller software that includes Easy Tier, an improved administrator GUI and increased scalability as compared to the previous version of the technology;
- IBM Systems Director Storage Control software that manages storage, servers and network technology through a single interface, reducing storage management complexity, risk and cost;
- IBM Tivoli Storage Productivity Center v4.2 software that has been enhanced for midrange systems; and
- Implementation Services for Disk Systems - IBM Storwize V7000, using highly skilled storage specialists who will provide planning, implementation, configuration, testing and basic skills instruction. Using IBM services will enable clients to use in-house resources for higher priority business initiatives and can accelerate the return on investment in IBM storage technology.
"Organizations are struggling with the volume and evolving nature of the data they're already collecting. The IBM Storwize V7000 will deliver clients a new level of storage efficiency that can help them better store and secure their data," said Brian Truskowski, general manager of IBM storage. "IBM is combining home-grown storage innovations like our Easy Tier technology together with acquisitions of industry leading storage technologies such as XIV to deliver our clients a truly unmatched portfolio of storage solutions."
IBM will be where the action is this week at the SNW Show
sponsored by Computerworld. SNA is one of the world's largest tradeshows and conferences on managing information infrastructure. Look for IBM experts and executives speaking at the event at the Santa Clara Convention Center, plus IBM Wonderkind, IBM Watson on display in booth 401
. Following is a list of IBM highlights at the event, so you can find us. All times listed are in PST. This morning IBM will be holding a "Storage Security Tutorial"
session at 9:20 am PST.
If you miss it, don't worry, this session will repeat in the afternoon, at 2:50 PM. Look for the speaking session, "New Era of Storage Efficiency"
at 1:00 pm today, April 4th.
For real time coverage, follow IBMSTG
on Twitter and follow the conference hashtag #SNWUSA on Twitter.
Mark your conference calendar for these IBM Highlights
"Storage Security Tutorial"
IBM Presenter: Gordon Arnold, IBM Senior Technical Staff
April 4 from 9:20 AM to 10:05 AM AND April 4 from 2:50 PM to 3:35 PM
Introduction of computing and data services in a virtualized and service provider context exposes the customer's information to a new set of threats and vulnerabilities. This session provides an introduction to those threats and what techniques are available to mitigate the threats.
"New Era of Storage Efficiency"
IBM Presenter: Eric Collins, IBM Senior System Architect
April 4 from 1:00 PM to 1:45 PM
Today's organizations require efficient, affordable storage solutions that help keep up with exploding information demands. Yesterday's storage solutions are not built to meet these new challenges. Your clients' business information is multiplying rapidly. Managing this information is becoming increasingly complex and expensive. Eric Collins, Senior System Architect at IBM, will discuss how the IBM Storage strategy will help your clients drive down the cost of storage acquisition, data retention, and management and can reduce physical storage requirements by up to 50% and make future storage growth easier to accommodate.
"Cloud Computing & the Enterprise"
IBM Presenter: Kevin Leahy, Director, Cloud Strategy, IBM GTS
April 5 from 11:40 AM to 12:25 PM
This presentation will draw on IBM's experience working with customers and operating 13 cloud centers world wide to review the conditions under which cloud computing can deliver its promise of flexibility and cost savings in the delivery of IT services to the enterprise. IBM will discuss the importance of dynamic infrastructures and service management for both public and private clouds, cloud service life cycles and integration between public clouds and enterprise services. Also discussed will be standards required for interoperability between clouds and application scenarios that demonstrate the use of cloud computing in an enterprise context for a smarter planet.
IBM Keynote: "Smarter Computing for a Smarter Planet -- Managing the Explosion of Data"
IBM Presenter: Dr. Krishna Nathan, Vice President, IBM Storage Systems Development
April 5 from 4:00 PM to 4:30 PM
The tremendous explosion of data presents both opportunities and challenges to the IT industry. On one hand, there is the opportunity to analyze and transform the data into business value, on the other hand, there is the challenge of managing this data in an era of flat IT budgets. But the opportunities for innovation have never been greater. In this session, Dr. Nathan will highlight how you can transform your information infrastructure to get the most out of your data and your storage systems in order to deliver breakthrough economics and help support innovation.
"Understanding High Availability in the SAN"
IBM Presenter: Mark Fleming, IBM Senior Software Engineer
April 7 from 8:30 AM to 9:15 AM
This session will appeal to those seeking a fundamental understanding of High Availability (HA) configurations in the SAN. Modern SANs have developed numerous methods using hardware and software to assure high availability of storage to customers. The session will explore basic concepts of HA; move through a sample configuration from end-to-end; investigate HA and virtualization, converged networks and the cloud; and discuss some of the challenges and pitfalls faced in testing HA configurations. Real customer experiences will be shared to drive it all home.
IBM Exhibitor Booth (number 401)--Look for Jeopardy Superstar IBM Watson!
Booth Hours: April 3rd: 12:30pm -4:00pm April 4th: 5:30pm - 7:30pm
IBM's booth will feature our innovative storage solutions in action with demonstrations on touch-screen monitors and white boarding capabilities. We plan to organize our booth pedestals by four key storage themes around storage efficiency, data protection, application integration and management simplicity. The IBM Watson kiosk will be prominently featured in the IBM booth.
And a final highlight of the show, is the awards ceremony. Congratulations to the Department of Innovation, Industry, Science and Research (DIISR)
. DIISR, an IBM client, is a Finalist in SNW’s Spring 2011 Best Practices Awards Program in the category of "Best Practices in IT Consolidation, IT Efficiency and Data Center Design." As a Finalist, DIISR will be welcomed to the stage to accept their award on Wednesday, April 6 from 9:30 AM to 10:00 AM.