NEW! IBM Expands Business Partner Offerings With New Internet Lead Generator
Mary Hall 0600011C92 firstname.lastname@example.org | | Tags:  partner partners internet ibm partnerworld_members marketing partnerworld business co-marketing
5 Comments | 1,398 Visits
Trying to build web landing pages and send automated "thank you" responses? The Search is Over
The new Internet Lead Generator tool is designed to help IBM Business Partners build a Web-based lead capture "back end" for their e-mail and direct mail campaigns. The tool can be an effective complement to IBM’s popular Campaign Designer tool, which enables Business Partners to build marketing materials using IBM templates for their co-marketing campaigns. In addition to letting Business Partners build the Web landing page and registration form for the campaign, the Internet Lead Generator (ILG) tool sends automatic "thank-you" fulfillment e-mails when prospects register for offers, and automatically notifies the Business Partner with prospect information. Users can either take advantage of pre-loaded IBM campaigns or build their own custom tactics. This is a comprehensive turn-key package designed to help Business Partners to accelerate their Internet demand generation campaigns. ILG joins the arsenal of Web marketing tools IBM already provides, such as Web content syndication, search engine optimization, Web conferencing and telemarketing support, plus online syndicated news.
This benefit provides:
IBM brand marketing managers add new content and offers to help complement your campaigns on a regular basis. This is a benefit of being an IBM Business Partner that you don't want to miss!
To sign up for the tool, click here.