IBM Cloud to Deliver New Home Entertainment Services for Philips Smart TVs
IBM Launches Cloud Platform for the Consumer Electronics Industry
IBM recently unveiled a new cloud platform for consumer electronics firms and announced it will power the Philips Smart TV platform for Internet services, which will deliver greater interactive services to millions of TV viewers in more than 30 countries in Europe, as well as Brazil and Argentina.
Through their broadband connections, smart TVs provide consumers with innovative, on-demand access to an unlimited array of entertainment options throughout the Internet. In addition to standard, linear TV, they provide two-way interaction and personalized content, enabling new “intelligent” consumer services.
The announcement at the IFA consumer electronics event in Berlin provides IBM cloud services on a pay-per-use basis to TP Vision, an Amsterdam-based joint venture between Philips and TV manufacturer TPV responsible for the development of Philips Smart TV.
TP Vision needed a cloud computing environment resilient enough to support unexpected service demands at any given time when millions of TV units access a variety of services on its network.
Please read the entire press release here