For many organizations the end of Q3 signifies the start of another budget season and possibly your only opportunity to get funding in the 2014 fiscal year for the projects you have identified. I recall my days working in IT application development for a Fortune 500 Food & Beverage company and it was the line of business that determined the majority of which IT projects they were willing to fund based on their business priorities. The few exceptions were for IT infrastructure projects like LAN improvements or server upgrades.
Which leads me to the point of this blog. Are you missing an opportunity to fund your B2B integration projects because the business still views B2B Integration as “Infrastructure” and not a strategic capability? If so now’s the time to re-orient their thinking as you are missing an opportunity.
That opportunity is to leverage B2B integration as a differentiating business capability. It’s one thing to have all these great best-of-breed applications for your business users, but how do all those applications and their associated business processes receive and send the data they depend on? And how timely is it? And what’s the impact to your business if you have constant issues dealing with an increasingly complex and growing B2B community who are demanding a more responsive, real-time value chain.
That’s where B2B integration comes into play and why both IT and the line of business need to recognize the strategic value it can provide. Many companies already view it that way. They are annually reassessing their global B2B integration requirements and associated priorities. They are not complacent in prioritizing those projects and ensuring the organization provides the proper funding as they recognize the strategic value it offers the company. And now is the time they are putting together budgets to fund those projects for the upcoming fiscal year.
So if your company recognizes the value of B2B integration and budgets, then great. If not the IT practitioners reading this should be developing a strategy on how to work with line of business staff to identify how engrained B2B integration is to the company’s operations and why it needs the attention and priority it deserves. After all its budget time!
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