IBM Software Services for Collaboration Blog
In an interview delivered to IBM Thoughts on Cloud at the recent IBM Innovation event, renowned public speaker Guy Kawasaki shared how Cloud has been an enabler for innovation. A summary of the interview along with the recording can be accessed by cliking on the image below.
During the interview, Kawasaki noted that Cloud computing made innovation and entrepreneurship more affordable for the past decade. Cloud lifted important set up cost barriers, opening markets to more suppliers of all means and consequently, more choices for the consumer. His suggestion is compete on a strategy of a differentiated valuable product.
Creating value in today's competitive market happens through a series of success or lessons by the customer side. In that context, he shared that entrepreneurs never loose: they either succeed or they learn. This iterative process leads to steady and meaningful progress.
Reflecting on his career, he sees two key roles in a business: making a product or selling it. This observation is very much in line with American management consultant Peter Drucker, who stated that "because its purpose is to make a customer, the business has two - and only two - functions: marketing and innovation. Marketing and innovation create value, all the rests are costs."
As an enabler to make innovation accessible to all, Cloud helps reduce the costs component of the equation so businesses can focus on creating value.
Diane Morneau 100000K1AJ DMORNEAU@CA.IBM.COM 14 Visits
If you attend events regularly, you might enjoy following our humorous advice for event attendance and planning! We published our third tip today.
Click on any of the following to find out more.
One of the key advantages of moving to Cloud is, of course, no longer having to worry about engaging into upgrade exercises, big or small. But for those still in that mode today, please be aware that Notes, Domino or Sametime releases 8.0 are coming to end of life in April.
If you are running these releases, you may want to bridge over quickly to a supported release OR to your new platform (like Cloud). To save cycles and do it safely, we have an offer called AVP Upgrade Bridge that can be added to your maintenance contract to stay supported. Through the assistance of an Accelerated Value Leader, you will get priority service to expedite the resolution of issues, keep your production humming while you focus on your destination.
Between now and the end of March, IBM will also include, free of charge, a Multi-Media Library/User Adoption tool kit, complete with training videos, presentations, tutorials and more! This toolkit will significantly reduce training expenses and help your users adopt more quickly.
Want to hear more about the Upgrade Bridge offer? Visit the Expertise Zone while at ConnectED or contact email@example.com
Diane Morneau 100000K1AJ DMORNEAU@CA.IBM.COM 169 Visits
Jason Gary, IBM Distinguished Engineer, explained in a previous post how much of a challenge it is to find expertise in a growing company and how it has become an exercise where search engines using also analytics and behavior analysis increase the ability to find the RIGHT information and the RIGHT expert. We call it "Unlocking Corporate Knowledge" because really, that expertise is often spread across multiple niche applications (e-mails, presentations, communities, databases, etc.) which often spans across different vendors. As this expertise grows daily, it's an ONGOING challenge that humans switchboards can't keep up with. Expert systems could not be maintained fast enough to stay current either: switch from human configured expert system to auto learning expert system was necessary. Welcome the cognitive era!
On August 4th, our Watson division is hosting a webinar to discuss how the combination of intelligent search and content analytics can help provide better synthesized insight to improve performance and decision making in an organization.
If interested by the topic of IBM Verse or IBM Event Connect, we invite you to join our two starting LInkedIn groups. We will periodically summarize in here some of the discussion but to be in the know more timely and get the full story, visit these groups regularly.
Some recent posts you may want to check out:
Notified by IBM Verse Mobile - features a new video by product manager Saurabh Calla on the IBM Verse Mobile on iPhone (most of which if not all applies to Android)
Work Life Balance is a Myth - Storyteller & Enthusiast, Creativity Advocate Louis Richardson explains how IBM Connections and IBM Verse help him prioritize
Some recent posts you may want to check out:
Why an Event App? - an infographic provides some reasons on the benefits of Event apps
Catch today the start of a series discussing humorous event tips.
Be IN on the discussion! Join us!
Scott Rogers 110000CCX3 firstname.lastname@example.org Tags:  expertise linkedin collect profiles touchpoint onboarding 1,104 Visits
Capturing Expertise - User Onboarding Example
In this entry, we'll explore in a little more detail how to capture indications of user expertise during the onboarding process.
Previous entries have mentioned the IBM Connections Touchpoint application, which is a solution positioned to address the "blank page" problem: a social platform has been deployed, user accounts have been activated, and the message goes out to people to start using the system. The trouble is, that without proscribed tasks or guided actions, new users may navigate to the solution and not engage because profiles are empty, social networks do not exist, or communities or practice have not been established. Touchpoint helps to kickstart these activities.
Enhancing the Experience
As we developed the family of Expertise solutions, it was natural to use the initial and engaging Touchpoint experience as a mechanism to gather additional indications of expertise.
We chose LinkedIn as an important external system from which to capture data, and utilized an opt-in model for each user to access their profile, social network, and contact info.
- Details from the LinkedIn profile were used to populate the IBM Connections profile
- Skills & Endorsements from LinkedIn were added as Tags on the IBM Connections profile
- 1st and 2nd degree connections in the LinkedIn social network generated invitations to corresponding users in IBM Connections
The users choose whether to incorporate LinkedIn data or not; if not, they can skip over this section. They can also selectively choose which elements from LinkedIn gets added to their IBM Connections profile.
After the LinkedIn extraction, we retained the remainder of the core Touchpoint features:
- Additional Tags were recommended based on the user location and job role
- Additional People were recommended based on the data captured in the steps above
- Communities were recommended based on the data captured in the steps above
By priming the IBM Connections profile with these details, we were able to drive user adoption in the initial weeks of deployment. Some statistics from recent projects include:
- Manufacturer with over 30,000 profile completions within the first 2 weeks
- Technology company with 80% profile completion within 4 days
With expertise more accurately indicated in the IBM Connections Profile, we found that in one case of 2,000 users they saved at least 30 minutes each week locating experts to answer questions. The result for them was $130,000 in annual savings
For More Information
To discuss how best to utilize IBM Connections and IBM Expertise solutions in your environment, please contact your local ISSC representative or send inquiries to email@example.com