Guest post by Michael Bahr, Technical Sales Leader, IBM Social ECM
Building a Smarter Workforce is much more than just defining topics for discussion, holding meetings, and driving conversations. In today’s world of social networking, businesses rely more and more on social tools for communications, collaboration, assessing topics of interest, and addressing the needs of their customers and knowledge workers. This new paradigm of doing business requires interaction between the social networking “systems of engagement” and the corporation’s “systems of record” including Content Management.
The ability to share ideas, knowledge, and expertise among knowledge workers has become the basis for today’s “systems of engagement” through collaboration. Today's content management systems now require the same tagging, rating, ranking, and discussion features that have become popular in consumer Social applications. Social content (including blogs, wikis, text chats, activities, communities, pictures, and videos) has entered the workforce and businesses are increasingly interested in making sure this information is available, managed, protected, and incorporated into their business systems and discoverable. However,many IT departments continue to struggle with this new paradigm while maintaining a defendable position with corporate governance.
Customers’ expectations are changing, and an increasing number now expect to be able influence corporate behavior and outcomes by voicing their opinions and ideas via social media. Corporate workers’ expectations are changing also, expectations now focus on the ability to efficiently navigate and find content not only from desktop computers but also from new social user interfaces delivered to the browser as well as mobile devices and tablets.
It has become important for companies to take a new Synergistic Computing approach to customer interaction, knowledge worker requirements, social networking, and corporate governance inorder to build a smarter workforce. By enabling employees to share ideas and work together across professional social networks, organizations are gaining new insights, solving problems faster and easier, and creating a Smarter Workforce.
Are you interested to Build a smarter workforce? Register here for this session (Session id SPN103) at IBM Connect 2013 and hear Joe Shepley of Doculabs and Cengiz satir of IBM share their views on taking your social content to a new level.
SPN103: Living Social, It's Not Just About the Conversations & Topics
Date: 29th January, 2013, 11:15 AM-12:15 PM| Location: Swan Pelican 1 & 2