Based on the feedback from my earlier post on the topic, I was privileged to give a session at Lotusphere 2011 on the subject of "People-Centric vs. Content-Centric". I've taken that session slides and overlaid the audio to produce this 33 minute video.
I have also posted the presentation file and the full audio (includes 15 minutes of Q&A) in the files section of this community. Please comment freely in this forum. Additionally the video suggests tweeting some information, I continue to monitor that conversation and would appreciate your thoughts there as well.
Luis Benitez 120000JC6S Luis_Benitez@us.ibm.com | | Tags:  best-practices social-software idc for-executives social-business enterprise2.0 whitepaper ibm adoption | 9 Comments | 3,312 Visits
In the whitepaper, IDC quotes a study it made titled Social Business Survey where 41% of respondents said they were using social software. 35% of respondents believe that social software has increased productivity in the workplace! If I'm doing my math correctly, 85% of those using social software have seen an increase in productivity, with some noting up to 30% in time savings. I think the tide is turning and 2011 is going to be a tipping point where more organizations are going to rely on social collaboration tools to become more agile and beat their competitors.
To further prove that social collaboration is valuable, IDC partnered with IBM and conducted various interviews with different divisions of IBM to understand how they were using social software to accelerate innovation, provide deeper customer/employee relationships, and achieve quicker decision-making capabilities. I was one of the interviewees along with Luis Suarez and Rawn Shah.
For each interview, IDC compiled a list of "challenges", "tipping points" and "results / ROI". In other words, it lists what challenges existed, what caused a particular individual or department to embrace social business, and what have been the benefits/value obtained since becoming a social business. Towards the end of the whitepaper, IDC captures some best practices that may help kick start adoption of social software inside of your enterprise.
If you are thinking about becoming a social business, but have doubts as to its value, this whitepaper is for you. You can download the free whitepaper here.
The whitepaper is 12 pages long and available in PDF so it's easy to store in your iPad (or favorite eReader) to read on the go. What do you think of the whitepaper? Is it something you are going to distribute to your customers?
Jacques Pavlenyi 1000002W2A email@example.com | | Tags:  lotusphere ls11 business 2011 social | 0 Comments | 1,741 Visits
The news coverage of IBM from last week's Lotusphere 2011 and Social Business Industry Symposium events continues to pour in. Here's just another snapshot of some of the stories that have hit the media from our extensive list of social business announcements and messages.
There were of course numerous blog posts as well, too many to cover here, but a few highlights:
Lotus has finally become an integral part of IBM - Disruptive by Nature blogWe hope you had a productive and fun Lotusphere. Please share with us what more you would like to see, whether following up from the event, our Lotusphere Online community, or other thoughts.
Martha Mealy 120000F9TQ firstname.lastname@example.org | | Tags:  lotusphere_session | 0 Comments | 932 Visits
Wow. Another Lotusphere is almost behind us. We have already had some great results show up in the press
and my personal favorite from Susan Scrupski:
" What’s significant to me in this endorsement is that one of the icons of Enterprise (the “I” in MISO) is touting social as a must-do, not a fad or a trendy adaptation of consumer technology. This only bodes well for companies and organizations of all sizes, as selling the “vision” of social is half the battle in getting something started. So IBM, you go girl. Bring it. " ITInsider
Here are the remaining social business related sessions for tomorrow. I hope everyone gets home safely after the show. I personally can't wait to get back to the PNW. See you all next year. Same time, same station.
Martha Mealy 120000F9TQ email@example.com | | Tags:  lotusphere_session | 0 Comments | 1,018 Visits
7:30pm - Join us at the Lotusphere 2011 Party - Universal's Islands of Adventure