Stephen Londergan 100000TTGF email@example.com | | Tags:  press competitive for-it for-executives connections | 3 Comments | 1,463 Visits
"...IBM, for its part, has more aggressively shown willingness to move forward with Lotus Connections, which right now has a better design than the social software features in SharePoint, which is largely still a document management system."
"...you think collaboration tools might be valuable for your company but you just aren't sure how they can be used effectively? This short presentation is meant to introduce you to how Collaboration 2.0 tools can be used to effectively address real world business problems...and how you can identify these needs within your company."
Louis Richardson, an IBM colleague, is our worldwide executive for Collaborative Document Services. He just posted a great "webinar" about Collaboration 2.0.
Watch, listen, download etc. here.
Social software tools -- AKA Collaboration 2.0 -- are in wide use at IBM; to the point where we take them for granted, to a certain extent. Well, maybe not taken or granted, exactly, but I certainly don't know how we could function, day-to-day, without them.Some interesting numbers from the IBM CIO's office:
Stephen Londergan 100000TTGF firstname.lastname@example.org | | Tags:  case-studies government for-endusers for-it | 0 Comments | 1,014 Visits
"...The FAA started thinking about how to use social networking tools in 2000, when Alan Stensland, its Eastern Service Area emergency coordinator, saw Lotus Quickplace, a team collaboration platform, and Lotus Sametime, an instant messaging tool, at a trade show. After the 2005 hurricane season, Stensland's desire for better ways to connect his disaster recovery specialists only increased. So the FAA, a heavy IBM user, became a beta tester for what would become Lotus Connections, which includes social networking tools like Profiles (a directory of people and their expertise), Communities, Blogs, the Dogear tagging tool, and Activities (a dashboard). It also upgraded from QuickPlace to Quickr and moved to IBM's WebSphere Portal."
Stephen Londergan 100000TTGF email@example.com | | Tags:  connections quickr for-it sametime for-endusers for-executives collaboration2.0 | 0 Comments | 1,308 Visits
AKA the big shots. You'll want to talk to these folks about business value, the ways social software can drive productivity and innovation, and how Lotus Connections, Lotus Quickr, and/or Lotus Sametime can help with the bottom line. Lots of times these folks hold the purse strings, so they are a key demographic and deserve all your powers of persuasion.
+ focus on business benefits, success stories & anecdotes from your own pilot or from the Soapbox's tagged case studies
+ keep the conversation on the real-world tangible advantages that Collaboration 2.0 holds for your organization or that executive's particular department/line of business
- get caught up in technology gorp
- get in disputes about feature functions at the expense of capabilities and benefits
- forget to talk about how Collaboration 2.0 can help effect the bottom line -- either in terms of increased productivity/cost savings or in terms of innovation/new opportunity
more thoughts about educating executives...
Soapbox stuff for executives
Your end users. They need to understand why social software is worth their time -- they already have a job and thus you want to talk to them about why social software is better for them. Although your executive audience wants to hear about the benefits to the entire organization (and some users will "get it" too), end users are likely to respond more to statements like "writing a blog can help your raise your profile and improve your reputation" or "Quickr document libraries are a great way to unclutter your inbox." If there ever was an audience for "think global, act local," your end user community is it
+ keep technology out of it. It's about how social software helps them, personally
+ Encourage use -- a contest for the most popular blog, perhaps?
+ Empower them with short how-to workshops where you can both educate them on the tools and discuss benefits
- make them think using social software means they have to change the way they do their jobs
Soapbox stuff for end users
The folks who will make it happen. They're probably under pressure to do more with less -- less money, less people -- so a couple of key messages for your IT leaders that comes to mind:
+ Collaboration 2.0 can help them get more out of some of the investments they have already made;
+ Collaboration 2.0 can help them deliver state-of-the-art tools to their customers;
+ Collaboration 2.0 and the IBM vision for same is already at work by organizations, large and small;
+ Collaboration 2.0 can empower their line of business customers, and reduce IT burdens in the process
Soapbox stuff for IT