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Social Business Insights Blog

Rethinking Your Social Strategy to Act Like a Pacesetter  

Luis Benitez August 27, 2014

Last week I told you about the amazing results that Pacesetters are seeing from deploying social business solutions, according to IBM's 2014 Business Tech Trends report. This week I'm going to tell Read more..

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What a bucket of ice teaches us about reimagining our world  

Maria Winans August 27, 2014

Who in this world has not seen someone (including some IBMers) doused with a bucket of ice water lately? The folks who conceived the ALS Ice Bucket Challenge reimagined charitable giving, inspired Read more..

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Five Ways to Turn Enthusiastic Customers into Marketers  

Rob Fuggetta August 26, 2014

Rob Fuggetta, Founder/CEO, Zuberance and author, “Brand Advocates: Turning Enthusiastic Customers into Marketers” (John H. Wiley & Sons, Inc.) Your company has a powerful yet under-utilized m Read more..

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The Value of Working Social for Sales Leaders  

Jim Claussen August 25, 2014

Welcome to the AskJim Podcast Providing 5-minute answers to user questions about IBM Connections. This is the only podcast focused on IBM Connections – the #1 ranked enterprise social collaborati Read more..

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Social Business More than Doubles Since 2012 – Pacesetters Are Seeing the Biggest Wins  

Luis Benitez August 21, 2014

IBM's Center for Applied Insights just released their 2014 Business Tech Trends report, which surveyed over 1,400 decision makers across 15 industries around the world to find out how businesses ar Read more..

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#20Questions with Jim Claussen  

Samantha Klein August 21, 2014

Meet Jim, Social Business Strategy Leader and king of Connections. When Jim isn't busy answering IBM Connections questions on his daily AskJim podcast or playing on the beach with his wife and two Read more..

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Moments Matter: The Smarter Commerce Ebook  

Daniel Davis August 19, 2014

Every single moment is an opportunity to meaningfully engage with an individual. But here’s the catch: moments matter only when they’re relevant to you. That’s why I constantly tell our clients tha Read more..

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The postings on these site solely reflect the personal views of each author and do not necessarily represent the views, positions, strategies or opinions of IBM or IBM management. IBM reserves the right to remove content deemed inappropriate.