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"Ready for IBM..." mark guidelines
These guidelines are intended to help you apply the marks effectively and coherently. Please share the guidelines with the individuals and creative agencies responsible for applying "Ready for IBM..." marks to materials being developed to promote your offering.
If you have questions or concerns related to these guidelines or the marks, please contact PartnerWorld Contact Services.
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What the marks mean
"Ready for IBM..." marks can help you identify and promote your software, hardware, services, content, or technology solution as a qualified offering that has met compatibility and integration specifications established by IBM.
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What the marks don't mean
The marks do not:
- represent that a company is an IBM Business Partner,
- suggest the certification of individuals as professionals, or
- designate warranties regarding the quality, performance or accuracy of your company's offerings.
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When you can use the marks
We encourage you to use the marks in any materials that you develop to promote the qualified offering's features or performance.
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Where you can use the marks
Use the marks in situations where it is an advantage for your customers to know that your offering is compatible or integrates with IBM offerings. These situations could include your advertising, sales collateral, events and exhibits, packaging, and your Web site.
Following these guidelines should make it possible for you to keep your qualified offering in the foreground of customers' perceptions, while leveraging the positive benefits of association with IBM.
It is also possible that the validation of your offering may qualify you to use more than one of the "Ready for IBM..." marks.
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