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		<title>IBM Press Releases - Media &amp; Entertainment - United States</title>
		<link>http://www.ibm.com/press</link>
		<description>IBM Press Releases</description>
		<pubDate>Tue, 21 May 2013 04:23:39 GMT</pubDate>  
		<language>en</language>
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					<title>IBM Watson At Your Service: New Watson Breakthrough Transforms How Brands Engage Today&#39;s Connected Consumers </title>
					<link><![CDATA[http://www.ibm.com/press/us/en/pressrelease/41122.wss]]></link>
					<description><![CDATA[
					Ushering in a new era of cognitive computing systems, IBM today unveiled the IBM Watson Engagement Advisor, a technology breakthrough that allows brands to crunch big data in record time to transform the way they engage clients in key functions such as customer service, marketing and sales. 
					
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					</description>
					<category>Media &amp; Entertainment</category>
					<pubDate>Tue, 21 May 2013 04:23:39 GMT</pubDate>
					<source url="http://www.ibm.com/press/us/en/index.wss">IBM Press room - Media &amp; Entertainment</source>
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					<title>IBM Research Makes World’s Smallest Movie Using Atoms</title>
					<link><![CDATA[http://www.ibm.com/press/us/en/pressrelease/40970.wss]]></link>
					<description><![CDATA[
					Scientists from IBM (NYSE: IBM) today unveiled the world’s smallest movie, made with one of the tiniest elements in the universe: atoms. Named “A Boy and His Atom,” the GUINNESS WORLD RECORDS -verified movie used thousands of precisely placed atoms to create nearly 250 frames of stop-motion action.
					
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					]]>
					</description>
					<category>Media &amp; Entertainment</category>
					<pubDate>Wed, 01 May 2013 04:04:53 GMT</pubDate>
					<source url="http://www.ibm.com/press/us/en/index.wss">IBM Press room - Media &amp; Entertainment</source>
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					<title>IBM Advances the Software Defined Environment with Solution that Boosts Overall Network Performance, Scalability, and Management</title>
					<link><![CDATA[http://www.ibm.com/press/us/en/pressrelease/40726.wss]]></link>
					<description><![CDATA[
					IBM today strengthened its commitment to helping customers reap the benefits of the Software Defined Environment with the launch of new software that makes it easier for organizations to set up, manage and scale virtual networks for faster delivery of cloud, analytics, mobile and social business services. 
					
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					</description>
					<category>Media &amp; Entertainment</category>
					<pubDate>Tue, 26 Mar 2013 03:01:34 GMT</pubDate>
					<source url="http://www.ibm.com/press/us/en/index.wss">IBM Press room - Media &amp; Entertainment</source>
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					<title>Online Retailer LabelSneak Captures Consumer Attention with Unique Shopping Experience
</title>
					<link><![CDATA[http://www.ibm.com/press/us/en/pressrelease/40437.wss]]></link>
					<description><![CDATA[
					IBM today announced its collaboration with LabelSneak, a small online retailer of discounted designer men&#39;s wear, which is using IBM Smarter Commerce technologies to create a unique shopping experience aimed at the millennial consumer.   As a result, LabelSneak has seen 148 percent growth in revenue, tripling sales in less than one year. 
					
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					</description>
					<category>Media &amp; Entertainment</category>
					<pubDate>Wed, 27 Feb 2013 02:03:58 GMT</pubDate>
					<source url="http://www.ibm.com/press/us/en/index.wss">IBM Press room - Media &amp; Entertainment</source>
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					<title>The Cheesecake Factory® Tackles Big Data with IBM Analytics for an Exceptional Brand Experience

</title>
					<link><![CDATA[http://www.ibm.com/press/us/en/pressrelease/40436.wss]]></link>
					<description><![CDATA[
					IBM today announced that The Cheesecake Factory Incorporated, with more than 175 restaurant locations across the United States and three licensed locations in the Middle East, is using IBM Big Data analytics to help deliver the highest quality experience to its guests. 
					
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					</description>
					<category>Media &amp; Entertainment</category>
					<pubDate>Tue, 26 Feb 2013 08:01:49 GMT</pubDate>
					<source url="http://www.ibm.com/press/us/en/index.wss">IBM Press room - Media &amp; Entertainment</source>
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					<title>IBM Launches Cloud-Based Analytics and Mobile Initiatives for Global Ecosystem to Capture New Markets 

</title>
					<link><![CDATA[http://www.ibm.com/press/us/en/pressrelease/40435.wss]]></link>
					<description><![CDATA[
					IBM today is launching a set of global initiatives to arm its global ecosystem of business partners to embrace cloud, mobile and big data analytics technologies to generate new revenue streams with new buyers such as the Chief Marketing Officer (CMO), Chief of Police and the Chief Financial Officer. IBM is making a significant commitment to the business partner community to help them build innovative solutions that take advantage of advanced technologies enabling clients to tackle the next wave of data intensive business challenges. 
					
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					</description>
					<category>Media &amp; Entertainment</category>
					<pubDate>Tue, 26 Feb 2013 08:01:34 GMT</pubDate>
					<source url="http://www.ibm.com/press/us/en/index.wss">IBM Press room - Media &amp; Entertainment</source>
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					<title>IBM THINK Exhibit Opens at INNOVENTIONS at Epcot </title>
					<link><![CDATA[http://www.ibm.com/press/us/en/pressrelease/40407.wss]]></link>
					<description><![CDATA[
					In celebration of National Engineers Week, IBM teamed up with Orlando-area high school teachers and students today to unveil IBM THINK, a new interactive experience in INNOVENTIONS West at Epcot at Walt Disney World Resort. The 6,600 square-foot interactive exhibit is designed to showcase how the world can work better with the help of technology and innovation.  The THINK experience presented by IBM explores how technology transforms the way we live and work.
					
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					</description>
					<category>Media &amp; Entertainment</category>
					<pubDate>Wed, 20 Feb 2013 04:32:52 GMT</pubDate>
					<source url="http://www.ibm.com/press/us/en/index.wss">IBM Press room - Media &amp; Entertainment</source>
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					<title>Twilight: Breaking Dawn - Part 2 Commands Moviegoer Social Sentiment During Record Breaking Thanksgiving Weekend</title>
					<link><![CDATA[http://www.ibm.com/press/us/en/pressrelease/39531.wss]]></link>
					<description><![CDATA[
					Twilight: Breaking Dawn - Part 2 continued to infiltrate the Twitterverse during Thanksgiving weekend, with competition from Box Office leaders Skyfall and the newly released, Rise of the Guardians - according to the University of Southern California Annenberg Innovation Lab and the IBM  Film Forecaster, a Social Sentiment Index.
					
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					</description>
					<category>Media &amp; Entertainment</category>
					<pubDate>Mon, 26 Nov 2012 04:20:55 GMT</pubDate>
					<source url="http://www.ibm.com/press/us/en/index.wss">IBM Press room - Media &amp; Entertainment</source>
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