Deepen Customer
Engagement

Intelligent location detection technology for enhanced indoor customer experiences

IBM® Presence Zones enables companies to transform the indoor customer experience by using intelligent location detection technology to engage customers in near real time to influence and increase on-site sales. It helps companies use mobile commerce to gain insight into customer on-site behavior and deliver timely, contextually relevant interactions based on the customer’s indoor location. IBM Presence Zones extends customer service and support through mobile devices, delivering an innovative and exceptional on-site customer experience.


IBM Presence Zones enables you to:

Deliver an exceptional, consistent and unified customer experience across channels

Engage on-site customers through their mobile devices in near real time

Optimize on-site operations through deep insight into customer behavior

Easily create zones and manage sensors from multiple on-site locations

Presence Zones Management Center provides a centralized view to manage zones and monitor sensors across site locations

Gain an overview of customer on-site behavior and engagement

With the power of IBM Analytics solutions, generate custom reports by integrating the indoor location intelligence of Presence Zones to gain an overview of on-site customer behavior and level of engagement

Easily create customized reports for each site location

With the power of IBM Analytics solutions, gain insight into customer traffic patterns for individual site locations

Gain visibility into customer traffic by zone

With the power of IBM Analytics solutions, generate custom reports by integrating the indoor location intelligence of Presence Zones to gain deep insight into customer browsing patterns

Engage on-site customers as unique individuals

With the power of IBM Smarter Commerce solutions and services, create unique offers, promotions and contextually relevant interactions with on-site customers


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Easily create zones and manage sensors from multiple on-site locations

Click to enlarge

Gain an overview of customer on-site behavior and engagement

Click to enlarge

Easily create customized reports for each site location

Click to enlarge

Gain visibility into customer traffic by zone

Click to enlarge

Engage on-site customers as unique individuals



IBM Presence Zones

Intelligent in-store, location-based technology for enhanced customer experiences

IBM Software Subscription and Support is included in the product price for the first year.

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